Marketingforce Management (HKSE:02556) EBIT: HK$332 Mil (TTM As of Dec. 2025)

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HKSE:02556 Marketingforce Management Ltd HKSE:02556
11 GF Score
Price HK$47.10
! 8 Warning Signs
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What is Marketingforce Management EBIT?

Marketingforce Management HKSE:02556 -15.97% 11 EBIT is HK$332 Mil as of Dec. 2025. GuruFocus rates HKSE:02556 with a GF Score™ of 11/100. The stock has 8 warning signs investors should review.

Marketingforce Management's earnings before interest and taxes (EBIT) for the six months ended in Dec. 2025 was HK$65 Mil. Its earnings before interest and taxes (EBIT) for the trailing twelve months (TTM) ended in Dec. 2025 was HK$332 Mil.

EBIT or Operating Income is linked to Return on Capital for both regular definition and Joel Greenblatt's definition. Marketingforce Management's annualized ROC % for the quarter that ended in Dec. 2025 was 2.58%. Marketingforce Management's annualized ROC (Joel Greenblatt) % for the quarter that ended in Dec. 2025 was 130.00%.

EBIT is also linked to Joel Greenblatt's definition of earnings yield. Marketingforce Management's Earnings Yield (Joel Greenblatt) % for the quarter that ended in Dec. 2025 was 2.69%.

Marketingforce Management  (HKSE:02556) EBIT Explanation

1. EBIT or Operating Income is linked to Return on Capital for both regular definition and Joel Greenblatt's definition.

Marketingforce Management's annualized ROC % for the quarter that ended in Dec. 2025 is calculated as:

ROC % (Q: Dec. 2025 )
=NOPAT/Average Invested Capital
=Operating Income * ( 1 - Tax Rate % )/( (Invested Capital (Q: Jun. 2025 ) + Invested Capital (Q: Dec. 2025 ))/ count )
=72.498 * ( 1 - 0.42% )/( (2623.595 + 2971.025)/ 2 )
=72.1935084/2797.31
=2.58 %

where

Invested Capital(Q: Jun. 2025 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=5183.383 - 556.19 - ( 2003.598 - max(0, 2980.713 - 5056.434+2003.598))
=2623.595

Invested Capital(Q: Dec. 2025 )
=Total Assets - Accounts Payable & Accrued Expense - Excess Cash
=Total Assets - Accounts Payable & Accrued Expense - ( Cash, Cash Equivalents, Marketable Securities - max(0, Total Current Liabilities - Total Current Assets+Cash, Cash Equivalents, Marketable Securities))
=5776.931 - 603.53 - ( 2420.778 - max(0, 3459.148 - 5661.524+2420.778))
=2971.025

Note: The Operating Income data used here is two times the semi-annual (Dec. 2025) data.

2. Joel Greenblatt's definition of Return on Capital:

Marketingforce Management's annualized ROC (Joel Greenblatt) % for the quarter that ended in Dec. 2025 is calculated as:

ROC (Joel Greenblatt) %(Q: Dec. 2025 )
=EBIT/Average of (Net fixed Assets + Net Working Capital)
=EBIT/Average of (Property, Plant and Equipment+Net Working Capital)
     Q: Jun. 2025  Q: Dec. 2025
=EBIT/( ( (Property, Plant and Equipment + Net Working Capital) + (Property, Plant and Equipment + Net Working Capital) )/ count )
=130.156/( ( (107.456 + max(-715.841, 0)) + (92.79 + max(-477.297, 0)) )/ 2 )
=130.156/( ( 107.456 + 92.79 )/ 2 )
=130.156/100.123
=130.00 %

where Working Capital is:

Working Capital(Q: Jun. 2025 )
=(Accounts Receivable + Total Inventories + Other Current Assets) - (Accounts Payable & Accrued Expense + Defer. Rev. + Other Current Liabilities)
=(365.868 + 0 + 174.616) - (556.19 + 0 + 700.135)
=-715.841

Working Capital(Q: Dec. 2025 )
=(Accounts Receivable + Total Inventories + Other Current Assets) - (Accounts Payable & Accrued Expense + Defer. Rev. + Other Current Liabilities)
=(636.682 + 9.482 + 258.513) - (603.53 + 0 + 778.444)
=-477.297

When net working capital is negative, 0 is used.

