Lululemon Athletica (WBO:LULU) Selling and Marketing Expense: €0 Mil (TTM As of Apr. 2026)


WBO:LULU Lululemon Athletica Inc WBO:LULU
80 GF Score
Price €93.70
GF Value €308.67
Valuation Significantly Undervalued
! 1 Warning Sign
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What is Lululemon Athletica Selling and Marketing Expense?

Lululemon Athletica WBO:LULU +1.08% 80 Selling and Marketing Expense is €0 Mil as of Apr. 2026. GuruFocus rates WBO:LULU with a GF Score™ of 80/100 and a GF Value™ of €308.67 (Significantly Undervalued). The stock has 1 warning sign investors should review.

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Lululemon Athletica's Selling and Marketing Expense for the three months ended in Apr. 2026 was €0 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Apr. 2026 was €0 Mil.

Lululemon Athletica Selling and Marketing Expense Related Terms

Lululemon Athletica Selling and Marketing Expense Historical Data

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The historical data trend for Lululemon Athletica's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Lululemon Athletica Selling and Marketing Expense Chart

Lululemon Athletica Annual Data
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Lululemon Athletica Quarterly Data
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WBO:LULU
80GF Score
Lululemon Athletica Inc WBO:LULU
Selling and Marketing Expense is just one metric. See GF Score™, valuation, warning signs, and more.
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Lululemon Athletica Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Apr. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €0 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling and Marketing Expense of €0 Mil mean?
Lululemon Athletica (WBO:LULU) has a Selling and Marketing Expense of €0 Mil as of Apr. 2026. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Lululemon Athletica and its competitors.
Is Lululemon Athletica's Selling and Marketing Expense too high?
Lululemon Athletica's current Selling and Marketing Expense is €0 Mil. Overall, Lululemon Athletica has a GF Score™ of 80/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Lululemon Athletica's Selling and Marketing Expense compare to BURL and GAP?
Lululemon Athletica's Selling and Marketing Expense of €0 Mil can be compared against companies in the Retail - Cyclical industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling and Marketing Expense for a Retail - Cyclical company?
A good Selling and Marketing Expense depends on the Retail - Cyclical industry context. However, Selling and Marketing Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling and Marketing Expense mean?
A high Selling and Marketing Expense can signal that a stock is expensive relative to its fundamentals. Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. View historical data on Lululemon Athletica and its competitors. Lululemon Athletica's current Selling and Marketing Expense is €0 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Lululemon Athletica stock overvalued right now?
Based on GuruFocus' analysis, Lululemon Athletica (WBO:LULU) is currently considered Significantly Undervalued. The stock's GF Value™ is €308.67, compared to a current price of €93.70 — trading 69.6% below its estimated fair value. The current Selling and Marketing Expense is €0 Mil. Lululemon Athletica's overall GF Score™ is 80/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling and Marketing Expense calculated?
Selling and Marketing Expense is calculated from a company's financial statements. For Lululemon Athletica (WBO:LULU), the current Selling and Marketing Expense is €0 Mil as of Apr. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Lululemon Athletica (WBO:LULU) Overvalued in 2026?

Based on GuruFocus' analysis, Lululemon Athletica stock appears to be undervalued. The current stock price of €93.70 is trading 69.6% below its estimated GF Value™ of €308.67. GuruFocus considers Lululemon Athletica to be Significantly Undervalued.

Key valuation signals for WBO:LULU:

  • Selling and Marketing Expense: €0 Mil
  • GF Value™: €308.67 vs. price of €93.70 (69.6% below fair value)
  • GF Score™: 80/100 with 1 warning sign

No single metric tells the full story. See the WBO:LULU stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Lululemon Athletica Business Description

Address 1818 Cornwall Avenue, Vancouver, BC, CAN, V6J 1C7
Lululemon Athletica designs, distributes, and markets athletic apparel, footwear, and accessories for women, men, and girls. The company offers pants, shorts, tops, and jackets for both leisure and athletic activities such as yoga and running. Lululemon also sells fitness accessories, such as bags, yoga mats, and equipment. It sells its products through digital channels, a small number of wholesale partners, more than 800 company-owned stores in about two dozen countries in North America, Asia, and Western Europe, and about 45 franchised locations in the Middle East and Europe. The company was founded in 1998 and is based in Vancouver, Canada.
80GF Score

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Selling and Marketing Expense is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€93.70
Price
€308.67
GF Value