HubSpot (MEX:HUBS) PB Ratio: 5.12 (As of Jul. 12, 2026) — 71% Below Median


MEX:HUBS HubSpot Inc MEX:HUBS
72 GF Score
Price MXN3,550.00
GF Value MXN13,271.23
Valuation Significantly Undervalued
! 2 Warning Signs
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What is HubSpot PB Ratio?

HubSpot MEX:HUBS 72 PB Ratio is 5.12 as of Jul. 12, 2026, which is 71% below its 10-year median of 17.86. GuruFocus rates MEX:HUBS with a GF Score™ of 72/100 and a GF Value™ of MXN13,271.23 (Significantly Undervalued). The stock has 2 warning signs investors should review. Among 2,631 Software companies, HubSpot ranks worse than 78.87% on this metric.

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. As of today (2026-07-12), HubSpot's share price is MXN3550.00. HubSpot's Book Value per Share for the quarter that ended in Mar. 2026 was MXN693.06. Hence, HubSpot's PB Ratio of today is 5.12.

The historical rank and industry rank for HubSpot's PB Ratio or its related term are showing as below:

MEX:HUBS' s PB Ratio Range Over the Past 10 Years
Min: 4.58   Med: 17.86   Max: 47.63
Current: 5.4

During the past 13 years, HubSpot's highest PB Ratio was 47.63. The lowest was 4.58. And the median was 17.86.

MEX:HUBS's PB Ratio is ranked worse than
78.87% of 2631 companies
in the Software industry
Industry Median: 2.42 vs MEX:HUBS: 5.40

During the past 12 months, HubSpot's average Book Value Per Share Growth Rate was 0.20% per year. During the past 3 years, the average Book Value Per Share Growth Rate was 24.90% per year. During the past 5 years, the average Book Value Per Share Growth Rate was 21.00% per year. During the past 10 years, the average Book Value Per Share Growth Rate was 30.00% per year.

During the past 13 years, the highest 3-Year average Book Value Per Share Growth Rate of HubSpot was 65.80% per year. The lowest was 10.00% per year. And the median was 24.90% per year.

Back to Basics: PB Ratio


HubSpot  (MEX:HUBS) PB Ratio Explanation

Unlike valuation ratios relative to the earning power such as PE Ratio, PE Ratio without NRI, PS Ratio, Price-to-Operating-Cash-Flow , or Price-to-Free-Cash-Flow, the PB Ratio measures the valuation of the stock relative to the underlying asset of the company.

The PB Ratio works the best for the businesses that earn most of their profit from their assets, e.g. banks and insurance companies.


Be Aware

Some businesses have very light assets, such as software companies or insurance agencies. The PB Ratio does not work well for these companies. Some companies even have negative equity, so the PB Ratio cannot be applied to them.


HubSpot PB Ratio Related Terms


HubSpot PB Ratio Historical Data

* Premium members only.

The historical data trend for HubSpot's PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

HubSpot PB Ratio Chart

HubSpot Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 35.47 13.37 21.54 18.84 9.87

HubSpot Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 15.11 16.07 14.66 9.87 6.16

MEX:HUBS vs FIG, BSY, GWRE: PB Ratio Comparison

For the Software - Application subindustry, HubSpot's PB Ratio, along with its competitors' market caps and PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


HubSpot PB Ratio vs Software Industry

For the Software industry and Technology sector, HubSpot's PB Ratio distribution charts can be found below:

* The bar in red indicates where HubSpot's PB Ratio falls into.


MEX:HUBS
72GF Score
HubSpot Inc MEX:HUBS
PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

HubSpot PB Ratio Calculation

The PB Ratio, or Price-to-Book ratio, or Price/Book, is a financial ratio used to compare a company's market price to its Book Value per Share. It is a ratio widely used to value stocks.

HubSpot's PB Ratio for today is calculated as follows:

PB Ratio=Share Price/Book Value per Share (Q: Mar. 2026)
=3550.00/693.062
=5.12

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

It can also be calculated from the numbers for the whole company:

A closely related ratio is called Price-to-Tangible-Book. The difference between Price-to-Tangible-Book and PB Ratio is that book value other than intangibles are used in the calculation.

