UL (Unilever) Cyclically Adjusted PB Ratio: 6.52 (As of Jul. 25, 2026) — 14% Below Median

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Director of Data and Quant Analytics at GuruFocus
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Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

UL Unilever PLC UL
67 GF Score
Price $60.94
GF Value $58.44
Valuation Fairly Valued
! 2 Warning Signs
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What is Unilever Cyclically Adjusted PB Ratio?

Unilever UL +1.21% 67 Cyclically Adjusted PB Ratio is 6.52 as of Jul. 25, 2026, which is 14% below its 10-year median of 7.62. GuruFocus rates UL with a GF Score™ of 67/100 and a GF Value™ of $58.44 (Fairly Valued). The stock has 2 warning signs investors should review. Among 1,439 Consumer Packaged Goods companies, Unilever ranks worse than 92.56% on this metric.

As of today (2026-07-25), Unilever's current share price is $60.94. Unilever's Cyclically Adjusted Book per Share for the fiscal year that ended in Dec25 was $9.34. Unilever's Cyclically Adjusted PB Ratio for today is 6.52.

The historical rank and industry rank for Unilever's Cyclically Adjusted PB Ratio or its related term are showing as below:

UL' s Cyclically Adjusted PB Ratio Range Over the Past 10 Years
Min: 5.67   Med: 7.62   Max: 10.33
Current: 6.6

During the past 13 years, Unilever's highest Cyclically Adjusted PB Ratio was 10.33. The lowest was 5.67. And the median was 7.62.

UL's Cyclically Adjusted PB Ratio is ranked worse than
92.56% of 1439 companies
in the Consumer Packaged Goods industry
Industry Median: 1.27 vs UL: 6.60

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio. The Cyclically Adjusted Book per Share is the average of the inflation adjusted book value per share of a company over the past 10 years.

Unilever's adjusted book value per share data of for the fiscal year that ended in Dec25 was $8.344. Add all the adjusted book value per share for the past 10 years together and divide the count will get our Cyclically Adjusted Book per Share, which is $9.34 for the trailing ten years ended in Dec25.

Shiller PE for Stocks: The True Measure of Stock Valuation


Unilever  (NYSE:UL) Cyclically Adjusted PB Ratio Explanation

Compared with the regular PB Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PB Ratio smoothed out the fluctuations of book value during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PB Ratio should give similar results to regular PB Ratio.


Unilever Cyclically Adjusted PB Ratio Related Terms


Unilever Cyclically Adjusted PB Ratio Historical Data

* Premium members only.

The historical data trend for Unilever's Cyclically Adjusted PB Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Unilever Cyclically Adjusted PB Ratio Chart

Unilever Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PB Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 7.17 6.79 5.81 6.50 7.01

Unilever Semi-Annual Data
Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25
Cyclically Adjusted PB Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 5.81 0.00 6.50 0.00 7.01

UL vs PG, CL, KVUE: Cyclically Adjusted PB Ratio Comparison

For the Household & Personal Products subindustry, Unilever's Cyclically Adjusted PB Ratio, along with its competitors' market caps and Cyclically Adjusted PB Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Unilever Cyclically Adjusted PB Ratio vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Unilever's Cyclically Adjusted PB Ratio distribution charts can be found below:

* The bar in red indicates where Unilever's Cyclically Adjusted PB Ratio falls into.


UL
67GF Score
Unilever PLC UL
Cyclically Adjusted PB Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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Unilever Cyclically Adjusted PB Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PB Ratio takes the Book Value per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/B calculation. Because it considers this 10-year average, it's often referred to as the CAPB Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PB Ratio.

Unilever's Cyclically Adjusted PB Ratio for today is calculated as

Cyclically Adjusted PB Ratio=Share Price/ Cyclically Adjusted Book per Share
=60.94/9.34
=6.52

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Unilever's Cyclically Adjusted Book per Share for the fiscal year that ended in Dec25 is calculated as:

For example, Unilever's adjusted Book Value per Share data for the fiscal year that ended in Dec25 was:

Adj_Book=Book Value per Share/CPI of Dec25 (Change)*Current CPI (Dec25)
=8.344/139.9000*139.9000
=8.344

Current CPI (Dec25) = 139.9000.

