Scandinavian Tobacco Group AS (CHIX:STGC) E10: kr10.84 (As of Mar. 2026)


CHIX:STGC Scandinavian Tobacco Group AS CHIX:STGC
69 GF Score
Price kr66.80
GF Value kr109.31
Valuation Significantly Undervalued
! 8 Warning Signs
View Full Analysis

What is Scandinavian Tobacco Group AS E10?

Scandinavian Tobacco Group AS CHIX:STGC 69 E10 is kr10.84 as of Mar. 2026. GuruFocus rates CHIX:STGC with a GF Score™ of 69/100 and a GF Value™ of kr109.31 (Significantly Undervalued). The stock has 8 warning signs investors should review.

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Scandinavian Tobacco Group AS's adjusted earnings per share data for the three months ended in Mar. 2026 was kr0.500. Add all the adjusted EPS for the past 10 years together and divide 10 will get our e10, which is kr10.84 for the trailing ten years ended in Mar. 2026.

During the past 12 months, Scandinavian Tobacco Group AS's average E10 Growth Rate was 1.10% per year. Please click Growth Rate Calculation Example (GuruFocus) to see how GuruFocus calculates Wal-Mart Stores Inc (WMT)'s revenue growth rate. You can apply the same method to get the E10 growth rate using E10 data.

As of today (2026-07-01), Scandinavian Tobacco Group AS's current stock price is kr66.80. Scandinavian Tobacco Group AS's E10 for the quarter that ended in Mar. 2026 was kr10.84. Scandinavian Tobacco Group AS's Shiller PE Ratio of today is 6.16.

During the past 13 years, the highest Shiller PE Ratio of Scandinavian Tobacco Group AS was 10.85. The lowest was 6.00. And the median was 8.94.


Scandinavian Tobacco Group AS  (CHIX:STGc) E10 Explanation

If a company grows much fast than inflation, E10 may underestimate the company's earnings power. Shiller PE Ratio can seem to be too high even the actual P/E is low.

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Scandinavian Tobacco Group AS's Shiller P/E Ratio of today is calculated as

Shiller PE Ratio=Share Price/E10
=66.80/10.84
=6.16

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

During the past 13 years, the highest Shiller P/E Ratio of Scandinavian Tobacco Group AS was 10.85. The lowest was 6.00. And the median was 8.94.


Be Aware

Shiller PE Ratio works better for cyclical companies. It gives you a better idea on the company's real earnings power.


Scandinavian Tobacco Group AS E10 Related Terms


Scandinavian Tobacco Group AS E10 Historical Data

* Premium members only.

The historical data trend for Scandinavian Tobacco Group AS's E10 can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Scandinavian Tobacco Group AS E10 Chart

Scandinavian Tobacco Group AS Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
E10
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.00 0.00 0.00 10.80 10.56

Scandinavian Tobacco Group AS Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
E10 Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 11.00 11.10 11.39 10.56 10.84

CHIX:STGC vs PM, MO, TPB: E10 Comparison

For the Tobacco subindustry, Scandinavian Tobacco Group AS's Shiller PE Ratio, along with its competitors' market caps and Shiller PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Scandinavian Tobacco Group AS Shiller PE Ratio vs Tobacco Products Industry

For the Tobacco Products industry and Consumer Defensive sector, Scandinavian Tobacco Group AS's Shiller PE Ratio distribution charts can be found below:

* The bar in red indicates where Scandinavian Tobacco Group AS's Shiller PE Ratio falls into.


CHIX:STGC
69GF Score
Scandinavian Tobacco Group AS CHIX:STGC
E10 is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Scandinavian Tobacco Group AS E10 Calculation

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. When we calculate the today's Shiller P/E ratio of a stock, we use today's price divided by E10.

What is E10? How do we calculate E10?

E10 is the average of the inflation adjusted earnings of a company over the past 10 years. Let's use an example to explain.

If we want to calculate the E10 of Wal-Mart (WMT) for Dec. 31, 2010, we need to have the inflation data and the earnings from 2001 through 2010.

We adjusted the earnings of 2001 earnings data with the total inflation from 2001 through 2010 to the equivalent earnings in 2010. If the total inflation from 2001 to 2010 is 40%, and Wal-Mart earned $1 a share in 2001, then the 2001's equivalent earnings in 2010 is $1.4 a share. If Wal-Mart earns $1 again in 2002, and the total inflation from 2002 through 2010 is 35%, then the equivalent 2002 earnings in 2010 is $1.35. So on and so forth, you get the equivalent earnings of past 10 years. Then you add them together and divided the sum by 10 to get E10.

Please note that we use the CPI data of the country/region where the company is headquartered. If the CPI data for that country/region is not available, then we will use the CPI data of the United States as default.

For example, Scandinavian Tobacco Group AS's adjusted earnings per share data for the three months ended in Mar. 2026 was:

Adj_EPS= Earnings per Share (Diluted) /CPI of Mar. 2026 (Change)*Current CPI (Mar. 2026)
=0.5/121.2000*121.2000
=0.500

Current CPI (Mar. 2026) = 121.2000.

