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Volatility is a statistical measure of the dispersion of returns for a given security or market index, it shows how the price swings around its mean. The volatility here is measured as the annualized standard deviation between monthly returns from the security over the past year. In most cases, the higher the volatility, the riskier the security.
As of today (2026-07-24), High Co's Volatility is 22.48%.
High Co (XPAR:HCO) Volatility Explanation
Volatility is a statistical measure of the dispersion of returns for a given security or market index. It’s often measured as standard deviation or variance of historical returns over a certain period. The volatility here is measured as the annualized standard deviation between monthly returns from the security over the past year.
Volatility reflects the uncertainty or risk of a security’s value. Generally speaking, a higher volatility suggests a higher risk, because it implies a wider fluctuation around average price. This means the price of the security can change dramatically in either direction within a short period. Conversely, a lower volatility means that the security's price is more steady, which suggests a lower risk.
Another measurement of relative volatility is Beta. Beta is a measure of systematic risk of a security or a portfolio in comparison to the market as a whole. Beta is usually compared to 1. A beta of greater than 1 indicates that the security's price will be more volatile than the market.
High Co Volatility Related Terms
XPAR:HCO vs APP, OMC, TTD: Volatility Comparison
For the Advertising Agencies subindustry, High Co's Volatility, along with its competitors' market caps and Volatility data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
High Co Volatility vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, High Co's Volatility distribution charts can be found below:
* The bar in red indicates where High Co's Volatility falls into.
The annualized volatility is calculated as following:
σA
=
σM
*
√12
=
√ 1/(n-1) ∑(Ri - R')^2
*
√12
Where: σM is the monthly volatility, n is the number of months in the period, Ri is the security's historical monthly returns and R' is the arithmetic mean of monthly returns.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
High Co (XPAR:HCO) has a Volatility of 22.48% as of Jul. 24, 2026. Volatility is measured as the annualized standard deviation between monthly returns from the security over the past year. View historical data on High Co and its competitors.
Is High Co's Volatility too high?
High Co's current Volatility is 22.48%. Overall, High Co has a GF Score™ of 76/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does High Co's Volatility compare to APP and OMC?
High Co's Volatility of 22.48% can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Volatility for a Media - Diversified company?
A good Volatility depends on the Media - Diversified industry context. However, Volatility should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Volatility mean?
A high Volatility can signal that a stock is expensive relative to its fundamentals. Volatility is measured as the annualized standard deviation between monthly returns from the security over the past year. View historical data on High Co and its competitors. High Co's current Volatility is 22.48%. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is High Co stock overvalued right now?
Based on GuruFocus' analysis, High Co (XPAR:HCO) is currently considered Fairly Valued. The stock's GF Value™ is €3.77, compared to a current price of €3.73 — trading 1.2% below its estimated fair value. The current Volatility is 22.48%. High Co's overall GF Score™ is 76/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Volatility calculated?
Volatility is calculated from a company's financial statements. For High Co (XPAR:HCO), the current Volatility is 22.48% as of Jul. 24, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is High Co (XPAR:HCO) Overvalued in 2026?
Based on GuruFocus' analysis, High Co stock appears to be undervalued.
The current stock price of €3.73 is trading 1.2% below its estimated GF Value™ of €3.77.
GuruFocus considers High Co to be Fairly Valued.
Key valuation signals for XPAR:HCO:
Volatility: 22.48%
GF Value™: €3.77 vs. price of €3.73 (1.2% below fair value)
No single metric tells the full story. See the XPAR:HCO stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
High Co is a France based company engaged in offering marketing solutions for various brands and stores worldwide. The company provides drive to store solutions to generate traffic and develop a preference for the brand and store; in-store solutions to boost sales at physical points of sale and online, and data analysis and management solutions to enhance understanding of shoppers and target actions with a focus on R.O.I.
76GF Score
Get the complete analysis for XPAR:HCO
Volatility is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
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