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ROA % is calculated as Net Income divided by its average Total Assets over a certain period of time. Star Plus Legend Holdings's annualizedNet Income for the quarter that ended in Dec. 2025 was HK$-103.1 Mil.
Star Plus Legend Holdings's average Total Assets over the quarter that ended in Dec. 2025 was HK$1,748.0 Mil. Therefore, Star Plus Legend Holdings's annualized ROA % for the quarter that ended in Dec. 2025 was -5.90%.
The historical rank and industry rank for Star Plus Legend Holdings's ROA % or its related term are showing as below:
HKSE:06683'
s ROA % Range Over the Past 10 Years
Min: -2.36 Med: 11.07 Max: 31.09
Current: -2.31
During the past 7 years, Star Plus Legend Holdings's highest ROA % was 31.09%. The lowest was -2.36%. And the median was 11.07%.
HKSE:06683's ROA % is ranked worse than 78.91% of 2001
companies
in the Consumer Packaged Goods industry
Industry Median: 3.35
vs HKSE:06683: -2.31
Star Plus Legend Holdings (HKSE:06683) ROA % Explanation
ROA % measures the rate of return on the total assets (shareholder equity plus liabilities). It measures a firm's efficiency at generating profits from shareholders' equity plus its liabilities. ROA % shows how well a company uses what it has to generate earnings. ROA %s can vary drastically across industries. Therefore, ROA % should not be used to compare companies in different industries. For retailers, a ROA % of higher than 5% is expected. For example, Wal-Mart (WMT) has a ROA % of about 8% as of 2012. For banks, ROA % is close to their interest spread. A banks ROA % is typically well under 2%.
Similar to ROE, ROA % is affected by profit margins and asset turnover. This can be seen from the Du Pont Formula:
Note:
The Net Income data used here is two times the semi-annual (Dec. 2025) net income data. The Revenue data used here is two times the semi-annual (Dec. 2025) revenue data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Be Aware
Like ROE, ROA % is calculated with only 12 months data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective. ROA % can be affected by events such as stock buyback or issuance, and by goodwill, a company's tax rate and its interest payment. ROA % may not reflect the true earning power of the assets. A more accurate measurement is ROC % (ROC).
Many analysts argue the higher return the better. Buffett states that really high ROA % may indicate vulnerability in the durability of the competitive advantage.
E.g. Raising $43b to take on KO is impossible, but $1.7b to take on Moody's is. Although Moody's ROA % and underlying economics is far superior to Coca Cola, the durability is far weaker because of lower entry cost.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
For the Packaged Foods subindustry, Star Plus Legend Holdings's ROA %, along with its competitors' market caps and ROA % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Star Plus Legend Holdings ROA % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Star Plus Legend Holdings's ROA % distribution charts can be found below:
* The bar in red indicates where Star Plus Legend Holdings's ROA % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
In the calculation of annual ROA %, the net income of the last fiscal year and the average total assets over the fiscal year are used. In calculating the quarterly data,
the Net Income data used here is two times the semi-annual (Dec. 2025) net income data.
ROA % is displayed in the 30-year financial page.
Star Plus Legend Holdings (HKSE:06683) has a ROA % of -5.90% as of Dec. 2025. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Star Plus Legend Holdings and its competitors. According to the industry distribution chart, Star Plus Legend Holdings ranks #1579 out of 2001 companies in the Consumer Packaged Goods industry, placing it in the top 78.9%.
Is Star Plus Legend Holdings' ROA % too high?
Star Plus Legend Holdings' current ROA % is -5.90%. Based on the distribution chart, Star Plus Legend Holdings ranks #1579 out of 2001 companies in the Consumer Packaged Goods industry, which is in the bottom quartile relative to peers. Overall, Star Plus Legend Holdings has a GF Score™ of 71/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Star Plus Legend Holdings' ROA % compare to KHC and GIS?
According to the Consumer Packaged Goods industry distribution chart, Star Plus Legend Holdings ranks #1579 out of 2001 companies for ROA %. This places Star Plus Legend Holdings in the lower half of its industry. The industry median ROA % is 3.35. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROA % for a Consumer Packaged Goods company?
The median ROA % among Consumer Packaged Goods companies is 3.35, based on 2,001 companies in the industry. Companies in the top quartile (top 25%) have a ROA % significantly above this median, while those in the bottom quartile fall well below. However, ROA % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROA % mean?
A high ROA % can signal that a stock is expensive relative to its fundamentals. Return on assets is the ratio of current-period net income to average two-period total assets. View historical data on Star Plus Legend Holdings and its competitors. For the Consumer Packaged Goods industry, the median ROA % is 3.35 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Star Plus Legend Holdings's current ROA % is -5.90%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Star Plus Legend Holdings stock overvalued right now?
Based on GuruFocus' analysis, Star Plus Legend Holdings (HKSE:06683) is currently considered Possible Value Trap. The stock's GF Value™ is HK$7.77, compared to a current price of HK$3.95 — trading 49.2% below its estimated fair value. The current ROA % is -5.90%. Star Plus Legend Holdings' overall GF Score™ is 71/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROA % calculated?
ROA % is calculated from a company's financial statements. For Star Plus Legend Holdings (HKSE:06683), the current ROA % is -5.90% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Star Plus Legend Holdings (HKSE:06683) Overvalued in 2026?
Based on GuruFocus' analysis, Star Plus Legend Holdings stock appears to be undervalued.
The current stock price of HK$3.95 is trading 49.2% below its estimated GF Value™ of HK$7.77.
GuruFocus considers Star Plus Legend Holdings to be Possible Value Trap.
Key valuation signals for HKSE:06683:
ROA %: -5.90%
GF Value™: HK$7.77 vs. price of HK$3.95 (49.2% below fair value)
No single metric tells the full story. See the HKSE:06683 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Star Plus Legend Holdings Ltd is an investment holding company. The company and its subsidiaries are principally engaged in new retail business and IP creation and operation business in the People's Republic of China. In the new retail business, the company develops and sells health management products and skincare products. It has two segments, namely the new retail segment, which develops and sells health management and skincare products through various online and offline channels; and the IP creation and operation segment, where the Group creates and manages celebrity IPs, provides planning and management services to the production of media contents and events and licenses its celebrity IPs and sells related products. The majority of revenue is derived from the New retail business.
71GF Score
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