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Sanrio CoSTU:SJ8 -10.17%89 Cyclically Adjusted PS Ratio is 15.78 as of Aug. 13, 2026, which is 411% above its 10-year median of 3.09. GuruFocus rates STU:SJ8 with a GF Score™ of 89/100 and a GF Value™ of €7.14 (Fairly Valued). Among 802 Retail - Cyclical companies, Sanrio Co ranks worse than 99.38% on this metric.
The historical rank and industry rank for Sanrio Co's Cyclically Adjusted PS Ratio or its related term are showing as below:
STU:SJ8'
s Cyclically Adjusted PS Ratio Range Over the Past 10 Years
Min: 1.44 Med: 3.09 Max: 24.96
Current: 16.22
During the past years, Sanrio Co's highest Cyclically Adjusted PS Ratio was 24.96. The lowest was 1.44. And the median was 3.09.
STU:SJ8's Cyclically Adjusted PS Ratio is ranked worse than 99.38% of 802
companies
in the Retail - Cyclical industry
Industry Median: 0.5
vs STU:SJ8: 16.22
The Shiller PE Ratio was first used by professor Robert Shiller. He uses E10 for his Shiller PE Ratio calculation. E10 is the average of the inflation adjusted earnings per share of a company over the past 10 years. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio. The Cyclically Adjusted Revenue per Share is the average of the inflation adjusted revenue per share of a company over the past 10 years.
Sanrio Co's adjusted revenue per share data for the three months ended in Mar. 2026 was €0.227. Add all the adjusted revenue per share for the past 10 years together and divide 10 will get our Cyclically Adjusted Revenue per Share, which is €0.41 for the trailing ten years ended in Mar. 2026.
Shiller PE for Stocks: The True Measure of Stock Valuation
Sanrio Co (STU:SJ8) Cyclically Adjusted PS Ratio Explanation
Compared with the regular PS Ratio, which works poorly for cyclical businesses, the Cyclically Adjusted PS Ratio smoothed out the fluctuations of revenue during business cycles. Therefore it is more accurate in reflecting the valuation of the company.
If a company has consistent business performance, the Cyclically Adjusted PS Ratio should give similar results to regular PS Ratio.
Sanrio Co Cyclically Adjusted PS Ratio Related Terms
Sanrio Co Cyclically Adjusted PS Ratio Historical Data
* Premium members only.
The historical data trend for Sanrio Co's Cyclically Adjusted PS Ratio can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
STU:SJ8 vs CASY, WSM, ULTA: Cyclically Adjusted PS Ratio Comparison
For the Specialty Retail subindustry, Sanrio Co's Cyclically Adjusted PS Ratio, along with its competitors' market caps and Cyclically Adjusted PS Ratio data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Sanrio Co Cyclically Adjusted PS Ratio vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, Sanrio Co's Cyclically Adjusted PS Ratio distribution charts can be found below:
* The bar in red indicates where Sanrio Co's Cyclically Adjusted PS Ratio falls into.
Sanrio Co Cyclically Adjusted PS Ratio Calculation
Like the Shiller PE Ratio, the Cyclically Adjusted PS Ratio takes the Revenue per Share from the past 10 years, adjusts it for inflation, and then calculates the average. This average is then used for the P/S calculation. Because it considers this 10-year average, it's often referred to as the CAPS Ratio.
The Shiller PE Ratio was first used by professor Robert Shiller to measure the valuation of the overall market. The similar calculation is applied by GuruFocus to calculate the Cyclically Adjusted PS Ratio.
Sanrio Co's Cyclically Adjusted PS Ratio for today is calculated as
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.
What does a Cyclically Adjusted PS Ratio of 15.78 mean?
Sanrio Co (STU:SJ8) has a Cyclically Adjusted PS Ratio of 15.78 as of Aug. 13, 2026. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Sanrio Co and its competitors. This is 411% above median its historical median of 3.09. Over the past decade, Sanrio Co's Cyclically Adjusted PS Ratio has ranged from 1.44 to 24.96. According to the industry distribution chart, Sanrio Co ranks #797 out of 802 companies in the Retail - Cyclical industry, placing it in the top 99.4%.
Is Sanrio Co's Cyclically Adjusted PS Ratio too high?
