Prudential (FRA:PRU) Tariff Resilience Score: 8/10 (As of Jul. 03, 2026)


FRA:PRU Prudential PLC FRA:PRU
63 GF Score
Price €12.10
GF Value €15.53
Valuation Modestly Undervalued
! 3 Warning Signs
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What is Prudential Tariff Resilience Score?

Prudential FRA:PRU +3.46% 63 Tariff Resilience Score is 8 as of Jul. 03, 2026. GuruFocus rates FRA:PRU with a GF Score™ of 63/100 and a GF Value™ of €15.53 (Modestly Undervalued). The stock has 3 warning signs investors should review. Among 596 Insurance companies, Prudential ranks better than 87.58% on this metric.

Prudential has the Tariff Resilience Score of 8, which implies that the company might have Highly Resilient.

Prudential has Prudential PLC has low tariff vulnerability as a financial services company. Its exposure is indirect, primarily through investments in affected sectors. The company's global diversification and focus on financial products provide resilience against tariff impacts.

Tariff Resilience Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more.

The company's exposure to international trade tariffs based on these criteria:

1. Global supply chain dependencies
2. Manufacturing locations versus sales markets
3. Import/export balance and percentage of revenue
4. Historical impact from previous tariff changes
5. Available mitigation strategies (alternative suppliers, pricing power)
6. Industry-specific tariff exemptions or vulnerabilities

Based on the research, GuruFocus believes Prudential might have Highly Resilient.


Prudential  (FRA:PRU) Tariff Resilience Score Explanation

The Tariff Resilience Score ranges from 0 to 10, with 10 as the most resilient. GuruFocus divided Moat Score into following 3 categories:

Tariff Resilience Score Resilience Level
7 - 10Highly Resilient
4 - 6Average Resilient
0 - 3Highly Vulnerable

Prudential Tariff Resilience Score Related Terms


FRA:PRU vs AFL, MET, PRU: Tariff Resilience Score Comparison

For the Insurance - Life subindustry, Prudential's Tariff Resilience Score, along with its competitors' market caps and Tariff Resilience Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Prudential Tariff Resilience Score vs Insurance Industry

For the Insurance industry and Financial Services sector, Prudential's Tariff Resilience Score distribution charts can be found below:

* The bar in red indicates where Prudential's Tariff Resilience Score falls into.


FRA:PRU
63GF Score
Prudential PLC FRA:PRU
Tariff Resilience Score is just one metric. See GF Score™, valuation, warning signs, and more.
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What does a Tariff Resilience Score of 8 mean?
Prudential (FRA:PRU) has a Tariff Resilience Score of 8 as of Jul. 03, 2026. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. According to the industry distribution chart, Prudential ranks #74 out of 596 companies in the Insurance industry, placing it in the top 12.4%.
Is Prudential's Tariff Resilience Score too high?
Prudential's current Tariff Resilience Score is 8. Based on the distribution chart, Prudential ranks #74 out of 596 companies in the Insurance industry, which is in the top quartile — a strong position relative to peers. Overall, Prudential has a GF Score™ of 63/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Prudential's Tariff Resilience Score compare to AFL and MET?
According to the Insurance industry distribution chart, Prudential ranks #74 out of 596 companies for Tariff Resilience Score. This places Prudential in the top 12% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Tariff Resilience Score for an Insurance company?
A good Tariff Resilience Score depends on the Insurance industry context. However, Tariff Resilience Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Tariff Resilience Score mean?
A high Tariff Resilience Score can signal that a stock is expensive relative to its fundamentals. Tariff Score is a ranking system developed by GuruFocus to measure a company's exposure to international trade tariffs, rated on a scale from 0 to 10. It takes into account key factors such as global supply chain dependencies, manufacturing locations versus sales markets, import / export balance and percentage of revenue, and more. Prudential's current Tariff Resilience Score is 8. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Prudential stock overvalued right now?
Based on GuruFocus' analysis, Prudential (FRA:PRU) is currently considered Modestly Undervalued. The stock's GF Value™ is €15.53, compared to a current price of €12.10 — trading 22.1% below its estimated fair value. The current Tariff Resilience Score is 8. Prudential's overall GF Score™ is 63/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Tariff Resilience Score calculated?
Tariff Resilience Score is calculated from a company's financial statements. For Prudential (FRA:PRU), the current Tariff Resilience Score is 8 as of Jul. 03, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Prudential (FRA:PRU) Overvalued in 2026?

Based on GuruFocus' analysis, Prudential stock appears to be undervalued. The current stock price of €12.10 is trading 22.1% below its estimated GF Value™ of €15.53. GuruFocus considers Prudential to be Modestly Undervalued.

Key valuation signals for FRA:PRU:

  • Tariff Resilience Score: 8
  • GF Value™: €15.53 vs. price of €12.10 (22.1% below fair value)
  • GF Score™: 63/100 with 3 warning signs

No single metric tells the full story. See the FRA:PRU stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Prudential Business Description

Address 1 Harbour View Street, 13th Floor, One International Financial Centre, Central, Hong Kong, HKG
Originally established in 1848 as the Prudential Mutual Assurance, Investment, and Loan Association, Prudential has changed a lot since. Set up to sell life insurance and loans to the middle class, the company subsequently diversified into Europe and then North America with the purchase of Jackson National Life around 1985. During its time as owner of Jackson, Prudential focused on building a simple chassis-style product portfolio that allowed customers to choose from a variety of add-ons. The company also became renowned for its focus on building the internal capabilities required to support its strong product offerings, including compelling technology and a large well-trained wholesale salesforce.
63GF Score

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Tariff Resilience Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€12.10
Price
€15.53
GF Value