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Air Canada (STU:ADH2) Selling and Marketing Expense : €750 Mil (TTM As of Mar. 2024)


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What is Air Canada Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Air Canada's Selling and Marketing Expense for the three months ended in Mar. 2024 was €181 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 was €750 Mil.

Air Canada Selling and Marketing Expense Historical Data

The historical data trend for Air Canada's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Air Canada Selling and Marketing Expense Chart

Air Canada Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Selling and Marketing Expense
Get a 7-Day Free Trial Premium Member Only Premium Member Only 597.31 161.72 197.74 553.82 749.81

Air Canada Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Selling and Marketing Expense Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 186.35 183.41 212.59 172.93 180.79

Air Canada Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Mar. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was €750 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Air Canada Selling and Marketing Expense Related Terms

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Air Canada (STU:ADH2) Business Description

Industry
GURUFOCUS.COM » STOCK LIST » Industrials » Transportation » Air Canada (STU:ADH2) » Definitions » Selling and Marketing Expense
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TSX:EIF NEOE:JET NEOE:CJET DAL DUB:RYA NSE:INDIGO UAL LUV SHSE:601111 SGX:C6L IST:THYAO SHSE:600029 LSE:IAG SHSE:600115 TSE:9202 AAL XSGO:LTM XTER:LHA SHSE:600221 SHSE:601021
Traded in Other Exchanges
ACDVF:USA 0SE9:UK AC:Canada ADH2:Bulgaria
Address
7373 Cote Vertu Boulevard West, Air Canada Centre, Saint-Laurent, QC, CAN, H4S 1Z3
Website
https://www.aircanada.com
Air Canada is Canada's largest airline, generally serving nearly 50 million passengers each year together with its low-cost sub-brand called Rouge and contracts for regional connection flights to its network. Air Canada is a sixth freedom airline, similar to Gulf carriers, which flies many U.S. nationals on long-haul trips with a layover in Canada. In 2022, the company generated CAD 16.6 billion in total revenue, down from CAD 19 billion in 2019 as the airline is still recovering from the pandemic and related travel restrictions.

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