FTDL (FirsTime Design) ROC %: 22.16% (As of Dec. 2012)


What is FirsTime Design ROC %?

FirsTime Design FTDL ROC % is 22.16% as of Dec. 2012.

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. FirsTime Design's annualized return on capital (ROC %) for the quarter that ended in Dec. 2012 was 22.16%.

As of today (2026-06-28), FirsTime Design's WACC % is 0.00%. FirsTime Design's ROC % is 0.00% (calculated using TTM income statement data). FirsTime Design earns returns that do not match up to its cost of capital. It will destroy value as it grows.


FirsTime Design  (OTCPK:FTDL) ROC % Explanation

ROC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROIC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, FirsTime Design's WACC % is 0.00%. FirsTime Design's ROC % is 0.00% (calculated using TTM income statement data). FirsTime Design earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

Like ROE % and ROA %, ROC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


FirsTime Design ROC % Related Terms


FirsTime Design ROC % Historical Data

* Premium members only.

The historical data trend for FirsTime Design's ROC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

FirsTime Design ROC % Chart

FirsTime Design Annual Data
Trend Dec03 Dec04 Dec05 Dec06 Dec07 Dec08 Dec09 Dec10 Dec11 Dec12
ROC %
Get a 7-Day Free Trial Premium Member Only Premium Member Only -23.44 -21.68 -18.58 -19.97 20.90

FirsTime Design Quarterly Data
Mar08 Jun08 Sep08 Dec08 Mar09 Jun09 Sep09 Dec09 Mar10 Jun10 Sep10 Dec10 Mar11 Jun11 Sep11 Dec11 Mar12 Jun12 Sep12 Dec12
ROC % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -25.56 20.42 18.62 15.16 22.16

FirsTime Design ROC % Calculation

FirsTime Design's annualized Return on Capital (ROC %) for the fiscal year that ended in Dec. 2012 is calculated as:

ROC % (A: Dec. 2012 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Dec. 2011 ) + Invested Capital (A: Dec. 2012 ))/ count )
=0.468 * ( 1 - 0% )/( (2.367 + 2.112)/ 2 )
=0.468/2.2395
=20.90 %

where

FirsTime Design's annualized Return on Capital (ROC %) for the quarter that ended in Dec. 2012 is calculated as:

ROC % (Q: Dec. 2012 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Sep. 2012 ) + Invested Capital (Q: Dec. 2012 ))/ count )
=0.528 * ( 1 - 0% )/( (2.653 + 2.112)/ 2 )
=0.528/2.3825
=22.16 %

where

Note: The Operating Income data used here is four times the quarterly (Dec. 2012) data. The tax rate is limited to between 0% and 100%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROC % →
What does a ROC % of 22.16% mean?
FirsTime Design (FTDL) has a ROC % of 22.16% as of Dec. 2012. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on FirsTime Design and its competitors.
Is FirsTime Design's ROC % too high?
FirsTime Design's current ROC % is 22.16%. The Furnishings, Fixtures & Appliances industry median ROC % is 3.46. FirsTime Design's value of 22.16% is 540.5% above this industry median.
How does FirsTime Design's ROC % compare to EFOI?
FirsTime Design's ROC % of 22.16% can be compared against companies in the Furnishings, Fixtures & Appliances industry. The industry median ROC % is 3.46. FirsTime Design's value of 22.16% is 540.5% above this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROC % for a Furnishings, Fixtures & Appliances company?
The median ROC % among Furnishings, Fixtures & Appliances companies is 3.46, based on 428 companies in the industry. Companies in the top quartile (top 25%) have a ROC % significantly above this median, while those in the bottom quartile fall well below. However, ROC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. FirsTime Design's current ROC % of 22.16% is 540.5% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROC % mean?
A high ROC % can signal that a stock is expensive relative to its fundamentals. Return on capital is the ratio of current-period net income to average two-period capital. View historical data on FirsTime Design and its competitors. For the Furnishings, Fixtures & Appliances industry, the median ROC % is 3.46 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. FirsTime Design's current ROC % is 22.16%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is FirsTime Design stock overvalued right now?
FirsTime Design (FTDL) has a current ROC % of 22.16%. The current ROC % is 22.16% and 540.5% above the Furnishings, Fixtures & Appliances industry median of 3.46. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROC % calculated?
ROC % is calculated from a company's financial statements. For FirsTime Design (FTDL), the current ROC % is 22.16% as of Dec. 2012. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

FirsTime Design Business Description

Address W237 N2889 Woodgate Road, Suite F, Pewaukee, WI, USA, 53072
FirsTime Design Ltd, through its subsidiaries, designs, imports, and distributes decorative timepieces and other home decor products. It distributes commercial mattresses and bedding accessories. In addition, it offers custom packaging and product merchandising services. It sells its products through retailers in the United States. The group has manufacturing partners in China with some in Egypt, India, Italy, Taiwan, the United States, and Vietnam.