Note: The EBIT data used here is two times the semi-annual (Dec. 2025) EBIT data.

3. It is also linked to Joel Greenblatt's definition of Earnings Yield:

Marketingforce Management's Earnings Yield (Joel Greenblatt) % for today is calculated as:

Earnings Yield (Joel Greenblatt) %=EBIT (TTM)/Enterprise Value (Q: Dec. 2025 )
=331.659/12321.833
=2.69 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Marketingforce Management EBIT Related Terms

Marketingforce Management EBIT Historical Data

* Premium members only.

The historical data trend for Marketingforce Management's EBIT can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Marketingforce Management EBIT Chart

Marketingforce Management Annual Data
Trend Dec21 Dec22 Dec23 Dec24 Dec25
EBIT
-292.18 -210.50 -146.77 -894.03 135.09

Marketingforce Management Semi-Annual Data
Dec21 Dec22 Jun23 Dec23 Jun24 Dec24 Jun25 Dec25 Jun26
EBIT Get a 7-Day Free Trial Premium Member Only -862.61 -38.53 69.27 65.08 266.58

HKSE:02556 vs QH, SHOP, UBER: EBIT Comparison

For the Software - Application subindustry, Marketingforce Management's EV-to-EBIT, along with its competitors' market caps and EV-to-EBIT data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Marketingforce Management EV-to-EBIT vs Software Industry

For the Software industry and Technology sector, Marketingforce Management's EV-to-EBIT distribution charts can be found below:

* The bar in red indicates where Marketingforce Management's EV-to-EBIT falls into.


HKSE:02556
11GF Score
Marketingforce Management Ltd HKSE:02556
EBIT is just one metric. See GF Score™, valuation, warning signs, and more.
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Marketingforce Management EBIT Calculation

EBIT, sometimes also called Earnings Before Interest and Taxes, is a measure of a firm's profit that includes all expenses except interest and income tax expenses. It is the difference between operating revenues and operating expenses. When a firm does not have non-operating income, then Operating Income is sometimes used as a synonym for EBIT and operating profit.

EBIT for the trailing twelve months (TTM) ended in Dec. 2025 adds up the semi-annually data reported by the company within the most recent 12 months, which was HK$332 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EBIT →
What does a EBIT of HK$332 Mil mean?
Marketingforce Management (HKSE:02556) has a EBIT of HK$332 Mil as of Dec. 2025. Earnings before interest and taxes is the difference between operating revenue and operating expenses. View historical data on Marketingforce Management.
Is Marketingforce Management's EBIT too high?
Marketingforce Management's current EBIT is HK$332 Mil. Overall, Marketingforce Management has a GF Score™ of 11/100, reflecting its overall financial health beyond just this single metric.
How does Marketingforce Management's EBIT compare to QH and SHOP?
Marketingforce Management's EBIT of HK$332 Mil can be compared against companies in the Software industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EBIT for a Software company?
A good EBIT depends on the Software industry context. However, EBIT should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EBIT mean?
A high EBIT can signal that a stock is expensive relative to its fundamentals. Earnings before interest and taxes is the difference between operating revenue and operating expenses. View historical data on Marketingforce Management. Marketingforce Management's current EBIT is HK$332 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Marketingforce Management stock overvalued right now?
Marketingforce Management (HKSE:02556) has a current EBIT of HK$332 Mil. The current EBIT is HK$332 Mil. Marketingforce Management's overall GF Score™ is 11/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EBIT calculated?
EBIT is calculated from a company's financial statements. For Marketingforce Management (HKSE:02556), the current EBIT is HK$332 Mil as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Marketingforce Management Business Description

Address No. 1 Lane 1401, Jiangchang Road, Trueland Center, Building 8, Shanghai Big Data Industrial Park, Jingan District, Shanghai, CHN
Marketingforce Management Ltd is engaged in marketing and sales SaaS solution provider in China. It delivers marketing and sales SaaS solutions through the Marketing Force platform to enterprises. The company offers cloud-based SaaS products to enterprises to enable effective and efficient marketing and sales management, and also offers two signature SaaS products, T Cloud and True Client, which combine a series of functional modules respectively to address the pain points faced by enterprises in marketing and sales activities. The group is engaged in two segments: AI+ SaaS business and Precision marketing. Key revenue is generated from the AI+SaaS business.
11GF Score

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EBIT is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

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