ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Choice Hotels International's annualizedNet Income for the quarter that ended in Mar. 2026 was €70 Mil.
Choice Hotels International's average Total Assets over the quarter that ended in Mar. 2026 was €2,520 Mil. Therefore, Choice Hotels International's annualized ROA % for the quarter that ended in Mar. 2026 was 2.79%.
The historical rank and industry rank for Choice Hotels International's ROA % or its related term are showing as below:
FRA:CZH'
s ROA % Range Over the Past 10 Years
Min: 5.07 Med: 13.59 Max: 20.28
Current: 12.34
During the past 13 years, Choice Hotels International's highest ROA % was 20.28%. The lowest was 5.07%. And the median was 13.59%.
FRA:CZH's ROA % is ranked better than 92.31% of 858
companies
in the Travel & Leisure industry
Industry Median: 2.345
vs FRA:CZH: 12.34
Choice Hotels International (FRA:CZH) ROA % Explanation
ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A banks ROA % is typically well under 2%.
Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:
Note:
The Net Income data used here is four times the quarterly (Mar. 2026) net income data. The Revenue data used here is four times the quarterly (Mar. 2026) revenue data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Be Aware
Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.
E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Lodging subindustry, Choice Hotels International's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Choice Hotels International ROA % vs Travel & Leisure Industry
For the Travel & Leisure industry and Consumer Cyclical sector, Choice Hotels International's ROA % distribution charts can be found below:
* The bar in red indicates where Choice Hotels International's ROA % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is four times the quarterly (Mar. 2026) net income data.
ROA % is displayed in the 30-year financial page.
Choice Hotels International (FRA:CZH) has a ROA % of 2.79% as of Mar. 2026. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Choice Hotels International and its competitors. This is 79% below median its historical median of 13.59. Over the past decade, Choice Hotels International's ROA % has ranged from 5.07 to 20.28. According to the industry distribution chart, Choice Hotels International ranks #66 out of 858 companies in the Travel & Leisure industry, placing it in the top 7.7%.
Is Choice Hotels International's ROA % too high?
Choice Hotels International's current ROA % of 2.79% is 79% below median its 10-year median of 13.59. Over the past 10 years, this metric has ranged from a low of 5.07 to a high of 20.28. The Travel & Leisure industry median ROA % is 2.35. Choice Hotels International's value of 2.79% is 19% above this industry median. Based on the distribution chart, Choice Hotels International ranks #66 out of 858 companies in the Travel & Leisure industry, which is in the top quartile — a strong position relative to peers. Overall, Choice Hotels International has a GF Score™ of 88/100, reflecting its overall financial health beyond just this single metric.
How does Choice Hotels International's ROA % compare to WH and CVEO?
According to the Travel & Leisure industry distribution chart, Choice Hotels International ranks #66 out of 858 companies for ROA %. This places Choice Hotels International in the top 8% of its industry — outperforming the majority of peers. The industry median ROA % is 2.35. Choice Hotels International's value of 2.79% is 19% above this benchmark. Historically, Choice Hotels International's own ROA % has ranged from 5.07 to 20.28 over the past decade. While the company's 10-year median is 13.59 vs. the industry median of 2.35, Choice Hotels International has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Travel & Leisure company?
The median ROA % among Travel & Leisure companies is 2.35, based on 858 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Choice Hotels International's current ROA % of 2.79% is 19% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Choice Hotels International and its competitors. For the Travel & Leisure industry, the median ROA % is 2.35 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Choice Hotels International's current ROA % is 2.79%, which is 79% below median its own 10-year median of 13.59. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Choice Hotels International stock overvalued right now?
Choice Hotels International (FRA:CZH) has a current ROA % of 2.79%. The stock's GF Value™ is €113.44, compared to a current price of €93.50 — trading 17.6% below its estimated fair value. The current ROA % is 2.79%, which is 79% below median its 10-year median of 13.59 and 19% above the Travel & Leisure industry median of 2.35. Choice Hotels International's overall GF Score™ is 88/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For Choice Hotels International (FRA:CZH), the current ROA % is 2.79% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Choice Hotels International (FRA:CZH) Overvalued in 2026?
Based on GuruFocus' analysis, Choice Hotels International stock appears to be undervalued.
The current stock price of €93.50 is trading 17.6% below its estimated GF Value™ of €113.44.
Key valuation signals for FRA:CZH:
ROA %: 2.79% (79% below median its 10-year median of 13.59)
GF Value™: €113.44 vs. price of €93.50 (17.6% below fair value)
Industry Position: 19% above the Travel & Leisure median (#66 of 858)
No single metric tells the full story. See the FRA:CZH stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
At year-end 2025, Choice Hotels operated 657,000 rooms across the economy, midscale, upscale, and extended-stay segments. Comfort Inn and Comfort Suites are the largest brands (27% of the company's total rooms), while Ascend and Cambria (10%) are lifestyle and select-service brands, and WoodSpring (5%) is the company's largest extended-stay brand. Choice closed on its Radisson acquisition in August 2022, which added about 70,000 rooms. Franchises account for 100% of total revenue, and the United States represented 78% of total rooms in 2025.
88GF Score
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