GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Uju Holding Ltd (HKSE:01948) » Definitions » Intangible Assets

Uju Holding (HKSE:01948) Intangible Assets : HK$1 Mil (As of Jun. 2024)


View and export this data going back to 2021. Start your Free Trial

What is Uju Holding Intangible Assets?

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Uju Holding's intangible assets for the quarter that ended in Jun. 2024 was HK$1 Mil.


Uju Holding Intangible Assets Historical Data

The historical data trend for Uju Holding's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Uju Holding Intangible Assets Chart

Uju Holding Annual Data
Trend Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Intangible Assets
Get a 7-Day Free Trial - - - 1.40 1.03

Uju Holding Semi-Annual Data
Dec18 Dec19 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24
Intangible Assets Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only - - 1.40 1.21 1.03

Uju Holding Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.


Uju Holding  (HKSE:01948) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.


Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.


Uju Holding Intangible Assets Related Terms

Thank you for viewing the detailed overview of Uju Holding's Intangible Assets provided by GuruFocus.com. Please click on the following links to see related term pages.


Uju Holding Business Description

Traded in Other Exchanges
N/A
Address
No. 8 Dongfeng South Road, 4th Floor, Building G, Dongfengdebi WE AI Innovative Park, Chaoyang District, Beijing, CHN, 100050
Uju Holding Ltd specializes in online short video marketing solutions in China. It provides one-stop cross-media online marketing solutions, in particular online short video marketing solutions, through its media partners for its advertiser customers to market their products and services. The company spans search, information flow, and short video media, and is committed to the short video ecology, serving the entire marketing chain. It also has a live-streaming e-commerce business which mainly includes the provision of live-streaming e-commerce services and sales of goods in online media platforms.
Executives
Ma Xiaohui 2201 Interest of corporation controlled by you
Yu Juan 2202 Interest of your spouse
Supreme Development Limited 2201 Interest of corporation controlled by you
Vast Business (bvi) Global Limited 2201 Interest of corporation controlled by you
Infinity Investment Holdings Limited 2101 Beneficial owner
Vigorous Development Limited 2101 Beneficial owner
Aura Investment Holdings Limited 2101 Beneficial owner
Hua An Ji Jin Guan Li You Xian Gong Si Dai Biao Hua An Ji Jin Xing Huan Dan Yi Zi Chan Guan Li Ji Hu 2501 Other

Uju Holding Headlines

No Headlines