Southern Cross Media Group (STU:6MM) Operating Margin %: -8.18% (As of Jun. 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

STU:6MM Southern Cross Media Group Ltd STU:6MM
52 GF Score
Price €0.33
GF Value €0.66
Valuation Possible Value Trap
! 7 Warning Signs
View Full Analysis

What is Southern Cross Media Group Operating Margin %?

Southern Cross Media Group STU:6MM +1.83% 52 Operating Margin % is -8.18% as of Jun. 2026. GuruFocus rates STU:6MM with a GF Score™ of 52/100 and a GF Value™ of €0.66 (Possible Value Trap). The stock has 7 warning signs investors should review. Among 1,010 Media - Diversified companies, Southern Cross Media Group ranks better than 67.33% on this metric.

Operating Margin % is calculated as Operating Income divided by its Revenue. Southern Cross Media Group's Operating Income for the six months ended in Jun. 2026 was €-42.6 Mil. Southern Cross Media Group's Revenue for the six months ended in Jun. 2026 was €520.7 Mil. Therefore, Southern Cross Media Group's Operating Margin % for the quarter that ended in Jun. 2026 was -8.18%.

The historical rank and industry rank for Southern Cross Media Group's Operating Margin % or its related term are showing as below:

STU:6MM' s Operating Margin % Range Over the Past 10 Years
Min: -5.09   Med: 11.51   Max: 20.03
Current: -5.09


STU:6MM's Operating Margin % is ranked better than
67.33% of 1010 companies
in the Media - Diversified industry
Industry Median: 2.74 vs STU:6MM: -5.09

Southern Cross Media Group's 5-Year Average Operating Margin % Growth Rate was 0.00% per year.

Southern Cross Media Group's Operating Income for the six months ended in Jun. 2026 was €-42.6 Mil. Its Operating Income for the trailing twelve months (TTM) ended in Jun. 2026 was €-35.0 Mil.

Warning Sign:

Southern Cross Media Group Ltd has recorded a loss in operating income at least once over the past 3 years.


Southern Cross Media Group  (STU:6MM) Operating Margin % Explanation

Just like Gross Margin %, it is important to see a company maintains its operating margin over time. Among the same industry, a company with higher operating margin is more efficient in its operation. It is also more stable during industry slowdown or recessions. Peter Lynch prefers those with higher margins than those with lower margins.


Be Aware

Operating Margin % can be manipulated by adjusting the rate of depreciation, depletion and amortization (DDA).

If a company is facing competition, its Operating Margin % may decline. Often the Operating Margin % declines well before the company's Revenue or even profit decline. Therefore, Operating Margin % is a very important indicator of whether the company is facing problems.

For instance, by 2012, Nokia (NOK)'s problems were well known and its stock had lost more than 90% of its market value since 2007. But Nokia’s Operating Margin % had already been in decline since 2002, although its Earnings per Share (Diluted) were still rising. Investors who paid attention to Operating Margin % would have avoided this huge loss. The same can be said for Research-in-Motion (RIMM).

Therefore, Operating Margin % is a very important screening filter for GuruFocus. GuruFocus's Buffett-Munger screener requires that the profit margin is either consistent or expanding. The Model Portfolio of the Buffett-Munger screener has outperformed the market every year since inception in 2009.


Southern Cross Media Group Operating Margin % Related Terms


Southern Cross Media Group Operating Margin % Historical Data

* Premium members only.

The historical data trend for Southern Cross Media Group's Operating Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Southern Cross Media Group Operating Margin % Chart

Southern Cross Media Group Annual Data
Trend Jun17 Jun18 Jun19 Jun20 Jun21 Jun22 Jun23 Jun24 Jun25 Jun26
Operating Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 10.14 8.28 4.26 6.45 -5.09

Southern Cross Media Group Semi-Annual Data
Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25 Jun26
Operating Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 3.62 3.01 9.86 5.27 -8.18

STU:6MM vs NFLX, DIS, WBD: Operating Margin % Comparison

For the Entertainment subindustry, Southern Cross Media Group's Operating Margin %, along with its competitors' market caps and Operating Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Southern Cross Media Group Operating Margin % vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Southern Cross Media Group's Operating Margin % distribution charts can be found below:

* The bar in red indicates where Southern Cross Media Group's Operating Margin % falls into.


