VIIQ (VisitIQ) ROIC %: -54.01% (As of Aug. 2025)


VIIQ VisitIQ Corp VIIQ
25 GF Score
Price $1.00
GF Value $0.04
Valuation Significantly Overvalued
! 5 Warning Signs
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What is VisitIQ ROIC %?

VisitIQ VIIQ 25 ROIC % is -54.01% as of Aug. 2025. GuruFocus rates VIIQ with a GF Score™ of 25/100 and a GF Value™ of $0.04 (Significantly Overvalued). The stock has 5 warning signs investors should review.

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. VisitIQ's annualized return on invested capital (ROIC %) for the quarter that ended in Aug. 2025 was -54.01%.

As of today (2026-06-30), VisitIQ's WACC % is 5.14%. VisitIQ's ROIC % is -54.01% (calculated using TTM income statement data). VisitIQ earns returns that do not match up to its cost of capital. It will destroy value as it grows.


VisitIQ  (OTCPK:VIIQ) ROIC % Explanation

ROIC % measures how well a company generates cash flow relative to the capital it has invested in its business. It is also called ROC %. The reason book values of debt and equity are used is because the book values are the capital the company received when issuing the debt or receiving the equity investments.

There are four key components to this definition. The first is the use of operating income or EBIT rather than net income in the numerator. The second is the tax adjustment to this operating income or EBIT, computed as a hypothetical tax based on an effective or marginal tax rate. The third is the use of book values for invested capital, rather than market values. The final is the timing difference; the capital invested is from the end of the prior year whereas the operating income or EBIT is the current year's number.

Why is ROIC % important?

Because it costs money to raise capital. A firm that generates higher returns on investment than it costs the company to raise the capital needed for that investment is earning excess returns. A firm that expects to continue generating positive excess returns on new investments in the future will see its value increase as growth increases, whereas a firm that earns returns that do not match up to its cost of capital will destroy value as it grows.

As of today, VisitIQ's WACC % is 5.14%. VisitIQ's ROIC % is -54.01% (calculated using TTM income statement data). VisitIQ earns returns that do not match up to its cost of capital. It will destroy value as it grows.


Be Aware

Like ROE % and ROA %, ROIC % is calculated with only 12 months of data. Fluctuations in the company's earnings or business cycles can affect the ratio drastically. It is important to look at the ratio from a long term perspective.


VisitIQ ROIC % Related Terms


VisitIQ ROIC % Historical Data

* Premium members only.

The historical data trend for VisitIQ's ROIC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

VisitIQ ROIC % Chart

VisitIQ Annual Data
Trend Dec10 Aug11 Aug12 Aug24 Aug25
ROIC %
20.93 0.00 8.40 -7.70 -54.01

VisitIQ Semi-Annual Data
Dec10 Aug12 Aug24 Aug25
ROIC % 20.93 8.55 -7.70 -54.01

VIIQ vs MYSZ, RPGL, CLRI: ROIC % Comparison

For the Software - Application subindustry, VisitIQ's ROIC %, along with its competitors' market caps and ROIC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


VisitIQ ROIC % vs Software Industry

For the Software industry and Technology sector, VisitIQ's ROIC % distribution charts can be found below:

* The bar in red indicates where VisitIQ's ROIC % falls into.


VIIQ
25GF Score
VisitIQ Corp VIIQ
ROIC % is just one metric. See GF Score™, valuation, warning signs, and more.
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VisitIQ ROIC % Calculation

VisitIQ's annualized Return on Invested Capital (ROIC %) for the fiscal year that ended in Aug. 2025 is calculated as:

ROIC % (A: Aug. 2025 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (A: Aug. 2024 ) + Invested Capital (A: Aug. 2025 ))/ count )
=-7.318 * ( 1 - 0% )/( (22.418 + 4.682)/ 2 )
=-7.318/13.55
=-54.01 %

where

VisitIQ's annualized Return on Invested Capital (ROIC %) for the quarter that ended in Aug. 2025 is calculated as:

ROIC % (Q: Aug. 2025 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Aug. 2024 ) + Invested Capital (Q: Aug. 2025 ))/ count )
=-7.318 * ( 1 - 0% )/( (22.418 + 4.682)/ 2 )
=-7.318/13.55
=-54.01 %

where

Note: The Operating Income data used here is one times the annual (Aug. 2025) data. The tax rate is limited to between 0% and 100%.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about ROIC % →
What does a ROIC % of -54.01% mean?
VisitIQ (VIIQ) has a ROIC % of -54.01% as of Aug. 2025. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on VisitIQ and its competitors.
Is VisitIQ's ROIC % too high?
VisitIQ's current ROIC % is -54.01%. Overall, VisitIQ has a GF Score™ of 25/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does VisitIQ's ROIC % compare to MYSZ and RPGL?
VisitIQ's ROIC % of -54.01% can be compared against companies in the Software industry. The industry median ROIC % is 3.04. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good ROIC % for a Software company?
The median ROIC % among Software companies is 3.04, based on 2,826 companies in the industry. Companies in the top quartile (top 25%) have a ROIC % significantly above this median, while those in the bottom quartile fall well below. However, ROIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high ROIC % mean?
A high ROIC % can signal that a stock is expensive relative to its fundamentals. Return on invested capital is the ratio of current-period net income to average two-period invested capital. View historical data on VisitIQ and its competitors. For the Software industry, the median ROIC % is 3.04 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. VisitIQ's current ROIC % is -54.01%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is VisitIQ stock overvalued right now?
Based on GuruFocus' analysis, VisitIQ (VIIQ) is currently considered Significantly Overvalued. The stock's GF Value™ is $0.04, compared to a current price of $1.00 — trading 2400% above its estimated fair value. The current ROIC % is -54.01%. VisitIQ's overall GF Score™ is 25/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is ROIC % calculated?
ROIC % is calculated from a company's financial statements. For VisitIQ (VIIQ), the current ROIC % is -54.01% as of Aug. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is VisitIQ (VIIQ) Overvalued in 2026?

Based on GuruFocus' analysis, VisitIQ stock appears to be overvalued. The current stock price of $1.00 is trading 2400% above its estimated GF Value™ of $0.04. GuruFocus considers VisitIQ to be Significantly Overvalued.

Key valuation signals for VIIQ:

  • ROIC %: -54.01%
  • GF Value™: $0.04 vs. price of $1.00 (2400% above fair value)
  • GF Score™: 25/100 with 5 warning signs

No single metric tells the full story. See the VIIQ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


VisitIQ Business Description

Address 729 N Washington Avenue, Suite 600, Minneapolis, NC, USA, 55401
VisitIQ Corp is an identity intelligence and activation solution that collects, stores, and manages audience data to personalize marketing campaigns, drive sales conversions, and increase the ROI of digital marketing initiatives. The company's core platform includes solutions for audience identification, enrichment, expansion, and attribution, and is used by marketing agencies, brands, and enterprises across the globe to curb rising data costs, overcome restrictive data monopolies, and meet demand for personalization of marketing content and messaging across marketing channels.
25GF Score

Get the complete analysis for VIIQ

ROIC % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$1.00
Price
$0.04
GF Value