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Heeton HoldingsFRA:SST +0.74%45 3-1 Month Momentum % is -13.04% as of Aug. 08, 2026. GuruFocus rates FRA:SST with a GF Score™ of 45/100 and a GF Value™ of €0.17 (Modestly Undervalued). The stock has 6 warning signs investors should review. Among 871 Travel & Leisure companies, Heeton Holdings ranks worse than 75.89% on this metric.
3-1 Month Momentum % is the total return of the stock from 3-month ago to 1-month ago. As of today (2026-08-08), Heeton Holdings's 3-1 Month Momentum % is -13.04%.
The industry rank for Heeton Holdings's 3-1 Month Momentum % or its related term are showing as below:
FRA:SST's 3-1 Month Momentum % is ranked worse than 75.89% of 871
companies
in the Travel & Leisure industry
Industry Median: -3.07
vs FRA:SST: -13.04
Momentum investing is a trading strategy in which investors buy securities that are rising and sell before the prices start to go back down. The 3-1 Month Momentum % measures the total return to a stock over the past three months, but ignores the previous month.
The reason why the most recent month’s return dropped related to the short-term reversal effect associated with momentum. There is an academic finding that short-term momentum actually has a reversal effect, whereby the previous winners (measured over the past months) do poorly the next month, while the previous losers do well the next month. In order to eliminate the short-term reversal effect, the previous month return was not included in this calculation.
Heeton Holdings 3-1 Month Momentum % Related Terms
FRA:SST vs MAR, HLT, H: 3-1 Month Momentum % Comparison
For the Lodging subindustry, Heeton Holdings's 3-1 Month Momentum %, along with its competitors' market caps and 3-1 Month Momentum % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Heeton Holdings 3-1 Month Momentum % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Heeton Holdings's 3-1 Month Momentum % distribution charts can be found below:
* The bar in red indicates where Heeton Holdings's 3-1 Month Momentum % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Heeton Holdings (FRA:SST) has a 3-1 Month Momentum % of -13.04% as of Aug. 08, 2026. 3-1 Month Momentum measures the total return of the stock from 3-month ago to 1-month ago. View historical data on Heeton Holdings and its competitors. According to the industry distribution chart, Heeton Holdings ranks #661 out of 871 companies in the Travel & Leisure industry, placing it in the top 75.9%.
Is Heeton Holdings' 3-1 Month Momentum % too high?
Heeton Holdings' current 3-1 Month Momentum % is -13.04%. Based on the distribution chart, Heeton Holdings ranks #661 out of 871 companies in the Travel & Leisure industry, which is in the bottom quartile relative to peers. Overall, Heeton Holdings has a GF Score™ of 45/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Heeton Holdings' 3-1 Month Momentum % compare to MAR and HLT?
According to the Travel & Leisure industry distribution chart, Heeton Holdings ranks #661 out of 871 companies for 3-1 Month Momentum %. This places Heeton Holdings in the lower half of its industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-1 Month Momentum % for a Travel & Leisure company?
A good 3-1 Month Momentum % depends on the Travel & Leisure industry context. However, 3-1 Month Momentum % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-1 Month Momentum % mean?
A high 3-1 Month Momentum % can signal that a stock is expensive relative to its fundamentals. 3-1 Month Momentum measures the total return of the stock from 3-month ago to 1-month ago. View historical data on Heeton Holdings and its competitors. Heeton Holdings's current 3-1 Month Momentum % is -13.04%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Heeton Holdings stock overvalued right now?
Based on GuruFocus' analysis, Heeton Holdings (FRA:SST) is currently considered Modestly Undervalued. The stock's GF Value™ is €0.17, compared to a current price of €0.14 — trading 19.4% below its estimated fair value. The current 3-1 Month Momentum % is -13.04%. Heeton Holdings' overall GF Score™ is 45/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-1 Month Momentum % calculated?
3-1 Month Momentum % is calculated from a company's financial statements. For Heeton Holdings (FRA:SST), the current 3-1 Month Momentum % is -13.04% as of Aug. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Heeton Holdings (FRA:SST) Overvalued in 2026?
Based on GuruFocus' analysis, Heeton Holdings stock appears to be undervalued.
The current stock price of €0.14 is trading 19.4% below its estimated GF Value™ of €0.17.
GuruFocus considers Heeton Holdings to be Modestly Undervalued.
Key valuation signals for FRA:SST:
3-1 Month Momentum %: -13.04%
GF Value™: €0.17 vs. price of €0.14 (19.4% below fair value)
No single metric tells the full story. See the FRA:SST stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Heeton Holdings Ltd is a real estate conglomerate with its principal activities in property development and investment holding. The company's real estate portfolio includes commercial properties such as shopping malls, serviced offices, and hotels. Its operating segments include Property Investment; Property development; Hospitality; and Corporate. The company generates maximum revenue from the Hospitality segment that is involved in hotel operations and related services. Geographically, it derives the majority of its revenue from the United Kingdom.
45GF Score
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3-1 Month Momentum % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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