Kri-Kri Milk Industry (STU:AO2) Selling, General, & Admin. Expense: €36.1 Mil (TTM As of Mar. 2026)


STU:AO2 Kri-Kri Milk Industry SA STU:AO2
97 GF Score
Price €29.40
GF Value €20.68
Valuation Significantly Overvalued
! 7 Warning Signs
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What is Kri-Kri Milk Industry Selling, General, & Admin. Expense?

Kri-Kri Milk Industry STU:AO2 +0.51% 97 Selling, General, & Admin. Expense is €36.1 Mil as of Mar. 2026. GuruFocus rates STU:AO2 with a GF Score™ of 97/100 and a GF Value™ of €20.68 (Significantly Overvalued). The stock has 7 warning signs investors should review.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Kri-Kri Milk Industry's selling, general, & admin. expense for the three months ended in Mar. 2026 was €11.8 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2026 was €36.1 Mil.


Kri-Kri Milk Industry  (STU:AO2) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Kri-Kri Milk Industry Selling, General, & Admin. Expense Related Terms


Kri-Kri Milk Industry Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Kri-Kri Milk Industry's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Kri-Kri Milk Industry Selling, General, & Admin. Expense Chart

Kri-Kri Milk Industry Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Selling, General, & Admin. Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 15.55 18.57 21.64 27.00 33.67

Kri-Kri Milk Industry Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling, General, & Admin. Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 9.33 6.19 19.02 -0.87 11.79

STU:AO2 vs KHC, GIS, JBS: Selling, General, & Admin. Expense Comparison

For the Packaged Foods subindustry, Kri-Kri Milk Industry's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Kri-Kri Milk Industry Selling, General, & Admin. Expense vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Kri-Kri Milk Industry's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Kri-Kri Milk Industry's Selling, General, & Admin. Expense falls into.


STU:AO2
97GF Score
Kri-Kri Milk Industry SA STU:AO2
Selling, General, & Admin. Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Kri-Kri Milk Industry Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €36.1 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of €36.1 Mil mean?
Kri-Kri Milk Industry (STU:AO2) has a Selling, General, & Admin. Expense of €36.1 Mil as of Mar. 2026. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Kri-Kri Milk Industry and its competitors.
Is Kri-Kri Milk Industry's Selling, General, & Admin. Expense too high?
Kri-Kri Milk Industry's current Selling, General, & Admin. Expense is €36.1 Mil. Overall, Kri-Kri Milk Industry has a GF Score™ of 97/100 and is considered Significantly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Kri-Kri Milk Industry's Selling, General, & Admin. Expense compare to KHC and GIS?
Kri-Kri Milk Industry's Selling, General, & Admin. Expense of €36.1 Mil can be compared against companies in the Consumer Packaged Goods industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Consumer Packaged Goods company?
A good Selling, General, & Admin. Expense depends on the Consumer Packaged Goods industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Kri-Kri Milk Industry and its competitors. Kri-Kri Milk Industry's current Selling, General, & Admin. Expense is €36.1 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Kri-Kri Milk Industry stock overvalued right now?
Based on GuruFocus' analysis, Kri-Kri Milk Industry (STU:AO2) is currently considered Significantly Overvalued. The stock's GF Value™ is €20.68, compared to a current price of €29.40 — trading 42.2% above its estimated fair value. The current Selling, General, & Admin. Expense is €36.1 Mil. Kri-Kri Milk Industry's overall GF Score™ is 97/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Kri-Kri Milk Industry (STU:AO2), the current Selling, General, & Admin. Expense is €36.1 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Kri-Kri Milk Industry (STU:AO2) Overvalued in 2026?

Based on GuruFocus' analysis, Kri-Kri Milk Industry stock appears to be overvalued. The current stock price of €29.40 is trading 42.2% above its estimated GF Value™ of €20.68. GuruFocus considers Kri-Kri Milk Industry to be Significantly Overvalued.

Key valuation signals for STU:AO2:

  • Selling, General, & Admin. Expense: €36.1 Mil
  • GF Value™: €20.68 vs. price of €29.40 (42.2% above fair value)
  • GF Score™: 97/100 with 7 warning signs

No single metric tells the full story. See the STU:AO2 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Kri-Kri Milk Industry Business Description

Other Exchanges KRI:Greece0QG6:UK
Address 3rd km Serres-Drama National Road, Serres, GRC, 62125
Kri-Kri Milk Industry SA is engaged in the production of dairy products. Its products include yogurt, ice cream, Gluten-free, and milk. The company's segments are classified into Ice-cream - Greece and other Countries and Dairy-Yogurt - Greece and other Countries. The majority of the revenue is generated from the Dairy-Yogurt segment and geographically from Greece.
97GF Score

Get the complete analysis for STU:AO2

Selling, General, & Admin. Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€29.40
Price
€20.68
GF Value