Fitbit (Fitbit) Days Sales Outstanding : 71.94 (As of Sep. 2020)

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What is Fitbit Days Sales Outstanding?

Fitbit's average Accounts Receivable for the three months ended in Sep. 2020 was $287 Mil. Fitbit's Revenue for the three months ended in Sep. 2020 was $364 Mil. Hence, Fitbit's Days Sales Outstanding for the three months ended in Sep. 2020 was 71.94.

The historical rank and industry rank for Fitbit's Days Sales Outstanding or its related term are showing as below:

FIT's Days Sales Outstanding is not ranked ^*
in the Hardware industry.
Industry Median: 75.045
* Ranked among companies with meaningful Days Sales Outstanding only.

Fitbit's Days Sales Outstanding declined from Sep. 2019 (79.39) to Sep. 2020 (71.94).

Fitbit Days Sales Outstanding Historical Data

The historical data trend for Fitbit's Days Sales Outstanding can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Fitbit Days Sales Outstanding Chart

Fitbit Annual Data

Trend

Dec12

Dec13

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Days Sales Outstanding

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69.55

79.67

99.85

99.00

108.05

Fitbit Quarterly Data
	Dec15	Mar16	Jun16	Sep16	Dec16	Mar17	Jun17	Sep17	Dec17	Mar18	Jun18	Sep18	Dec18	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20
Days Sales Outstanding	Get a 7-Day Free Trial															79.39	70.95	149.75	69.45	71.94

Competitive Comparison of Fitbit's Days Sales Outstanding

For the Scientific & Technical Instruments subindustry, Fitbit's Days Sales Outstanding, along with its competitors' market caps and Days Sales Outstanding data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Fitbit's Days Sales Outstanding Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Fitbit's Days Sales Outstanding distribution charts can be found below:

* The bar in red indicates where Fitbit's Days Sales Outstanding falls into.

Fitbit Days Sales Outstanding Calculation

Days Sales Outstanding measures the average number of days that a company takes to collect revenue after a sale has been made. It is a financial ratio that illustrates how well a company's Accounts Receivable are being managed.

Accounts Receivable can be measured by Days Sales Outstanding.

Fitbit's Days Sales Outstanding for the fiscal year that ended in Dec. 2019 is calculated as

	Days Sales Outstanding (A: Dec. 2019 )
=	Average Accounts Receivable					/	Revenue	*	Days in Period
=	( (Accounts Receivable (A: Dec. 2018 )	+	Accounts Receivable (A: Dec. 2019 ))	/	count )	/	Revenue (A: Dec. 2019 )	*	Days in Period
=	( (414.209	+	435.269)	/	2 )	/	1434.788	*	365
=	424.739					/	1434.788	*	365
=	108.05

Fitbit's Days Sales Outstanding for the quarter that ended in Sep. 2020 is calculated as:

	Days Sales Outstanding (Q: Sep. 2020 )
=	Average Accounts Receivable					/	Revenue	*	Days in Period
=	( (Accounts Receivable (A: Jun. 2020 )	+	Accounts Receivable (A: Sep. 2020 ))	/	count )	/	Revenue (A: Sep. 2020 )	*	Days in Period
=	( (215.394	+	358.451)	/	2 )	/	363.932	*	365 / 4
=	286.9225					/	363.932	*	365 / 4
=	71.94

Fitbit (NYSE:FIT) Days Sales Outstanding Explanation

For retailers, when we compare Days Sales Outstanding, it is important to compare the same period in the previous years.

Fitbit Days Sales Outstanding Related Terms

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Fitbit (Fitbit) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Hardware » Fitbit Inc (NYSE:FIT) » Definitions » Days Sales Outstanding

Comparable Companies

Traded in Other Exchanges

N/A

Address

199 Fremont Street, 14th Floor, San Francisco, CA, USA, 94105

Website

https://www.fitbit.com

Fitbit Inc is a provider of health and fitness devices. The company's platform combines connected health and fitness devices with software and services. Its platform includes a family of wearable devices which include health and fitness trackers and smartwatches, enable the users to view data about their daily activity, exercise and sleep in real-time. The company software and services which include an online dashboard and mobile app, provide users with data analytics, motivational and social tools, and virtual coaching through customized fitness plans and interactive workouts.

Executives

Eric N. Friedman	director, 10 percent owner, officer: CTO	C/O FITBIT, INC. 405 HOWARD STREET SAN FRANCISCO CA 94105
Andy Missan	officer: EVP, General Counsel, Sect.	C/O FITBIT, INC., 405 HOWARD STREET, SAN FRANCISCO CA 94105
Ronald W Kisling	officer: Chief Financial Officer	2400 BRIDGE PARKWAY, REDWOOD SHORES CA 940651166
Jeffrey P Devine	officer: EVP of Operations	950 WEST MAUDE AVE SUNNYVALE X1 94085
James Park	director, 10 percent owner, officer: PRESIDENT, CEO, COB	C/O FITBIT, INC., 405 HOWARD STREET, SAN FRANCISCO CA 94105
Christopher B Paisley	director	14870 THREE OAKS COURT, SARATOGA CA 95070
Bradley M Fluegel	director	120 MONUMENT CIRCLE, INDIANAPOLIS IN 46204
Glenda J Flanagan	director	550 BOWIE STREET, AUSTIN TX 78703
Matthew S Bromberg	director	C/O ZYNGA INC., 699 8TH STREET, SAN FRANCISCO CA 94103
Laura Alber	director
Steven Joseph Murray	director	C/O SOFTBANK CAPITAL, 38 GLEN AVENUE, NEWTON MA 02459
William Zerella	officer: CFO	C/O FITBIT, INC., 405 HOWARD STREET, SAN FRANCISCO CA 94105
Jon Callaghan	director	C/O TRUE VENTURES, 530 LYTTON AVE, STE 303, PALO ALTO CA 94301
Edward M. Scal	officer: CHIEF BUSINESS OFFICER	C/O FITBIT, INC. 405 HOWARD STREET SAN FRANCISCO CA 94105
Timothy M. Roberts	officer: EVP, INTERACTIVE	C/O FITBIT, INC. 405 HOWARD STREET SAN FRANCISCO CA 94105