The Trade Desk (BSP:T2TD34) Cyclically Adjusted PS Ratio: 4.18 (As of Aug. 13, 2026) — 71% Below Median

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Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

BSP:T2TD34 The Trade Desk Inc BSP:T2TD34
88 GF Score
Price R$0.71
GF Value R$5.46
Valuation Significantly Undervalued
! 2 Warning Signs
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What is The Trade Desk Cyclically Adjusted PS Ratio?

The Trade Desk BSP:T2TD34 +1.43% 88 Cyclically Adjusted PS Ratio is 4.18 as of Aug. 13, 2026, which is 71% below its 10-year median of 14.53. GuruFocus rates BSP:T2TD34 with a GF Score™ of 88/100 and a GF Value™ of R$5.46 (Significantly Undervalued). The stock has 2 warning signs investors should review. Among 736 Media - Diversified companies, The Trade Desk ranks worse than 90.08% on this metric.

As of today (2026-08-13), The Trade Desk's current share price is R$0.71. The Trade Desk's Cyclically Adjusted Revenue per Share for the quarter that ended in Jun. 2026 was R$0.17. The Trade Desk's Cyclically Adjusted PS Ratio for today is 4.18.

The historical rank and industry rank for The Trade Desk's Cyclically Adjusted PS Ratio or its related term are showing as below:

BSP:T2TD34' s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 4.22   Med: 14.53   Max: 34.18
Current: 4.22

During the past years, The Trade Desk's highest Cyclically Adjusted PS Ratio was 34.18. The lowest was 4.22. And the median was 14.53.

BSP:T2TD34's Cyclically Adjusted PS Ratio is ranked worse than
90.08% of 736 companies
in the Media - Diversified industry
Industry Median: 0.79 vs BSP:T2TD34: 4.22

The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.

The Trade Desk's adjusted revenue per share data for the three months ended in Jun. 2026 was R$0.078. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is R$0.17 for the trailing ten years ended in Jun. 2026.

Shiller PE for Stocks: The True Measure of Stock Valuation


The Trade Desk  (BSP:T2TD34) Cyclically Adjusted PS Ratio Explanation

Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.


The Trade Desk Cyclically Adjusted PS Ratio Related Terms


The Trade Desk Cyclically Adjusted PS Ratio Historical Data

* Premium members only.

The historical data trend for The Trade Desk's Cyclically Adjusted PS Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The Trade Desk Cyclically Adjusted PS Ratio Chart

The Trade Desk Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Cyclically Adjusted PS Ratio
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 0.00 13.39

The Trade Desk Quarterly Data
Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26 Jun26
Cyclically Adjusted PS Ratio Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 28.58 18.30 13.39 7.50 5.66

BSP:T2TD34 vs LFTO, MGNI, ZD: Cyclically Adjusted PS Ratio Comparison

For the Advertising Agencies subindustry, The Trade Desk's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The Trade Desk Cyclically Adjusted PS Ratio vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, The Trade Desk's Cyclically Adjusted PS Ratio distribution charts can be found below:

* The bar in red indicates where The Trade Desk's Cyclically Adjusted PS Ratio falls into.


BSP:T2TD34
88GF Score
The Trade Desk Inc BSP:T2TD34
Cyclically Adjusted PS Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

The Trade Desk Cyclically Adjusted PS Ratio Calculation

Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.

The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.

The Trade Desk's Cyclically Adjusted PS Ratio for today is calculated as

Cyclically Adjusted PS Ratio=Share Price/ Cyclically Adjusted Revenue per Share
=0.71/0.17
=4.18

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

The Trade Desk's Cyclically Adjusted Revenue per Share for the quarter that ended in Jun. 2026 is calculated as:

For example, The Trade Desk's adjusted Revenue per Share data for the three months ended in Jun. 2026 was:

Adj_RevenuePerShare=Revenue per Share/CPI of Jun. 2026 (Change)*Current CPI (Jun. 2026)
=0.078/333.9520*333.9520
=0.078

Current CPI (Jun. 2026) = 333.9520.

The Trade Desk Quarterly Data

Revenue per Share CPI Adj_RevenuePerShare
201609 0.010 241.428 0.014
201612 0.006 241.432 0.008
201703 0.004 243.801 0.005
201706 0.005 244.955 0.007
201709 0.006 246.819 0.008
201712 0.008 246.524 0.011
201803 0.006 249.554 0.008
201806 0.009 251.989 0.012
201809 0.010 252.439 0.013
201812 0.013 251.233 0.017
201903 0.010 254.202 0.013
201906 0.013 256.143 0.017
201909 0.014 256.759 0.018
201912 0.018 256.974 0.023
202003 0.016 258.115 0.021
202006 0.015 257.797 0.019
202009 0.024 260.280 0.031
202012 0.033 260.474 0.042
202103 0.025 264.877 0.032
202106 0.028 271.696 0.034
202109 0.032 274.310 0.039
202112 0.045 278.802 0.054
202203 0.032 287.504 0.037
202206 0.039 296.311 0.044
202209 0.041 296.808 0.046
202212 0.048 296.797 0.054
202303 0.040 301.836 0.044
202306 0.045 305.109 0.049
202309 0.049 307.789 0.053
202312 0.059 306.746 0.064
202403 0.049 312.332 0.052
202406 0.063 314.175 0.067
202409 0.069 315.301 0.073
202412 0.089 315.605 0.094
202503 0.071 319.799 0.074
202506 0.078 322.561 0.081
202509 0.080 324.800 0.082
202512 0.096 324.054 0.099
202603 0.076 330.213 0.077
202606 0.078 333.952 0.078

