Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
Pacific OnlineHKSE:00543 48 EBITDA Margin % is 6.28% as of Dec. 2025, which is 53% below its 10-year median of 13.44. GuruFocus rates HKSE:00543 with a GF Score™ of 48/100 and a GF Value™ of HK$0.37 (Modestly Undervalued). The stock has 6 warning signs investors should review. Among 550 Interactive Media companies, Pacific Online ranks worse than 60% on this metric.
EBITDA Margin % is calculated as EBITDA divided by its Revenue. Pacific Online's EBITDA for the
six
months ended in Dec. 2025 was HK$25.9 Mil. Pacific Online's Revenue for the
six
months ended in Dec. 2025 was HK$413.3 Mil. Therefore, Pacific Online's EBITDA margin for the quarter that ended in Dec. 2025 was 6.28%.
EBITDA Margin % is the ratio of EBITDA divided by net sales or Revenue. It is an performance metric measuring company's operating profitability. EBITDA Margin takes depreciation and amortization, interest expense and tax into account, which makes it easy to compare the relative profitability of companies of different sizes in the same industry.
Pacific Online EBITDA Margin % Related Terms
Pacific Online EBITDA Margin % Historical Data
* Premium members only.
The historical data trend for Pacific Online's EBITDA Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HKSE:00543 vs GOOGL, META, SPOT: EBITDA Margin % Comparison
For the Internet Content & Information subindustry, Pacific Online's EBITDA Margin %, along with its competitors' market caps and EBITDA Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Pacific Online EBITDA Margin % vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Pacific Online's EBITDA Margin % distribution charts can be found below:
* The bar in red indicates where Pacific Online's EBITDA Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Pacific Online (HKSE:00543) has a EBITDA Margin % of 6.28% as of Dec. 2025. EBITDA Margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent. View historical data on Pacific Online and its competitors. This is 53% below median its historical median of 13.44. Over the past decade, Pacific Online's EBITDA Margin % has ranged from 1.05 to 21.49. According to the industry distribution chart, Pacific Online ranks #330 out of 550 companies in the Interactive Media industry, placing it in the top 60%.
Is Pacific Online's EBITDA Margin % too high?
Pacific Online's current EBITDA Margin % of 6.28% is 53% below median its 10-year median of 13.44. Over the past 10 years, this metric has ranged from a low of 1.05 to a high of 21.49. The Interactive Media industry median EBITDA Margin % is 7.40. Pacific Online's value of 6.28% is 15.1% below this industry median. Based on the distribution chart, Pacific Online ranks #330 out of 550 companies in the Interactive Media industry, which is below the industry midpoint. Overall, Pacific Online has a GF Score™ of 48/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Pacific Online's EBITDA Margin % compare to GOOGL and META?
According to the Interactive Media industry distribution chart, Pacific Online ranks #330 out of 550 companies for EBITDA Margin %. This places Pacific Online in the lower half of its industry. The industry median EBITDA Margin % is 7.40. Pacific Online's value of 6.28% is 15.1% below this benchmark. Historically, Pacific Online's own EBITDA Margin % has ranged from 1.05 to 21.49 over the past decade. While the company's 10-year median is 13.44 vs. the industry median of 7.40, Pacific Online has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EBITDA Margin % for an Interactive Media company?
The median EBITDA Margin % among Interactive Media companies is 7.40, based on 550 companies in the industry. Companies in the top quartile (top 25%) have a EBITDA Margin % significantly above this median, while those in the bottom quartile fall well below. However, EBITDA Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Pacific Online's current EBITDA Margin % of 6.28% is 15.1% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EBITDA Margin % mean?
A high EBITDA Margin % can signal that a stock is expensive relative to its fundamentals. EBITDA Margin is the ratio of EBITDA divided by net sales or Revenue, usually presented in percent. View historical data on Pacific Online and its competitors. For the Interactive Media industry, the median EBITDA Margin % is 7.40 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pacific Online's current EBITDA Margin % is 6.28%, which is 53% below median its own 10-year median of 13.44. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pacific Online stock overvalued right now?
Based on GuruFocus' analysis, Pacific Online (HKSE:00543) is currently considered Modestly Undervalued. The stock's GF Value™ is HK$0.37, compared to a current price of HK$0.28 — trading 25.7% below its estimated fair value. The current EBITDA Margin % is 6.28%, which is 53% below median its 10-year median of 13.44 and 15.1% below the Interactive Media industry median of 7.40. Pacific Online's overall GF Score™ is 48/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EBITDA Margin % calculated?
EBITDA Margin % is calculated from a company's financial statements. For Pacific Online (HKSE:00543), the current EBITDA Margin % is 6.28% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Pacific Online (HKSE:00543) Overvalued in 2026?
Based on GuruFocus' analysis, Pacific Online stock appears to be undervalued.
The current stock price of HK$0.28 is trading 25.7% below its estimated GF Value™ of HK$0.37.
GuruFocus considers Pacific Online to be Modestly Undervalued.
Key valuation signals for HKSE:00543:
EBITDA Margin %: 6.28% (53% below median its 10-year median of 13.44)
GF Value™: HK$0.37 vs. price of HK$0.28 (25.7% below fair value)
Industry Position: 15.1% below the Interactive Media median (#330 of 550)
No single metric tells the full story. See the HKSE:00543 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Pacific Online Ltd is engaged in the provision of internet advertising services in the People's Republic of China. The Group operates vertically integrated portals, including PConline, which focuses on IT product-related content, PCauto, which focuses on automobile content, and PChouse. Its reportable segments include PCauto, which generates the majority of its revenue, and PConline.
48GF Score
Get the complete analysis for HKSE:00543
EBITDA Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
HKSE:00543 has been successfully added to your 
