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DNA Brands (DNA Brands) 5-Year ROIIC % : 0.00% (As of Dec. 2016)


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What is DNA Brands 5-Year ROIIC %?

5-Year Return on Invested Incremental Capital (5-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 5-year. DNA Brands does not have enough data to calculate 5-Year ROIIC %.


DNA Brands 5-Year ROIIC % Historical Data

The historical data trend for DNA Brands's 5-Year ROIIC % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

DNA Brands 5-Year ROIIC % Chart

DNA Brands Annual Data
Trend Oct07 Oct08 Oct09 Dec10 Dec11 Dec12 Dec13 Dec15 Dec16
5-Year ROIIC %
Get a 7-Day Free Trial Premium Member Only - -718.85 -202.99 -1,073.56 -

DNA Brands Semi-Annual Data
Oct07 Oct08 Oct09 Dec10 Dec11 Dec12 Dec13 Dec15 Dec16
5-Year ROIIC % Get a 7-Day Free Trial Premium Member Only - -718.85 -202.99 -1,073.56 -

Competitive Comparison of DNA Brands's 5-Year ROIIC %

For the Beverages - Non-Alcoholic subindustry, DNA Brands's 5-Year ROIIC %, along with its competitors' market caps and 5-Year ROIIC % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


DNA Brands's 5-Year ROIIC % Distribution in the Beverages - Non-Alcoholic Industry

For the Beverages - Non-Alcoholic industry and Consumer Defensive sector, DNA Brands's 5-Year ROIIC % distribution charts can be found below:

* The bar in red indicates where DNA Brands's 5-Year ROIIC % falls into.



DNA Brands 5-Year ROIIC % Calculation

DNA Brands's 5-Year ROIIC % for the quarter that ended in Dec. 2016 is calculated as:

5-Year ROIIC %=5-Year Incremental Net Operating Profit After Taxes (NOPAT)**/5-Year Incremental Invested Capital**
=( -0.247 (Dec. 2016) - -4.314 (Dec. 2011) )/( 0 (Dec. 2016) - 0.079 (Dec. 2011) )
=4.067/
=N/A%***

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

** Annual data of NOPAT and Invested Capital was used to calculate 5-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.


DNA Brands  (OTCPK:DNAX) 5-Year ROIIC % Explanation

Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.

High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.

Be Aware

It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.


DNA Brands 5-Year ROIIC % Related Terms

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DNA Brands (DNA Brands) Business Description

Traded in Other Exchanges
N/A
Address
255 Eversedge Ct, Alpharetta, GA, USA, 30009
DNA Brands Inc is engaged in the production, marketing, and sale of five carbonated blends of DNA Energy Drink, Citrus, Sugar-Free Citrus, Original, Cryo-Berry, and Molecular Melon; as well as three milk-based energy coffees fortified with Omega 3. These flavors are Mocha, Vanilla Latte, and Caramel Macchiato. The company markets its products to retailers, restaurants, bars, and clubs.
Executives
Melvin Leiner director, officer: Chief Financial Officer C/O GROM SOCIAL ENTERPRISES, INC., 2060 NW BOCA RATON BLVD, SUITE 6, BOCA RATON FL 33431
Darren Marks director, officer: Chief Executive Officer C/O GROM SOCIAL ENTERPRISES, INC., 2060 NW BOCA RATON BLVD, SUITE #6, BOCA RATON FL 33431

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