STU:6MM
52GF Score
Southern Cross Media Group Ltd STU:6MM
Operating Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Southern Cross Media Group Operating Margin % Calculation

Operating Margin % - also known as operating income margin, operating profit margin and return on sales (ROS) - is the ratio of Operating Income divided by net sales or Revenue, usually presented in percent.

Southern Cross Media Group's Operating Margin % for the fiscal year that ended in Jun. 2026 is calculated as

Operating Margin %=Operating Income (A: Jun. 2026 ) / Revenue (A: Jun. 2026 )
=-34.389 / 676.024
=-5.09 %

Southern Cross Media Group's Operating Margin % for the quarter that ended in Jun. 2026 is calculated as

Operating Margin %=Operating Income (Q: Jun. 2026 ) / Revenue (Q: Jun. 2026 )
=-42.569 / 520.685
=-8.18 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Operating Margin % →
What does a Operating Margin % of -8.18% mean?
Southern Cross Media Group (STU:6MM) has a Operating Margin % of -8.18% as of Jun. 2026. Operating margin is the ratio of total operating income to net sales. View historical data on Southern Cross Media Group and its competitors. According to the industry distribution chart, Southern Cross Media Group ranks #330 out of 1010 companies in the Media - Diversified industry, placing it in the top 32.7%.
Is Southern Cross Media Group's Operating Margin % too high?
Southern Cross Media Group's current Operating Margin % is -8.18%. Based on the distribution chart, Southern Cross Media Group ranks #330 out of 1010 companies in the Media - Diversified industry, which is above the industry midpoint. Overall, Southern Cross Media Group has a GF Score™ of 52/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Southern Cross Media Group's Operating Margin % compare to NFLX and DIS?
According to the Media - Diversified industry distribution chart, Southern Cross Media Group ranks #330 out of 1010 companies for Operating Margin %. This puts Southern Cross Media Group in the upper half of its industry. The industry median Operating Margin % is 2.74. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Operating Margin % for a Media - Diversified company?
The median Operating Margin % among Media - Diversified companies is 2.74, based on 1,010 companies in the industry. Companies in the top quartile (top 25%) have a Operating Margin % significantly above this median, while those in the bottom quartile fall well below. However, Operating Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Operating Margin % mean?
A high Operating Margin % can signal that a stock is expensive relative to its fundamentals. Operating margin is the ratio of total operating income to net sales. View historical data on Southern Cross Media Group and its competitors. For the Media - Diversified industry, the median Operating Margin % is 2.74 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Southern Cross Media Group's current Operating Margin % is -8.18%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Southern Cross Media Group stock overvalued right now?
Based on GuruFocus' analysis, Southern Cross Media Group (STU:6MM) is currently considered Possible Value Trap. The stock's GF Value™ is €0.66, compared to a current price of €0.33 — trading 49.4% below its estimated fair value. The current Operating Margin % is -8.18%. Southern Cross Media Group's overall GF Score™ is 52/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Operating Margin % calculated?
Operating Margin % is calculated from a company's financial statements. For Southern Cross Media Group (STU:6MM), the current Operating Margin % is -8.18% as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Southern Cross Media Group (STU:6MM) Overvalued in 2026?

Based on GuruFocus' analysis, Southern Cross Media Group stock appears to be undervalued. The current stock price of €0.33 is trading 49.4% below its estimated GF Value™ of €0.66. GuruFocus considers Southern Cross Media Group to be Possible Value Trap.

Key valuation signals for STU:6MM:

  • Operating Margin %: -8.18%
  • GF Value™: €0.66 vs. price of €0.33 (49.4% below fair value)
  • GF Score™: 52/100 with 7 warning signs

No single metric tells the full story. See the STU:6MM stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Southern Cross Media Group Business Description

Other Exchanges SXL:Australia
Address 101 Moray Street, Level 2, South Melbourne, Melbourne, VIC, AUS, 3205
Southern Cross Media broadcasts radio programming across Australia and generates revenue and earnings from sales of airtime to advertisers. In metropolitan areas, it runs two radio networks (Hit and Triple M). In regional areas, the company runs a portfolio of radio stations. It is also operating digital audio, which has a rapidly growing audience and turned profitable from fiscal 2025. Southern Cross merged with Seven West Media in January 2026 and now owns Seven's TV and newspaper businesses.
52GF Score

Get the complete analysis for STU:6MM

Operating Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€0.33
Price
€0.66
GF Value