Pierce Group AB (FRA:959) Valuation Rank

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:959 Pierce Group AB FRA:959
70 GF Score
Price €0.84
GF Value €0.85
! 5 Warning Signs
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What is Pierce Group AB Valuation Rank?

The Valuation Rank measures the current valuation of a business relative to other companies in the same industry and its own historical valuation. The companies are split in equal numbers and then ranked from 1 to 10, with 10 as the most undervalued and 1 as the most overvalued.

  1. Three factors:
    • Absolute valuation (medpsvalue) relative to current stock price, rank among all companies
    • Historical valuation over the past 10 years. Rank pe, ps, pocf, ev2ebit over their own historical values
    • Industry relative valuation
  2. Companies without enough data is not ranked
  3. Companies with negative earnings are ranked lower

These three factors are used to calculate the value score for every eligible company, with values from 1 to 10. The final ranked companies are split in equal numbers and ranked from 1 to 10, with 10 as the most undervalued, and 1 as the most overvalued. The numbers of companies in each rank are the same.

Pierce Group AB Valuation Rank Related Terms

FRA:959
70GF Score
Pierce Group AB FRA:959
Valuation Rank is just one metric. See GF Score™, valuation, warning signs, and more.
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Is Pierce Group AB (FRA:959) Overvalued in 2026?

Based on GuruFocus' analysis, Pierce Group AB stock appears to be undervalued. The current stock price of €0.84 is trading 1.2% below its estimated GF Value™ of €0.85.

Key valuation signals for FRA:959:

  • Valuation Rank:
  • GF Value™: €0.85 vs. price of €0.84 (1.2% below fair value)
  • GF Score™: 70/100 with 5 warning signs

No single metric tells the full story. See the FRA:959 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Pierce Group AB Business Description

Other Exchanges PIERCE:Sweden
Address Fleminggatan 20, Stockholm, SWE, 112 26
Pierce Group AB is an e-commerce company engaged in the sale of motorcycle and snowmobile gear, parts, accessories, and streetwear through its online stores, including 24MX, XLMOTO, and Sledstore. The company operates across European markets with a local online presence. It reports its business as a single operating segment. Geographically, the company generates the majority of its revenue from markets outside the Nordics, particularly Germany, France, Italy, and the United Kingdom, followed by Sweden and other Nordic regions.
70GF Score

Get the complete analysis for FRA:959

Valuation Rank is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€0.84
Price
€0.85
GF Value