Uju Holding (HKSE:01948) Beta: 1.5453 (As of Aug. 11, 2026)

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Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

HKSE:01948 Uju Holding Ltd HKSE:01948
83 GF Score
Price HK$3.73
GF Value HK$3.42
Valuation Fairly Valued
! 5 Warning Signs
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What is Uju Holding Beta?

Uju Holding HKSE:01948 83 Beta is 1.5453 as of Aug. 11, 2026. GuruFocus rates HKSE:01948 with a GF Score™ of 83/100 and a GF Value™ of HK$3.42 (Fairly Valued). The stock has 5 warning signs investors should review.

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. As of today (2026-08-11), Uju Holding's Beta is 1.5453.


Uju Holding  (HKSE:01948) Beta Explanation

Beta is a measure of the volatility, or systematic risk, of a security or a portfolio in comparison to the market as a whole. We usually compare beta to 1. A beta of 1 indicates that the security's price will move with the market. A beta of less than 1 means that the security will be less volatile than the market. A beta of greater than 1 indicates that the security's price will be more volatile than the market.

Beta is primarily used in the Capital Asset Pricing Model (CAPM) to calculate the Cost of Equity, which can be used in the calculation of WACC %. The formula of Cost of Equity is:
Cost of Equity = Risk-Free Rate of Return + Beta of Asset * (Expected Return of the Market - Risk-Free Rate of Return)


Uju Holding Beta Related Terms


Uju Holding Beta Historical Data

* Premium members only.

The historical data trend for Uju Holding's Beta can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Uju Holding Beta Chart

Uju Holding Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Beta
Get a 7-Day Free Trial 0.00 0.00 0.00 0.78 1.36

Uju Holding Semi-Annual Data
Dec18 Dec19 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Beta Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 0.00 0.78 1.11 1.36

HKSE:01948 vs APP, OMC, TTD: Beta Comparison

For the Advertising Agencies subindustry, Uju Holding's Beta, along with its competitors' market caps and Beta data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Uju Holding Beta vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Uju Holding's Beta distribution charts can be found below:

* The bar in red indicates where Uju Holding's Beta falls into.


HKSE:01948
83GF Score
Uju Holding Ltd HKSE:01948
Beta is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Uju Holding Beta Calculation

Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. A stock's beta can be calculated by dividing the product of the covariance of the individual stock's returns and the market's returns by the variance of the market's returns over a specified period. Basically, GuruFocus uses the returns calculated over three-year period.

Frequently Asked Questions Learn more about Beta →
What does a Beta of 1.5453 mean?
Uju Holding (HKSE:01948) has a Beta of 1.5453 as of Aug. 11, 2026. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Uju Holding and its competitors.
Is Uju Holding's Beta too high?
Uju Holding's current Beta is 1.5453. Overall, Uju Holding has a GF Score™ of 83/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Uju Holding's Beta compare to APP and OMC?
Uju Holding's Beta of 1.5453 can be compared against companies in the Media - Diversified industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Beta for a Media - Diversified company?
A good Beta depends on the Media - Diversified industry context. However, Beta should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Beta mean?
A high Beta can signal that a stock is expensive relative to its fundamentals. Beta is the sensitivity of the expected excess asset returns to the expected excess market returns. View historical data for Uju Holding and its competitors. Uju Holding's current Beta is 1.5453. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Uju Holding stock overvalued right now?
Based on GuruFocus' analysis, Uju Holding (HKSE:01948) is currently considered Fairly Valued. The stock's GF Value™ is HK$3.42, compared to a current price of HK$3.73 — trading 9.1% above its estimated fair value. The current Beta is 1.5453. Uju Holding's overall GF Score™ is 83/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Beta calculated?
Beta is calculated from a company's financial statements. For Uju Holding (HKSE:01948), the current Beta is 1.5453 as of Aug. 11, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Uju Holding (HKSE:01948) Overvalued in 2026?

Based on GuruFocus' analysis, Uju Holding stock appears to be overvalued. The current stock price of HK$3.73 is trading 9.1% above its estimated GF Value™ of HK$3.42. GuruFocus considers Uju Holding to be Fairly Valued.

Key valuation signals for HKSE:01948:

  • Beta: 1.5453
  • GF Value™: HK$3.42 vs. price of HK$3.73 (9.1% above fair value)
  • GF Score™: 83/100 with 5 warning signs

No single metric tells the full story. See the HKSE:01948 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Uju Holding Business Description

Address No. 8 Dongfeng South Road, 4th Floor, Building G, Dongfengdebi WE AI Innovative Park, Chaoyang District, Beijing, CHN, 100050
Uju Holding Ltd specializes in online short video marketing solutions in China. It provides one-stop cross-media online marketing solutions, in particular online short video marketing solutions, through its media partners for its advertiser customers to market their products and services. The company spans search, information flow, and short video media, and is committed to the short video ecology, serving the entire marketing chain. It also has a live-streaming e-commerce business which mainly includes the provision of live-streaming e-commerce services and sales of goods in online media platforms.
83GF Score

Get the complete analysis for HKSE:01948

Beta is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

HK$3.73
Price
HK$3.42
GF Value