Scandinavian Tobacco Group AS Quarterly Data

per share eps CPI Adj_EPS
201606 2.100 100.600 2.530
201609 1.500 100.200 1.814
201612 1.800 100.300 2.175
201703 0.700 101.200 0.838
201706 1.700 101.200 2.036
201709 2.200 101.800 2.619
201712 2.400 101.300 2.871
201803 0.900 101.700 1.073
201806 2.100 102.300 2.488
201809 2.200 102.400 2.604
201812 1.600 102.100 1.899
201903 0.900 102.900 1.060
201906 2.000 102.900 2.356
201909 1.700 102.900 2.002
201912 2.800 102.900 3.298
202003 0.200 103.300 0.235
202006 2.500 103.200 2.936
202009 3.600 103.500 4.216
202012 0.500 103.400 0.586
202103 3.300 104.300 3.835
202106 3.900 105.000 4.502
202109 4.000 105.800 4.582
202112 3.200 106.600 3.638
202203 3.500 109.900 3.860
202206 3.400 113.600 3.627
202209 4.200 116.400 4.373
202212 5.200 115.900 5.438
202303 3.000 117.300 3.100
202306 3.500 116.400 3.644
202309 4.000 117.400 4.129
202312 3.100 116.700 3.220
202403 1.500 118.400 1.535
202406 3.500 118.500 3.580
202409 3.600 118.900 3.670
202412 2.700 118.900 2.752
202503 0.700 120.200 0.706
202506 2.900 120.700 2.912
202509 2.900 121.600 2.890
202512 2.100 121.200 2.100
202603 0.500 121.200 0.500

Add all the adjusted EPS together and divide 10 will get our e10.

Frequently Asked Questions Learn more about E10 →
What does a E10 of kr10.84 mean?
Scandinavian Tobacco Group AS (CHIX:STGC) has a E10 of kr10.84 as of Mar. 2026. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Scandinavian Tobacco Group AS and its competitors.
Is Scandinavian Tobacco Group AS's E10 too high?
Scandinavian Tobacco Group AS's current E10 is kr10.84. Overall, Scandinavian Tobacco Group AS has a GF Score™ of 69/100 and is considered Significantly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Scandinavian Tobacco Group AS's E10 compare to PM and MO?
Scandinavian Tobacco Group AS's E10 of kr10.84 can be compared against companies in the Tobacco Products industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good E10 for a Tobacco Products company?
A good E10 depends on the Tobacco Products industry context. However, E10 should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high E10 mean?
A high E10 can signal that a stock is expensive relative to its fundamentals. E10 represents the company's inflation-adjusted earnings per share over a 10-year period. View historical data on Scandinavian Tobacco Group AS and its competitors. Scandinavian Tobacco Group AS's current E10 is kr10.84. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Scandinavian Tobacco Group AS stock overvalued right now?
Based on GuruFocus' analysis, Scandinavian Tobacco Group AS (CHIX:STGC) is currently considered Significantly Undervalued. The stock's GF Value™ is kr109.31, compared to a current price of kr66.80 — trading 38.9% below its estimated fair value. The current E10 is kr10.84. Scandinavian Tobacco Group AS's overall GF Score™ is 69/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is E10 calculated?
E10 is calculated from a company's financial statements. For Scandinavian Tobacco Group AS (CHIX:STGC), the current E10 is kr10.84 as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Scandinavian Tobacco Group AS (CHIX:STGC) Overvalued in 2026?

Based on GuruFocus' analysis, Scandinavian Tobacco Group AS stock appears to be undervalued. The current stock price of kr66.80 is trading 38.9% below its estimated GF Value™ of kr109.31. GuruFocus considers Scandinavian Tobacco Group AS to be Significantly Undervalued.

Key valuation signals for CHIX:STGC:

  • E10: kr10.84
  • GF Value™: kr109.31 vs. price of kr66.80 (38.9% below fair value)
  • GF Score™: 69/100 with 8 warning signs

No single metric tells the full story. See the CHIX:STGC stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Scandinavian Tobacco Group AS Business Description

Address Sandtoften 9, Gentofte, DNK, 2820
Scandinavian Tobacco Group AS offers cigars, pipe tobacco, and accessories in North America, Europe, and Australia. It operates in three segments: North America online and retail, which includes direct to consumer sales of all product categories sold via the online, catalogue and retail channel in North America. North America branded and the Rest of the World, which provides its products to wholesalers and distributors; Europe Branded comprises sale of all product categories to wholesalers, distributors and direct to retail in Germany, Denmark, Sweden, France, Italy, Belgium, the Netherlands, Luxembourg, Spain, Portugal, the UK, and Ireland.
69GF Score

Get the complete analysis for CHIX:STGC

E10 is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

kr66.80
Price
kr109.31
GF Value