FIT (Fitness Fanatics) Selling, General, & Admin. Expense: $4.89 Mil (TTM As of Jun. 2025)


What is Fitness Fanatics Selling, General, & Admin. Expense?

Fitness Fanatics FIT Selling, General, & Admin. Expense is $4.89 Mil as of Jun. 2025.

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Fitness Fanatics's selling, general, & admin. expense for the six months ended in Jun. 2025 was $2.44 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Jun. 2025 was $4.89 Mil.

Fitness Fanatics  (NAS:FIT) Selling, General, & Admin. Expense Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.

Fitness Fanatics Selling, General, & Admin. Expense Related Terms

Fitness Fanatics Selling, General, & Admin. Expense Historical Data

* Premium members only.

The historical data trend for Fitness Fanatics's Selling, General, & Admin. Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Fitness Fanatics Selling, General, & Admin. Expense Chart

Fitness Fanatics Annual Data
Trend Dec23 Dec24
Selling, General, & Admin. Expense
3.77 4.56

Fitness Fanatics Semi-Annual Data
Dec23 Jun24 Dec24 Jun25
Selling, General, & Admin. Expense 0.00 2.12 2.45 2.44

FIT vs : Selling, General, & Admin. Expense Comparison

For the Food Distribution subindustry, Fitness Fanatics's Selling, General, & Admin. Expense, along with its competitors' market caps and Selling, General, & Admin. Expense data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Fitness Fanatics Selling, General, & Admin. Expense vs Retail - Defensive Industry

For the Retail - Defensive industry and Consumer Defensive sector, Fitness Fanatics's Selling, General, & Admin. Expense distribution charts can be found below:

* The bar in red indicates where Fitness Fanatics's Selling, General, & Admin. Expense falls into.


Fitness Fanatics Selling, General, & Admin. Expense Calculation

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Jun. 2025 adds up the semi-annually data reported by the company within the most recent 12 months, which was $4.89 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

What does a Selling, General, & Admin. Expense of $4.89 Mil mean?
Fitness Fanatics (FIT) has a Selling, General, & Admin. Expense of $4.89 Mil as of Jun. 2025. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Fitness Fanatics and its competitors.
Is Fitness Fanatics' Selling, General, & Admin. Expense too high?
Fitness Fanatics' current Selling, General, & Admin. Expense is $4.89 Mil.
How does Fitness Fanatics' Selling, General, & Admin. Expense compare to ?
Fitness Fanatics' Selling, General, & Admin. Expense of $4.89 Mil can be compared against companies in the Retail - Defensive industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Selling, General, & Admin. Expense for a Retail - Defensive company?
A good Selling, General, & Admin. Expense depends on the Retail - Defensive industry context. However, Selling, General, & Admin. Expense should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Selling, General, & Admin. Expense mean?
A high Selling, General, & Admin. Expense can signal that a stock is expensive relative to its fundamentals. Selling, general and admin expense is the total cost for direct, indirect, general and administrative activities. View historical data on Fitness Fanatics and its competitors. Fitness Fanatics's current Selling, General, & Admin. Expense is $4.89 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Fitness Fanatics stock overvalued right now?
Fitness Fanatics (FIT) has a current Selling, General, & Admin. Expense of $4.89 Mil. The current Selling, General, & Admin. Expense is $4.89 Mil. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Selling, General, & Admin. Expense calculated?
Selling, General, & Admin. Expense is calculated from a company's financial statements. For Fitness Fanatics (FIT), the current Selling, General, & Admin. Expense is $4.89 Mil as of Jun. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Fitness Fanatics Business Description

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Address 31-35 Shan Mei Street, Flat 15, Block F, UG/F, Wah Lok Industrial Centre, Fo Tan, New Territories, Hong Kong, HKG
Fitness Fanatics Ltd is an investment holding company. The Company distributes and sells sports nutrition products through a B2C model via online stores, vending machines, and third-party e-commerce platforms, and through a B2B model by supplying products to wholesalers and retailers across Hong Kong, Mainland China, and Malaysia. distributed/sold over 30 brands of sports nutrition products supplied by 10 brand owners and over 10 distributors and have over 300 stock keeping units, or SKUs in the following three main categories: protein powder, such as whey, casein, isolate and plant-based protein; ready-to-eat snacks and packaged drinks, such as healthy/functional low-calorie and low-sugar protein bars, high protein milkshakes and carbonated energy drinks; and other products.