NENTF (Viaplay Group AB) Selling, General, & Admin. Expense: $281 Mil (TTM As of Jun. 2026)

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Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

NENTF Viaplay Group AB NENTF
52 GF Score
Price $0.17
GF Value $0.09
! 7 Warning Signs
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What is Viaplay Group AB Selling, General, & Admin. Expense?

Viaplay Group AB NENTF 52 Selling, General, & Admin. Expense is $281 Mil as of Jun. 2026. GuruFocus rates NENTF with a GF Score™ of 52/100 and a GF Value™ of $0.09. The stock has 7 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Viaplay Group AB's selling, general, & admin. expense for the three months ended in Jun. 2026 was $66 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2026 was $281 Mil.


Viaplay Group AB  (OTCPK:NENTF) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Viaplay Group AB Selling, General, & Admin. Expense Related Terms


Viaplay Group AB Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Viaplay Group AB's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Viaplay Group AB Selling, General, & Admin. Expense Chart

Viaplay Group AB Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 292.86 304.78 257.27 213.47 263.95

Viaplay Group AB Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 56.87 54.31 87.27 72.98 66.31

NENTF vs NFLX, DIS, WBD: Selling, General, & Admin. Expense Comparison

For the Entertainment subindustry, Viaplay Group AB's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Viaplay Group AB Selling, General, & Admin. Expense vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Viaplay Group AB's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Viaplay Group AB's Selling, General, & Admin. Expense falls into.


NENTF
52GF Score
Viaplay Group AB NENTF
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Viaplay Group AB Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was $281 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of $281 Mil mean?
Viaplay Group AB (NENTF) has a Selling, General, & Admin. Expense of $281 Mil as of Jun. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Viaplay Group AB and its competitors.
Is Viaplay Group AB's Selling, General, & Admin. Expense too high?
Viaplay Group AB's current Selling, General, & Admin. Expense is $281 Mil. Overall, Viaplay Group AB has a GF Score™ of 52/100, reflecting its overall financial health beyond just this single metric.
How does Viaplay Group AB's Selling, General, & Admin. Expense compare to NFLX and DIS?
Viaplay Group AB's Selling, General, & Admin. Expense of $281 Mil can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Media - Diversified company?
A good Selling, General, & Admin. Expense depends on the Media - Diversified industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Viaplay Group AB and its competitors. Viaplay Group AB's current Selling, General, & Admin. Expense is $281 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Viaplay Group AB stock overvalued right now?
Viaplay Group AB (NENTF) has a current Selling, General, & Admin. Expense of $281 Mil. The stock's GF Value™ is $0.09, compared to a current price of $0.17 — trading 84.4% above its estimated fair value. The current Selling, General, & Admin. Expense is $281 Mil. Viaplay Group AB's overall GF Score™ is 52/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Viaplay Group AB (NENTF), the current Selling, General, & Admin. Expense is $281 Mil as of Jun. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Viaplay Group AB (NENTF) Overvalued in 2026?

Based on GuruFocus' analysis, Viaplay Group AB stock appears to be overvalued. The current stock price of $0.17 is trading 84.4% above its estimated GF Value™ of $0.09.

Key valuation signals for NENTF:

  • Selling, General, & Admin. Expense: $281 Mil
  • GF Value™: $0.09 vs. price of $0.17 (84.4% above fair value)
  • GF Score™: 52/100 with 7 warning signs

No single metric tells the full story. See the NENTF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Viaplay Group AB Business Description

Address Ringvagen 52, P.O. Box 2094, Stockholm, SWE, SE-103 13
Viaplay Group AB is a Swedish company that offers television channels and radio stations, broadcasting and production services. The company generates revenue from Viaplay, Linear Subscription & others, and Advertising. The company's operating segment includes Core operations and Non-core operations. The Core operations include the Group's operations related to the Viaplay streaming service available in all Nordic countries and the Netherlands, pay-TV channels in all Nordic countries except Iceland, commercial free-TV channels in Sweden, Denmark, and Norway; and commercial radio networks and audio streaming services in Sweden and Norway. The non-core includes the international markets the Group is exiting, ie Poland, the UK, and the Baltics.
52GF Score

Get the complete analysis for NENTF

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$0.17
Price
$0.09
GF Value