SHUFF (Shufersal) Momentum Rank: 10 (As of Aug. 06, 2026) — 43% Above Median

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

SHUFF Shufersal Ltd SHUFF
75 GF Score
Price $12.83
GF Value $8.88
! 7 Warning Signs
View Full Analysis

What is Shufersal Momentum Rank?

Shufersal SHUFF 75 Momentum Rank is 10 as of Aug. 06, 2026, which is 43% above its 10-year median of 7.00. GuruFocus rates SHUFF with a GF Score™ of 75/100 and a GF Value™ of $8.88. The stock has 7 warning signs investors should review.

Shufersal has the Momentum Rank of 10.

Momentum Rank measures the strength and persistence of a stock's price movement over time, rated on a scale of 1 to 10.

For Momentum Rank, we considered the residual momentum concept that was widely studied by Blitz and his colleagues as well as by Nobel Prize laureates Fama and French. However, we did not find any significant differences in the performances of stocks with different ranks of residual momentum. Therefore, we use traditional momentum instead.

Momentum Rank is determined using the standardized momentum ratio and other momentum indicators. The standardized momentum ratio is the average of the performances from 12 months ago to 1 month ago and 6 months ago to 1 month ago, divided by the beta of the stock over the past 12 months. To calculate the momentum ratio today, we would use the average of the two performance numbers.

For momentum, we found that stock price performance does not have a monotonic correlation with the momentum ratio. The stocks with the highest momentum ratios perform worse than those at about the 70th percentile. Therefore, for the momentum rank, we ranked the stocks at about the 70th percentile of the momentum ratio as the highest at 10.

A higher score reflects strong price momentum and indicates greater potential for superior performance. Conversely, a lower score indicates that momentum is either too high or too low, and stocks tend to underperform.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.


SHUFF vs KR: Momentum Rank Comparison

For the Grocery Stores subindustry, Shufersal's Momentum Rank, along with its competitors' market caps and Momentum Rank data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Shufersal Momentum Rank vs Retail - Defensive Industry

For the Retail - Defensive industry and Consumer Defensive sector, Shufersal's Momentum Rank distribution charts can be found below:

* The bar in red indicates where Shufersal's Momentum Rank falls into.


SHUFF
75GF Score
Shufersal Ltd SHUFF
Momentum Rank is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis
Frequently Asked Questions Learn more about Momentum Rank →
What does a Momentum Rank of 10 mean?
Shufersal (SHUFF) has a Momentum Rank of 10 as of Aug. 06, 2026. Momentum Rank is determined using the standardized momentum ratio, measuring the speed and velocity of price changes in a stock. View historical data on Shufersal and its competitors. This is 43% above median its historical median of 7.00. Over the past decade, Shufersal's Momentum Rank has ranged from 1.00 to 10.00.
Is Shufersal's Momentum Rank too high?
Shufersal's current Momentum Rank of 10 is 43% above median its 10-year median of 7.00. Over the past 10 years, this metric has ranged from a low of 1.00 to a high of 10.00. Overall, Shufersal has a GF Score™ of 75/100, reflecting its overall financial health beyond just this single metric.
How does Shufersal's Momentum Rank compare to KR?
Shufersal's Momentum Rank of 10 can be compared against companies in the Retail - Defensive industry. Historically, Shufersal's own Momentum Rank has ranged from 1.00 to 10.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Momentum Rank for a Retail - Defensive company?
A good Momentum Rank depends on the Retail - Defensive industry context. However, Momentum Rank should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Momentum Rank mean?
A high Momentum Rank can signal that a stock is expensive relative to its fundamentals. Momentum Rank is determined using the standardized momentum ratio, measuring the speed and velocity of price changes in a stock. View historical data on Shufersal and its competitors. Shufersal's current Momentum Rank is 10, which is 43% above median its own 10-year median of 7.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Shufersal stock overvalued right now?
Shufersal (SHUFF) has a current Momentum Rank of 10. The stock's GF Value™ is $8.88, compared to a current price of $12.83 — trading 44.5% above its estimated fair value. The current Momentum Rank is 10, which is 43% above median its 10-year median of 7.00. Shufersal's overall GF Score™ is 75/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Momentum Rank calculated?
Momentum Rank is calculated from a company's financial statements. For Shufersal (SHUFF), the current Momentum Rank is 10 as of Aug. 06, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Shufersal (SHUFF) Overvalued in 2026?

Based on GuruFocus' analysis, Shufersal stock appears to be overvalued. The current stock price of $12.83 is trading 44.5% above its estimated GF Value™ of $8.88.

Key valuation signals for SHUFF:

  • Momentum Rank: 10 (43% above median its 10-year median of 7.00)
  • GF Value™: $8.88 vs. price of $12.83 (44.5% above fair value)
  • GF Score™: 75/100 with 7 warning signs

No single metric tells the full story. See the SHUFF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Shufersal Business Description

Other Exchanges SAE:Israel
Address 30 Benjamin Shmotkin Street, Rishon LeZion, ISR
Shufersal Ltd is a supermarket chain operator. The company is based in Israel and generates all revenue domestically. Shufersal has three operating segments: retail segment, real estate segment, and Be segment. The retail segment, which contributes the largest portion of revenue, operates neighborhood and regional food stores, a group of organic food stores, and engages in the marketing, manufacture, and sale of both frozen and fresh baked products. The real estate segment includes leasing of various commercial and other properties. The Be segment includes operation of drug stores that mainly sell cosmetics, convenience, and toiletry products. A vast majority of the company's revenue is generated by the retail segment.
75GF Score

Get the complete analysis for SHUFF

Momentum Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$12.83
Price
$8.88
GF Value