Frequently Asked Questions Learn more about PB Ratio →
What does a PB Ratio of 5.12 mean?
HubSpot (MEX:HUBS) has a PB Ratio of 5.12 as of Jul. 12, 2026. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on HubSpot and its competitors. This is 71% below median its historical median of 17.86. Over the past decade, HubSpot's PB Ratio has ranged from 4.58 to 47.63. According to the industry distribution chart, HubSpot ranks #2075 out of 2631 companies in the Software industry, placing it in the top 78.9%.
Is HubSpot's PB Ratio too high?
HubSpot's current PB Ratio of 5.12 is 71% below median its 10-year median of 17.86. Over the past 10 years, this metric has ranged from a low of 4.58 to a high of 47.63. The Software industry median PB Ratio is 2.42. HubSpot's value of 5.12 is 111.6% above this industry median. Based on the distribution chart, HubSpot ranks #2075 out of 2631 companies in the Software industry, which is in the bottom quartile relative to peers. Overall, HubSpot has a GF Score™ of 72/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does HubSpot's PB Ratio compare to FIG and BSY?
According to the Software industry distribution chart, HubSpot ranks #2075 out of 2631 companies for PB Ratio. This places HubSpot in the lower half of its industry. The industry median PB Ratio is 2.42. HubSpot's value of 5.12 is 111.6% above this benchmark. Historically, HubSpot's own PB Ratio has ranged from 4.58 to 47.63 over the past decade. While the company's 10-year median is 17.86 vs. the industry median of 2.42, HubSpot has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PB Ratio for a Software company?
The median PB Ratio among Software companies is 2.42, based on 2,631 companies in the industry. Companies in the top quartile (top 25%) have a PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. HubSpot's current PB Ratio of 5.12 is 111.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PB Ratio mean?
A high PB Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Book ratio is the ratio of share price to a company's book value per share. View historical data on HubSpot and its competitors. For the Software industry, the median PB Ratio is 2.42 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. HubSpot's current PB Ratio is 5.12, which is 71% below median its own 10-year median of 17.86. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is HubSpot stock overvalued right now?
Based on GuruFocus' analysis, HubSpot (MEX:HUBS) is currently considered Significantly Undervalued. The stock's GF Value™ is MXN13,271.23, compared to a current price of MXN3,550.00 — trading 73.3% below its estimated fair value. The current PB Ratio is 5.12, which is 71% below median its 10-year median of 17.86 and 111.6% above the Software industry median of 2.42. HubSpot's overall GF Score™ is 72/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PB Ratio calculated?
PB Ratio is calculated from a company's financial statements. For HubSpot (MEX:HUBS), the current PB Ratio is 5.12 as of Jul. 12, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is HubSpot (MEX:HUBS) Overvalued in 2026?

Based on GuruFocus' analysis, HubSpot stock appears to be undervalued. The current stock price of MXN3,550.00 is trading 73.3% below its estimated GF Value™ of MXN13,271.23. GuruFocus considers HubSpot to be Significantly Undervalued.

Key valuation signals for MEX:HUBS:

  • PB Ratio: 5.12 (71% below median its 10-year median of 17.86)
  • GF Value™: MXN13,271.23 vs. price of MXN3,550.00 (73.3% below fair value)
  • GF Score™: 72/100 with 2 warning signs
  • Industry Position: 111.6% above the Software median (#2075 of 2631)

No single metric tells the full story. See the MEX:HUBS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


HubSpot Business Description

Address Two Canal Park, Cambridge, MA, USA, 02141
HubSpot provides a cloud-based marketing, sales, and customer service software platform referred to as the growth platform. The applications are available ala carte or packaged together. HubSpot's mission is to help companies grow better and has expanded from its initial focus on inbound marketing to embrace marketing, sales, and service more broadly. The company was founded in 2006, completed its initial public offering in 2014, and is headquartered in Cambridge, Massachusetts.
72GF Score

Get the complete analysis for MEX:HUBS

PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN3,550.00
Price
MXN13,271.23
GF Value