Unilever Annual Data

Book Value per Share CPI Adj_Book
201612 6.356 102.200 8.701
201712 6.161 105.000 8.209
201812 5.188 107.100 6.777
201912 5.893 108.500 7.598
202012 7.951 109.400 10.168
202112 8.491 114.700 10.357
202212 8.963 125.300 10.007
202312 8.887 130.500 9.527
202412 9.512 135.100 9.850
202512 8.344 139.900 8.344

Add all the adjusted book value per share together and divide the count will get our Cyclically Adjusted Book per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PB Ratio of 6.52 mean?
Unilever (UL) has a Cyclically Adjusted PB Ratio of 6.52 as of Jul. 25, 2026. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Unilever and its competitors. This is 14% below median its historical median of 7.62. Over the past decade, Unilever's Cyclically Adjusted PB Ratio has ranged from 5.67 to 10.33. According to the industry distribution chart, Unilever ranks #1332 out of 1439 companies in the Consumer Packaged Goods industry, placing it in the top 92.6%.
Is Unilever's Cyclically Adjusted PB Ratio too high?
Unilever's current Cyclically Adjusted PB Ratio of 6.52 is 14% below median its 10-year median of 7.62. Over the past 10 years, this metric has ranged from a low of 5.67 to a high of 10.33. The Consumer Packaged Goods industry median Cyclically Adjusted PB Ratio is 1.27. Unilever's value of 6.52 is 413.4% above this industry median. Based on the distribution chart, Unilever ranks #1332 out of 1439 companies in the Consumer Packaged Goods industry, which is in the bottom quartile relative to peers. Overall, Unilever has a GF Score™ of 67/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Unilever's Cyclically Adjusted PB Ratio compare to PG and CL?
According to the Consumer Packaged Goods industry distribution chart, Unilever ranks #1332 out of 1439 companies for Cyclically Adjusted PB Ratio. This places Unilever in the lower half of its industry. The industry median Cyclically Adjusted PB Ratio is 1.27. Unilever's value of 6.52 is 413.4% above this benchmark. Historically, Unilever's own Cyclically Adjusted PB Ratio has ranged from 5.67 to 10.33 over the past decade. While the company's 10-year median is 7.62 vs. the industry median of 1.27, Unilever has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PB Ratio for a Consumer Packaged Goods company?
The median Cyclically Adjusted PB Ratio among Consumer Packaged Goods companies is 1.27, based on 1,439 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PB Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PB Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Unilever's current Cyclically Adjusted PB Ratio of 6.52 is 413.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PB Ratio mean?
A high Cyclically Adjusted PB Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PB Ratio is the ratio of share price to a company's inflation-adjusted book value per share over a 10-year period. View historical data on Unilever and its competitors. For the Consumer Packaged Goods industry, the median Cyclically Adjusted PB Ratio is 1.27 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Unilever's current Cyclically Adjusted PB Ratio is 6.52, which is 14% below median its own 10-year median of 7.62. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Unilever stock overvalued right now?
Based on GuruFocus' analysis, Unilever (UL) is currently considered Fairly Valued. The stock's GF Value™ is $58.44, compared to a current price of $60.94 — trading 4.3% above its estimated fair value. The current Cyclically Adjusted PB Ratio is 6.52, which is 14% below median its 10-year median of 7.62 and 413.4% above the Consumer Packaged Goods industry median of 1.27. Unilever's overall GF Score™ is 67/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PB Ratio calculated?
Cyclically Adjusted PB Ratio is calculated from a company's financial statements. For Unilever (UL), the current Cyclically Adjusted PB Ratio is 6.52 as of Jul. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Unilever (UL) Overvalued in 2026?

Based on GuruFocus' analysis, Unilever stock appears to be overvalued. The current stock price of $60.94 is trading 4.3% above its estimated GF Value™ of $58.44. GuruFocus considers Unilever to be Fairly Valued.

Key valuation signals for UL:

  • Cyclically Adjusted PB Ratio: 6.52 (14% below median its 10-year median of 7.62)
  • GF Value™: $58.44 vs. price of $60.94 (4.3% above fair value)
  • GF Score™: 67/100 with 2 warning signs
  • Industry Position: 413.4% above the Consumer Packaged Goods median (#1332 of 1439)

No single metric tells the full story. See the UL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Unilever Business Description

Address 100 Victoria Embankment, London, GBR, EC4Y 0DY
Unilever is a diversified beauty, wellbeing, and personal care (51% of 2025 sales by value), homecare (23%), and packaged food (26%) company. Its brands include Dove personal-care products, Knorr soups and sauces, Hellmann's mayonnaise, Axe and Rexona deodorants, and TRESemmé haircare. The firm has been acquisitive in recent years; notable purchases include Paula's Choice, Liquid I.V., Horlicks, and Wild deodorants. The company derives 58% of its sales from emerging markets and 42% from developed markets. The US is its largest market, accounting for around 20% of sales, followed by India, which accounts for 11% of sales.
67GF Score

Get the complete analysis for UL

Cyclically Adjusted PB Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$60.94
Price
$58.44
GF Value