Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
FreshpetFRPT +3.02%71 ROC (Joel Greenblatt) % is 21.50% as of Mar. 2026. GuruFocus rates FRPT with a GF Score™ of 71/100 and a GF Value™ of $103.74 (Significantly Undervalued). The stock has 5 warning signs investors should review. Among 1,978 Consumer Packaged Goods companies, Freshpet ranks better than 53.54% on this metric.
Joel Greenblatt defined Return on Capital differently in his book The Little Book That Still Beats the Market (Little Books. Big Profits). He defines ROC (Joel Greenblatt) % as EBIT divided by the total of Property, Plant and Equipment and net working capital. Freshpet's annualized ROC (Joel Greenblatt) % for the quarter that ended in Mar. 2026 was 21.50%.
The historical rank and industry rank for Freshpet's ROC (Joel Greenblatt) % or its related term are showing as below:
FRPT'
s ROC (Joel Greenblatt) % Range Over the Past 10 Years
Min: -6.86 Med: -2.17 Max: 13.05
Current: 13.05
During the past 13 years, Freshpet's highest ROC (Joel Greenblatt) % was 13.05%. The lowest was -6.86%. And the median was -2.17%.
FRPT's ROC (Joel Greenblatt) % is ranked better than 53.54% of 1978
companies
in the Consumer Packaged Goods industry
Industry Median: 11.99
vs FRPT: 13.05
Freshpet's 5-Year average Growth Rate of ROC (Joel Greenblatt) % was 0.00% per year.
The way Joel Greenblatt defines Return on Capital is a more accurate measure of how efficiently the company generates returns onthe capital actually invested in the business. EBIT is used instead of net income because the tax and interest payment may be affected by factors other than the core business operation. Intangible assets are not included in the calculation because they don't need to be replaced.
The historical data trend for Freshpet's ROC (Joel Greenblatt) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FRPT vs CENT, MZTI, FLO: ROC (Joel Greenblatt) % Comparison
For the Packaged Foods subindustry, Freshpet's ROC (Joel Greenblatt) %, along with its competitors' market caps and ROC (Joel Greenblatt) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Freshpet ROC (Joel Greenblatt) % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Freshpet's ROC (Joel Greenblatt) % distribution charts can be found below:
* The bar in red indicates where Freshpet's ROC (Joel Greenblatt) % falls into.
Joel Greenblatt defined Return on Capital differently in his book The Little Book That Still Beats the Market (Little Books. Big Profits) . He defines Return on Capital as follows:
EBIT stands for Earnings Before Interest and Taxes.
Fixed Assets are also known as non-current assets. They include the Property, Plant and Equipment that the firm needs in its operation.
GuruFocus calculates net working capital as: (Accounts Receivable + Total Inventories + Other Current Assets) - (Accounts Payable & Accrued Expense + Deferred Revenue + Other Current Liabilities). We're trying to account for OPERATING assets and liabilities (part of daily business) when calculating working capital. Cash and marketable securities are considered NON-OPERATING assets and are not included in calculation. We will also back out all interest bearing debt, short term debt and the portion of long term debt that is due in the current period from the current liabilities. This debt will be considered when computing cost of capital and it would be inappropriate to count it twice.
Note:
The EBIT data used here is four times the quarterly (Mar. 2026) EBIT data.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
What does a ROC (Joel Greenblatt) % of 21.50% mean?
Freshpet (FRPT) has a ROC (Joel Greenblatt) % of 21.50% as of Mar. 2026. Joel Greenblatt's return on capital is the ratio of EBIT to average fixed assets and net working capital. View historical data on Freshpet and its competitors. According to the industry distribution chart, Freshpet ranks #919 out of 1978 companies in the Consumer Packaged Goods industry, placing it in the top 46.5%.
Is Freshpet's ROC (Joel Greenblatt) % too high?
Freshpet's current ROC (Joel Greenblatt) % is 21.50%. The Consumer Packaged Goods industry median ROC (Joel Greenblatt) % is 11.99. Freshpet's value of 21.50% is 79.3% above this industry median. Based on the distribution chart, Freshpet ranks #919 out of 1978 companies in the Consumer Packaged Goods industry, which is above the industry midpoint. Overall, Freshpet has a GF Score™ of 71/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Freshpet's ROC (Joel Greenblatt) % compare to CENT and MZTI?
According to the Consumer Packaged Goods industry distribution chart, Freshpet ranks #919 out of 1978 companies for ROC (Joel Greenblatt) %. This puts Freshpet in the upper half of its industry. The industry median ROC (Joel Greenblatt) % is 11.99. Freshpet's value of 21.50% is 79.3% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC (Joel Greenblatt) % for a Consumer Packaged Goods company?
The median ROC (Joel Greenblatt) % among Consumer Packaged Goods companies is 11.99, based on 1,978 companies in the industry. Companies in the top quartile (top 25%) have a ROC (Joel Greenblatt) % significantly above this median, while those in the bottom quartile fall well below. However, ROC (Joel Greenblatt) % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Freshpet's current ROC (Joel Greenblatt) % of 21.50% is 79.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC (Joel Greenblatt) % mean?
A high ROC (Joel Greenblatt) % can signal that a stock is expensive relative to its fundamentals. Joel Greenblatt's return on capital is the ratio of EBIT to average fixed assets and net working capital. View historical data on Freshpet and its competitors. For the Consumer Packaged Goods industry, the median ROC (Joel Greenblatt) % is 11.99 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Freshpet's current ROC (Joel Greenblatt) % is 21.50%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Freshpet stock overvalued right now?
Based on GuruFocus' analysis, Freshpet (FRPT) is currently considered Significantly Undervalued. The stock's GF Value™ is $103.74, compared to a current price of $55.25 — trading 46.7% below its estimated fair value. The current ROC (Joel Greenblatt) % is 21.50% and 79.3% above the Consumer Packaged Goods industry median of 11.99. Freshpet's overall GF Score™ is 71/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC (Joel Greenblatt) % calculated?
ROC (Joel Greenblatt) % is calculated from a company's financial statements. For Freshpet (FRPT), the current ROC (Joel Greenblatt) % is 21.50% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Freshpet (FRPT) Overvalued in 2026?
Based on GuruFocus' analysis, Freshpet stock appears to be undervalued.
The current stock price of $55.25 is trading 46.7% below its estimated GF Value™ of $103.74.
GuruFocus considers Freshpet to be Significantly Undervalued.
Key valuation signals for FRPT:
ROC (Joel Greenblatt) %: 21.50%
GF Value™: $103.74 vs. price of $55.25 (46.7% below fair value)
Industry Position: 79.3% above the Consumer Packaged Goods median (#919 of 1978)
No single metric tells the full story. See the FRPT stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Freshpet produces and sells premium fresh pet food through its company-owned refrigerators placed in grocery, mass and club, pet specialty, and natural stores. Freshpet primarily targets dogs (likely representing well north of 90% of sales), with cats and treats nascent contributors. Geographically, the company's home US market, where all its food is produced, accounts for nearly all of sales, with exports to Canada, the United Kingdom, and other European countries being very small contributors.
71GF Score
Get the complete analysis for FRPT
ROC (Joel Greenblatt) % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
FRPT has been successfully added to your 
