DraftKings (MEX:DKNG) Quality Rank

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

MEX:DKNG DraftKings Inc MEX:DKNG
62 GF Score
Price MXN378.50
GF Value MXN935.35
Valuation Possible Value Trap
! 3 Warning Signs
View Full Analysis

What is DraftKings Quality Rank?

The Quality Rank measures the business quality of a company relative to other companies. It is ranked based on the strength of the balance sheet, as well as the profitability and growth of the business. The ranked companies are split in equal numbers and then ranked from 1 to 10, with 10 being the highest.

The rank of balance sheet (30%)

The rank of balance sheet is done through the ranking of:
  • Interest coverage
  • Zscore
  • Debt to revenue
  • Equity to asset
  • Cash to debt

The rank of Profitability (70%)

The ranking of Profitability is done by ranking:
  • Operating margin mean rank (10-year mean average profit margine)
  • Operating margin growth rank
  • Fscore
  • Predictability rank
  • Revenue growth rank (5 year), when the growth is higher than 25%, set it as 25%
  • Num of year profit (number of years that is profitable within the last 10 years)
  • ROIC median (10-year median of ROIC)

DraftKings Quality Rank Related Terms

MEX:DKNG
62GF Score
DraftKings Inc MEX:DKNG
Quality Rank is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Is DraftKings (MEX:DKNG) Overvalued in 2026?

Based on GuruFocus' analysis, DraftKings stock appears to be undervalued. The current stock price of MXN378.50 is trading 59.5% below its estimated GF Value™ of MXN935.35. GuruFocus considers DraftKings to be Possible Value Trap.

Key valuation signals for MEX:DKNG:

  • Quality Rank:
  • GF Value™: MXN935.35 vs. price of MXN378.50 (59.5% below fair value)
  • GF Score™: 62/100 with 3 warning signs

No single metric tells the full story. See the MEX:DKNG stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

DraftKings Business Description

Address 222 Berkeley Street, 5th Floor, Boston, MA, USA, 02116
DraftKings got its start in 2012 as an innovator in daily fantasy sports. Then, following a Supreme Court ruling in 2018 that allowed states to legalize online sports wagering, the company expanded into online sports and casino gambling, where it generally holds the number-two or -three revenue share position across states where it competes. With its predictive market launch in 2025, DraftKings is now live with online or retail sports betting in most all states and i-gaming in five states, with both products available to around 40% of Canada's population. In 2025, sports revenue was 63% of total sales, i-gaming 30%, and fantasy and lottery 7%.
62GF Score

Get the complete analysis for MEX:DKNG

Quality Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

MXN378.50
Price
MXN935.35
GF Value