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WiMi Hologram Cloud COGS-to-Revenue

: 0.69 (As of Jun. 2020)
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WiMi Hologram Cloud's Cost of Goods Sold for the six months ended in Jun. 2020 was $16.67 Mil. Its Revenue for the six months ended in Jun. 2020 was $24.12 Mil.

WiMi Hologram Cloud's COGS to Revenue for the six months ended in Jun. 2020 was 0.69.

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin. WiMi Hologram Cloud's Gross Margin % for the six months ended in Jun. 2020 was 30.91%.


WiMi Hologram Cloud COGS-to-Revenue Historical Data

* All numbers are in millions except for per share data and ratio. All numbers are in their local exchange's currency.

* Premium members only.

WiMi Hologram Cloud Annual Data
Dec17 Dec18 Dec19
COGS-to-Revenue 0.41 0.38 0.46

WiMi Hologram Cloud Semi-Annual Data
Dec17 Jun18 Dec18 Jun19 Dec19 Jun20
COGS-to-Revenue Premium Member Only 0.36 0.40 0.32 0.60 0.69

WiMi Hologram Cloud COGS-to-Revenue Calculation

WiMi Hologram Cloud's COGS to Revenue for the fiscal year that ended in Dec. 2019 is calculated as

COGS to Revenue=Cost of Goods Sold / Revenue
=20.840355304618 / 45.508219627301
=0.46

WiMi Hologram Cloud's COGS to Revenue for the quarter that ended in Jun. 2020 is calculated as

COGS to Revenue=Cost of Goods Sold / Revenue
=16.66699615906 / 24.123926796204
=0.69

* All numbers are in millions except for per share data and ratio. All numbers are in their local exchange's currency.


WiMi Hologram Cloud  (NAS:WIMI) COGS-to-Revenue Explanation

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin.

WiMi Hologram Cloud's Gross Margin % for the six months ended in Jun. 2020 is calculated as:

Gross Margin %=1 - COGS to Revenue
=1 - Cost of Goods Sold / Revenue
=1 - 16.66699615906 / 24.123926796204
=30.91 %

* All numbers are in millions except for per share data and ratio. All numbers are in their local exchange's currency.

A company that has a moat can usually maintain or even expand their Gross Margin. A company can increase its Gross Margin in two ways. It can increase the prices of the goods it sells and keeps its Cost of Goods Sold unchanged. Or it can keep the sales price unchanged and squeeze its suppliers to reduce the Cost of Goods Sold. Warren Buffett believes businesses with the power to raise prices have moats.


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