Sunrise Communications AGXSWX:SUNN -2.54% PS Ratio is 0.93 as of Jul. 02, 2026, which is 15% below its 10-year median of 1.09. The stock has 4 warning signs investors should review. Among 366 Telecommunication Services companies, Sunrise Communications AG ranks better than 66.39% on this metric.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. As of today, Sunrise Communications AG's share price is CHF39.18.
Sunrise Communications AG's Revenue per Share for the trailing twelve months (TTM) ended in Mar. 2026 was CHF42.27. Hence, Sunrise Communications AG's PS Ratio for today is 0.93.
Good Sign:
Sunrise Communications AG stock PS Ratio (=0.98) is close to 2-year low of 0.94.
The historical rank and industry rank for Sunrise Communications AG's PS Ratio or its related term are showing as below:
XSWX:SUNN'
s PS Ratio Range Over the Past 10 Years
Min: 0.93 Med: 1.09 Max: 1.69
Current: 0.93
During the past 6 years, Sunrise Communications AG's highest PS Ratio was 1.69. The lowest was 0.93. And the median was 1.09.
XSWX:SUNN's PS Ratio is ranked better than 66.39% of 366
companies
in the Telecommunication Services industry
Industry Median: 1.37
vs XSWX:SUNN: 0.93
During the past 6 years, Sunrise Communications AG's highest 3-Year average Revenue per Share Growth Rate was 0.20% per year. The lowest was -0.10% per year. And the median was 0.05% per year.
Back to Basics: PS Ratio
Sunrise Communications AG (XSWX:SUNN) PS Ratio Explanation
The PS Ratio is an excellent valuation indicator if you want to compare a stock with its historical valuation or with the stocks in the same industry. The PS Ratio works especially well when you want to compare the stock's current valuation with its historical valuation. The PS Ratio is a great valuation tool for evaluating cyclical businesses where the PE Ratio works poorly. It works the best when comparing the current valuation with the historical valuation because over time, a company's profit margin tends to revert to the mean.
When the PS Ratio is applied to the whole stock market, it can be used to evaluate the current market valuation and projected returns. In this case, the price is the total market cap of all stocks that are traded, and sales are the GDP of the country. This is how Warren Buffett estimates the broad market valuation and project future returns.
The PS Ratio does not tell you how cheap or expensive the stock is. It cannot be used to compare companies in different industries. It works better for companies within the same industry because these companies tend to have similar capital structures and profit margins. It works the best when comparing a company with itself in the past.
Sunrise Communications AG PS Ratio Related Terms
Sunrise Communications AG PS Ratio Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Telecom Services subindustry, Sunrise Communications AG's PS Ratio, along with its competitors' market caps and PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sunrise Communications AG PS Ratio vs Telecommunication Services Industry
For the Telecommunication Services industry and Communication Services sector, Sunrise Communications AG's PS Ratio distribution charts can be found below:
* The bar in red indicates where Sunrise Communications AG's PS Ratio falls into.
The PS Ratio, or Price-to-Sales ratio, or Price/Sales, is a financial ratio used to compare a company's market price to its Revenue per Share. It is a ratio widely used to value stocks and it was first used by Ken Fisher.
Sunrise Communications AG's Share Price of today is CHF39.18. Sunrise Communications AG's Revenue per Share for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was CHF42.27.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
It can also be calculated from the numbers for the whole company:
Sunrise Communications AG (XSWX:SUNN) has a PS Ratio of 0.93 as of Jul. 02, 2026. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Sunrise Communications AG and its competitors. This is 15% below median its historical median of 1.09. Over the past decade, Sunrise Communications AG's PS Ratio has ranged from 0.93 to 1.69. According to the industry distribution chart, Sunrise Communications AG ranks #123 out of 366 companies in the Telecommunication Services industry, placing it in the top 33.6%.
Is Sunrise Communications AG's PS Ratio too high?
Sunrise Communications AG's current PS Ratio of 0.93 is 15% below median its 10-year median of 1.09. Over the past 10 years, this metric has ranged from a low of 0.93 to a high of 1.69. The Telecommunication Services industry median PS Ratio is 1.37. Sunrise Communications AG's value of 0.93 is 32.1% below this industry median. Based on the distribution chart, Sunrise Communications AG ranks #123 out of 366 companies in the Telecommunication Services industry, which is above the industry midpoint.
How does Sunrise Communications AG's PS Ratio compare to TMUS and VZ?
According to the Telecommunication Services industry distribution chart, Sunrise Communications AG ranks #123 out of 366 companies for PS Ratio. This puts Sunrise Communications AG in the upper half of its industry. The industry median PS Ratio is 1.37. Sunrise Communications AG's value of 0.93 is 32.1% below this benchmark. Historically, Sunrise Communications AG's own PS Ratio has ranged from 0.93 to 1.69 over the past decade. While the company's 10-year median is 1.09 vs. the industry median of 1.37, Sunrise Communications AG has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good PS Ratio for a Telecommunication Services company?
The median PS Ratio among Telecommunication Services companies is 1.37, based on 366 companies in the industry. Companies in the top quartile (top 25%) have a PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sunrise Communications AG's current PS Ratio of 0.93 is 32.1% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high PS Ratio mean?
A high PS Ratio can signal that a stock is expensive relative to its fundamentals. Price-to-Sales ratio is the ratio of share price to a company's revenue per share. View historical data on Sunrise Communications AG and its competitors. For the Telecommunication Services industry, the median PS Ratio is 1.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sunrise Communications AG's current PS Ratio is 0.93, which is 15% below median its own 10-year median of 1.09. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sunrise Communications AG stock overvalued right now?
Sunrise Communications AG (XSWX:SUNN) has a current PS Ratio of 0.93. The current PS Ratio is 0.93, which is 15% below median its 10-year median of 1.09 and 32.1% below the Telecommunication Services industry median of 1.37. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is PS Ratio calculated?
PS Ratio is calculated from a company's financial statements. For Sunrise Communications AG (XSWX:SUNN), the current PS Ratio is 0.93 as of Jul. 02, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Sunrise Communications AG is a telecommunications company providing landline, broadband, TV, fixed-line, and mobile services, along with integrated ICT solutions for connectivity, security, and IoT. The company operates through three reportable segments: Residential Customers, which provides fixed-line and mobile services and handset sales with a focus on bundled offers in fixed Internet, mobile, and IPTV; Business Customers and Wholesale, which delivers fixed-line and mobile communications, Internet and data services, integration services, and wholesale voice, data, Internet, and infrastructure services; and Infrastructure and Support Functions, which include network, IT, operations, and staff functions.
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