Add all the adjusted revenue per share together and divide 10 will get our Cyclically Adjusted Revenue per Share.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

What does a Cyclically Adjusted PS Ratio of 4.18 mean?
The Trade Desk (BSP:T2TD34) has a Cyclically Adjusted PS Ratio of 4.18 as of Aug. 13, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on The Trade Desk and its competitors. This is 71% below median its historical median of 14.53. Over the past decade, The Trade Desk's Cyclically Adjusted PS Ratio has ranged from 4.22 to 34.18. According to the industry distribution chart, The Trade Desk ranks #663 out of 736 companies in the Media - Diversified industry, placing it in the top 90.1%.
Is The Trade Desk's Cyclically Adjusted PS Ratio too high?
The Trade Desk's current Cyclically Adjusted PS Ratio of 4.18 is 71% below median its 10-year median of 14.53. Over the past 10 years, this metric has ranged from a low of 4.22 to a high of 34.18. The Media - Diversified industry median Cyclically Adjusted PS Ratio is 0.79. The Trade Desk's value of 4.18 is 429.1% above this industry median. Based on the distribution chart, The Trade Desk ranks #663 out of 736 companies in the Media - Diversified industry, which is in the bottom quartile relative to peers. Overall, The Trade Desk has a GF Score™ of 88/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does The Trade Desk's Cyclically Adjusted PS Ratio compare to LFTO and MGNI?
According to the Media - Diversified industry distribution chart, The Trade Desk ranks #663 out of 736 companies for Cyclically Adjusted PS Ratio. This places The Trade Desk in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 0.79. The Trade Desk's value of 4.18 is 429.1% above this benchmark. Historically, The Trade Desk's own Cyclically Adjusted PS Ratio has ranged from 4.22 to 34.18 over the past decade. While the company's 10-year median is 14.53 vs. the industry median of 0.79, The Trade Desk has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Media - Diversified company?
The median Cyclically Adjusted PS Ratio among Media - Diversified companies is 0.79, based on 736 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. The Trade Desk's current Cyclically Adjusted PS Ratio of 4.18 is 429.1% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on The Trade Desk and its competitors. For the Media - Diversified industry, the median Cyclically Adjusted PS Ratio is 0.79 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. The Trade Desk's current Cyclically Adjusted PS Ratio is 4.18, which is 71% below median its own 10-year median of 14.53. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Trade Desk stock overvalued right now?
Based on GuruFocus' analysis, The Trade Desk (BSP:T2TD34) is currently considered Significantly Undervalued. The stock's GF Value™ is R$5.46, compared to a current price of R$0.71 — trading 87% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 4.18, which is 71% below median its 10-year median of 14.53 and 429.1% above the Media - Diversified industry median of 0.79. The Trade Desk's overall GF Score™ is 88/100 with 2 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For The Trade Desk (BSP:T2TD34), the current Cyclically Adjusted PS Ratio is 4.18 as of Aug. 13, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is The Trade Desk (BSP:T2TD34) Overvalued in 2026?

Based on GuruFocus' analysis, The Trade Desk stock appears to be undervalued. The current stock price of R$0.71 is trading 87% below its estimated GF Value™ of R$5.46. GuruFocus considers The Trade Desk to be Significantly Undervalued.

Key valuation signals for BSP:T2TD34:

  • Cyclically Adjusted PS Ratio: 4.18 (71% below median its 10-year median of 14.53)
  • GF Value™: R$5.46 vs. price of R$0.71 (87% below fair value)
  • GF Score™: 88/100 with 2 warning signs
  • Industry Position: 429.1% above the Media - Diversified median (#663 of 736)

No single metric tells the full story. See the BSP:T2TD34 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The Trade Desk Business Description

Address 42 North Chestnut Street, Ventura, CA, USA, 93001
The Trade Desk provides a self-service platform that helps advertisers and ad agencies programmatically find and purchase digital ad inventory (display, video, audio, and social) on devices like computers, smartphones, and connected TVs. The firm's platform is referred to as a DSP in the digital ad industry, and it generates revenue from fees based on a percentage of what its clients spend on advertising, sometimes referred to as a "take rate."
88GF Score

Get the complete analysis for BSP:T2TD34

Cyclically Adjusted PS Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

R$0.71
Price
R$5.46
GF Value