Monte Carlo Fashions (NSE:MONTECARLO) Selling and Marketing Expense: ₹527 Mil (TTM As of Mar. 2026)


NSE:MONTECARLO Monte Carlo Fashions Ltd NSE:MONTECARLO
83 GF Score
Price ₹562.05
GF Value ₹799.24
Valuation Significantly Undervalued
! 4 Warning Signs
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What is Monte Carlo Fashions Selling and Marketing Expense?

Monte Carlo Fashions NSE:MONTECARLO -0.89% 83 Selling and Marketing Expense is ₹527 Mil as of Mar. 2026. GuruFocus rates NSE:MONTECARLO with a GF Score™ of 83/100 and a GF Value™ of ₹799.24 (Significantly Undervalued). The stock has 4 warning signs investors should review.

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Monte Carlo Fashions's Selling and Marketing Expense for the three months ended in Mar. 2026 was ₹152 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2026 was ₹527 Mil.

Monte Carlo Fashions Selling and Marketing Expense Related Terms

Monte Carlo Fashions Selling and Marketing Expense Historical Data

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The historical data trend for Monte Carlo Fashions's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Monte Carlo Fashions Selling and Marketing Expense Chart

Monte Carlo Fashions Annual Data
Trend Mar17 Mar18 Mar19 Mar20 Mar21 Mar22 Mar23 Mar24 Mar25 Mar26
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 652.80 995.50 947.70 433.50 527.40

Monte Carlo Fashions Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 108.90 103.90 101.50 169.70 152.30
NSE:MONTECARLO
83GF Score
Monte Carlo Fashions Ltd NSE:MONTECARLO
Selling and Marketing Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Monte Carlo Fashions Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was ₹527 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling and Marketing Expense of ₹527 Mil mean?
Monte Carlo Fashions (NSE:MONTECARLO) has a Selling and Marketing Expense of ₹527 Mil as of Mar. 2026. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Monte Carlo Fashions and its competitors.
Is Monte Carlo Fashions' Selling and Marketing Expense too high?
Monte Carlo Fashions' current Selling and Marketing Expense is ₹527 Mil. Overall, Monte Carlo Fashions has a GF Score™ of 83/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Monte Carlo Fashions' Selling and Marketing Expense compare to RL and LEVI?
Monte Carlo Fashions' Selling and Marketing Expense of ₹527 Mil can be compared against companies in the Manufacturing - Apparel & Accessories industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling and Marketing Expense for a Manufacturing - Apparel & Accessories company?
A good Selling and Marketing Expense depends on the Manufacturing - Apparel & Accessories industry context. However, Selling and Marketing Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling and Marketing Expense mean?
A high Selling and Marketing Expense can signal that a stock is expensive relative to its fundamentals. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Monte Carlo Fashions and its competitors. Monte Carlo Fashions's current Selling and Marketing Expense is ₹527 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Monte Carlo Fashions stock overvalued right now?
Based on GuruFocus' analysis, Monte Carlo Fashions (NSE:MONTECARLO) is currently considered Significantly Undervalued. The stock's GF Value™ is ₹799.24, compared to a current price of ₹562.05 — trading 29.7% below its estimated fair value. The current Selling and Marketing Expense is ₹527 Mil. Monte Carlo Fashions' overall GF Score™ is 83/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling and Marketing Expense calculated?
Selling and Marketing Expense is calculated from a company's financial statements. For Monte Carlo Fashions (NSE:MONTECARLO), the current Selling and Marketing Expense is ₹527 Mil as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Monte Carlo Fashions (NSE:MONTECARLO) Overvalued in 2026?

Based on GuruFocus' analysis, Monte Carlo Fashions stock appears to be undervalued. The current stock price of ₹562.05 is trading 29.7% below its estimated GF Value™ of ₹799.24. GuruFocus considers Monte Carlo Fashions to be Significantly Undervalued.

Key valuation signals for NSE:MONTECARLO:

  • Selling and Marketing Expense: ₹527 Mil
  • GF Value™: ₹799.24 vs. price of ₹562.05 (29.7% below fair value)
  • GF Score™: 83/100 with 4 warning signs

No single metric tells the full story. See the NSE:MONTECARLO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Monte Carlo Fashions Business Description

Other Exchanges 538836:India
Address G.T. Road, B-XXIX-106, Sherpur, Ludhiana, PB, IND, 141003
Monte Carlo Fashions Ltd is an apparel brand based in Ludhiana, Punjab, specializing in the manufacturing and retailing of woolen and cotton garments for men, women, and tweens. The company's product range includes designer woolen and cotton apparel, home textiles, and accessories. It operates through a multi-channel distribution network which includes exclusive brand outlets and multi-brand retail locations across India, alongside an expanding e-commerce presence. Monte Carlo combines in-house manufacturing facilities with high technology to design and produce seasonal collections, positioning itself in the mid-to-premium fashion segment.
83GF Score

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Selling and Marketing Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

₹562.05
Price
₹799.24
GF Value