Sanrio Co's current Cyclically Adjusted PS Ratio of 15.78 is 411% above median its 10-year median of 3.09. Over the past 10 years, this metric has ranged from a low of 1.44 to a high of 24.96. The Retail - Cyclical industry median Cyclically Adjusted PS Ratio is 0.50. Sanrio Co's value of 15.78 is 3056% above this industry median. Based on the distribution chart, Sanrio Co ranks #797 out of 802 companies in the Retail - Cyclical industry, which is in the bottom quartile relative to peers. Overall, Sanrio Co has a GF Score™ of 89/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Sanrio Co's Cyclically Adjusted PS Ratio compare to CASY and WSM?
According to the Retail - Cyclical industry distribution chart, Sanrio Co ranks #797 out of 802 companies for Cyclically Adjusted PS Ratio. This places Sanrio Co in the lower half of its industry. The industry median Cyclically Adjusted PS Ratio is 0.50. Sanrio Co's value of 15.78 is 3056% above this benchmark. Historically, Sanrio Co's own Cyclically Adjusted PS Ratio has ranged from 1.44 to 24.96 over the past decade. While the company's 10-year median is 3.09 vs. the industry median of 0.50, Sanrio Co has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Cyclically Adjusted PS Ratio for a Retail - Cyclical company?
The median Cyclically Adjusted PS Ratio among Retail - Cyclical companies is 0.50, based on 802 companies in the industry. Companies in the top quartile (top 25%) have a Cyclically Adjusted PS Ratio significantly above this median, while those in the bottom quartile fall well below. However, Cyclically Adjusted PS Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Sanrio Co's current Cyclically Adjusted PS Ratio of 15.78 is 3056% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Cyclically Adjusted PS Ratio mean?
A high Cyclically Adjusted PS Ratio can signal that a stock is expensive relative to its fundamentals. Cyclically Adjusted PS Ratio is the ratio of share price to a company's inflation-adjusted revenue per share over a 10-year period. View historical data on Sanrio Co and its competitors. For the Retail - Cyclical industry, the median Cyclically Adjusted PS Ratio is 0.50 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Sanrio Co's current Cyclically Adjusted PS Ratio is 15.78, which is 411% above median its own 10-year median of 3.09. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Sanrio Co stock overvalued right now?
Based on GuruFocus' analysis, Sanrio Co (STU:SJ8) is currently considered Fairly Valued. The stock's GF Value™ is €7.14, compared to a current price of €6.47 — trading 9.4% below its estimated fair value. The current Cyclically Adjusted PS Ratio is 15.78, which is 411% above median its 10-year median of 3.09 and 3056% above the Retail - Cyclical industry median of 0.50. Sanrio Co's overall GF Score™ is 89/100. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Cyclically Adjusted PS Ratio calculated?
Cyclically Adjusted PS Ratio is calculated from a company's financial statements. For Sanrio Co (STU:SJ8), the current Cyclically Adjusted PS Ratio is 15.78 as of Aug. 13, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Sanrio Co (STU:SJ8) Overvalued in 2026?
Based on GuruFocus' analysis, Sanrio Co stock appears to be undervalued.
The current stock price of €6.47 is trading 9.4% below its estimated GF Value™ of €7.14.
GuruFocus considers Sanrio Co to be Fairly Valued.
Key valuation signals for STU:SJ8:
Cyclically Adjusted PS Ratio: 15.78 (411% above median its 10-year median of 3.09)
GF Value™: €7.14 vs. price of €6.47 (9.4% below fair value)
Industry Position: 3056% above the Retail - Cyclical median (#797 of 802)
No single metric tells the full story. See the STU:SJ8 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Sanrio is a Japanese company best known for creating cute, character-driven brands, most famously Hello Kitty. Founded in 1960 by Shintaro Tsuji, Sanrio specializes in designing and licensing characters that appeal to a wide audience, especially children and young adults. Its portfolio includes beloved characters like My Melody, Cinnamoroll, Kuromi, and Pompompurin. Beyond merchandise, Sanrio's influence extends to animation, fashion, theme parks, and global pop culture, embodying the concept of kawaii (cuteness) as a cultural phenomenon.
89GF Score
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