Wayfair (FRA:1WF) Cyclically Adjusted PB Ratio: (As of Sep. 21, 2026)

Author: Vera Yuan Vera Yuan
Vera Yuan
Vera Yuan
Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Reviewed by: Charlie Tian Charlie Tian
Charlie Tian
Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

FRA:1WF Wayfair Inc FRA:1WF
55 GF Score
Price €88.96
GF Value €50.13
Valuation Significantly Overvalued
! 6 Warning Signs
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What is Wayfair Cyclically Adjusted PB Ratio?

Shiller PE for Stocks: The True Measure of Stock Valuation


Wayfair  (FRA:1WF) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Wayfair Cyclically Adjusted PB Ratio Related Terms


Wayfair Cyclically Adjusted PB Ratio Historical Data

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The historical data trend for Wayfair's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Wayfair Cyclically Adjusted PB Ratio Chart

Wayfair Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
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Wayfair Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
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FRA:1WF vs CART, CHWY, ETSY: Cyclically Adjusted PB Ratio Comparison

For the Internet Retail subindustry, Wayfair's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Wayfair Cyclically Adjusted PB Ratio vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Wayfair's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Wayfair's Cyclically Adjusted PB Ratio falls into.


FRA:1WF
55GF Score
Wayfair Inc FRA:1WF
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Wayfair Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Wayfair's Cyclically Adjusted Book per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, Wayfair's adjusted Book Value per Share data for the three months ended in Jun. 2026 was:

Adj_Book=Book Value per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=-17.868/333.9520*333.9520
=-17.868

Current CPI (Jun. 2026) = 333.9520.

Wayfair Quarterly Data

Book Value per Share CPI Adj_Book
201609 1.151 241.428 1.592
201612 0.877 241.432 1.213
201703 0.394 243.801 0.540
201706 0.120 244.955 0.164
201709 0.029 246.819 0.039
201712 -0.456 246.524 -0.618
201803 -1.164 249.554 -1.558
201806 -1.871 251.989 -2.480
201809 -2.983 252.439 -3.946
201812 -3.188 251.233 -4.238
201903 -4.669 254.202 -6.134
201906 -5.772 256.143 -7.525
201909 -6.740 256.759 -8.766
201912 -8.987 256.974 -11.679
202003 -11.314 258.115 -14.638
202006 -7.374 257.797 -9.552
202009 -13.020 260.280 -16.705
202012 -9.786 260.474 -12.547
202103 -12.052 264.877 -15.195
202106 -12.553 271.696 -15.429
202109 -12.666 274.310 -15.420
202112 -13.579 278.802 -16.265
202203 -16.312 287.504 -18.947
202206 -19.440 296.311 -21.910
202209 -22.800 296.808 -25.653
202212 -22.002 296.797 -24.756
202303 -22.713 301.836 -25.130
202306 -21.960 305.109 -24.036
202309 -22.015 307.789 -23.886
202312 -20.741 306.746 -22.581
202403 -21.720 312.332 -23.223
202406 -21.101 314.175 -22.429
202409 -19.816 315.301 -20.988
202412 -21.213 315.605 -22.446
202503 -20.484 319.799 -21.391
202506 -18.042 322.561 -18.679
202509 -18.161 324.800 -18.673
202512 -18.173 324.054 -18.728
202603 -18.741 330.213 -18.953
202606 -17.868 333.952 -17.868

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

Is Wayfair (FRA:1WF) Overvalued in 2026?

Based on GuruFocus' analysis, Wayfair stock appears to be overvalued. The current stock price of €88.96 is trading 77.5% above its estimated GF Value™ of €50.13. GuruFocus considers Wayfair to be Significantly Overvalued.

Key valuation signals for FRA:1WF:

  • Cyclically Adjusted PB Ratio:
  • GF Value™: €50.13 vs. price of €88.96 (77.5% above fair value)
  • GF Score™: 55/100 with 6 warning signs

No single metric tells the full story. See the FRA:1WF stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Wayfair Business Description

Address 4 Copley Place, Boston, MA, USA, 02116
Wayfair engages in e-commerce in the United States (88% of 2025 sales), Canada, the United Kingdom, and Ireland. It's also embarked on expansion into the brick-and-mortar landscape, with 13 stores (excluding outlets) between the AllModern, Birch Lane, Joss & Main, and Wayfair banners. At the end of 2025, the firm offered more than 40 million products from more than 20,000 suppliers under the brands Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold. Its offerings include furniture, everyday and seasonal decor, decorative accents, housewares, as well as advertising and logistics services. Wayfair was founded in 2002 and began trading publicly in 2014.
55GF Score

Get the complete analysis for FRA:1WF

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€88.96
Price
€50.13
GF Value