RUM (RUM Group) ROCE %: -43.82% (As of Mar. 2026)


RUM RUM Group Inc RUM
81 GF Score
Price $6.24
GF Value $6.82
Valuation Fairly Valued
! 4 Warning Signs
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What is RUM Group ROCE %?

RUM Group RUM +0.65% 81 ROCE % is -43.82% as of Mar. 2026. GuruFocus rates RUM with a GF Score™ of 81/100 and a GF Value™ of $6.82 (Fairly Valued). The stock has 4 warning signs investors should review.

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. RUM Group's annualized ROCE % for the quarter that ended in Mar. 2026 was -43.82%.

RUM Group  (NAS:RUM) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

RUM Group ROCE % Related Terms

RUM Group ROCE % Historical Data

* Premium members only.

The historical data trend for RUM Group's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

RUM Group ROCE % Chart

RUM Group Annual Data
Trend Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
ROCE %
Get a 7-Day Free Trial -43.97 -17.26 -44.46 -107.59 -83.43

RUM Group Quarterly Data
Mar21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
ROCE % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only -82.18 -33.65 -29.51 -31.69 -43.82
RUM
81GF Score
RUM Group Inc RUM
ROCE % is just one metric. See GF Score™, valuation, warning signs, and more.
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RUM Group ROCE % Calculation

RUM Group's annualized ROCE % for the fiscal year that ended in Dec. 2025 is calculated as:

ROCE %=EBIT/( (Capital Employed+Capital Employed)/ count )
(A: Dec. 2025 )  (A: Dec. 2024 )(A: Dec. 2025 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(A: Dec. 2025 )  (A: Dec. 2024 )(A: Dec. 2025 )
=-112.7/( ( (195.313 - 216.737) + (336.847 - 45.262) )/ 2 )
=-112.7/( (-21.424+291.585)/ 2 )
=-112.7/135.0805
=-83.43 %

RUM Group's ROCE % of for the quarter that ended in Mar. 2026 is calculated as:

ROCE %=EBIT (1)/( (Capital Employed+Capital Employed)/ count )
(Q: Mar. 2026 )  (Q: Dec. 2025 )(Q: Mar. 2026 )
=EBIT/( ( (Total Assets - Total Current Liabilities)+(Total Assets - Total Current Liabilities) )/ count )
(Q: Mar. 2026 )  (Q: Dec. 2025 )(Q: Mar. 2026 )
=-120.736/( ( (336.847 - 45.262) + (311.21 - 51.73) )/ 2 )
=-120.736/( ( 291.585 + 259.48 )/ 2 )
=-120.736/275.5325
=-43.82 %

(1) Note: The EBIT data used here is four times the quarterly (Mar. 2026) EBIT data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROCE % →
What does a ROCE % of -43.82% mean?
RUM Group (RUM) has a ROCE % of -43.82% as of Mar. 2026.
Is RUM Group's ROCE % too high?
RUM Group's current ROCE % is -43.82%. Overall, RUM Group has a GF Score™ of 81/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does RUM Group's ROCE % compare to ATHM and WB?
RUM Group's ROCE % of -43.82% can be compared against companies in the Interactive Media industry. The industry median ROCE % is 3.15. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROCE % for an Interactive Media company?
The median ROCE % among Interactive Media companies is 3.15, based on 545 companies in the industry. Companies in the top quartile (top 25%) have a ROCE % significantly above this median, while those in the bottom quartile fall well below. However, ROCE % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROCE % mean?
A high ROCE % can signal that a stock is expensive relative to its fundamentals. For the Interactive Media industry, the median ROCE % is 3.15 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. RUM Group's current ROCE % is -43.82%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is RUM Group stock overvalued right now?
Based on GuruFocus' analysis, RUM Group (RUM) is currently considered Fairly Valued. The stock's GF Value™ is $6.82, compared to a current price of $6.24 — trading 8.6% below its estimated fair value. The current ROCE % is -43.82%. RUM Group's overall GF Score™ is 81/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROCE % calculated?
ROCE % is calculated from a company's financial statements. For RUM Group (RUM), the current ROCE % is -43.82% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is RUM Group (RUM) Overvalued in 2026?

Based on GuruFocus' analysis, RUM Group stock appears to be undervalued. The current stock price of $6.24 is trading 8.6% below its estimated GF Value™ of $6.82. GuruFocus considers RUM Group to be Fairly Valued.

Key valuation signals for RUM:

  • ROCE %: -43.82%
  • GF Value™: $6.82 vs. price of $6.24 (8.6% below fair value)
  • GF Score™: 81/100 with 4 warning signs

No single metric tells the full story. See the RUM stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

RUM Group Business Description

Other Exchanges YO9:Germany
Address 444 Gulf of Mexico Drive, Longboat Key, FL, USA, 34228
RUM Group Inc focused is to maximize the power of human imagination through an independent technology ecosystem built on privacy, resilience, and an open alternative to Big Tech. Rumble gives human creativity a voice, a video and media platform built for creators and audiences who value free expression. Quake AI is a cloud and AI-infrastructure business, delivering the compute, data-center capacity, and blockchain infrastructure for the agentic era.
81GF Score

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ROCE % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$6.24
Price
$6.82
GF Value