Playtika Holding (STU:8II) Enterprise Value: €2,870 Mil (As of Jul. 19, 2026) ***

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STU:8II Playtika Holding Corp STU:8II
66 GF Score
Price €3.48
GF Value €6.59
Valuation Possible Value Trap
! 5 Warning Signs
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What is Playtika Holding Enterprise Value?

Playtika Holding STU:8II -2.79% 66 Enterprise Value is €2,870 Mil as of Jul. 19, 2026. GuruFocus rates STU:8II with a GF Score™ of 66/100 and a GF Value™ of €6.59 (Possible Value Trap). The stock has 5 warning signs investors should review.

Think of Enterprise Value as the theoretical takeover price. It is more comprehensive than market capitalization (Market Cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash, cash equivalents, and marketable securities.

EV-to-EBIT is calculated as Enterprise Value divided by its EBIT. As of today, Playtika Holding's Enterprise Value is €2,870 Mil. Playtika Holding's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 was €-124 Mil. Therefore, Playtika Holding's EV-to-EBIT ratio for today is -23.10.

EV-to-EBITDA is calculated as Enterprise Value divided by its EBITDA. As of today, Playtika Holding's Enterprise Value is €2,870 Mil. Playtika Holding's EBITDA for the trailing twelve months (TTM) ended in Mar. 2026 was €65 Mil. Therefore, Playtika Holding's EV-to-EBITDA ratio for today is 44.00.

EV-to-Revenue is calculated as Enterprise Value divided by its Revenue. As of today, Playtika Holding's Enterprise Value is €2,870 Mil. Playtika Holding's Revenue for the trailing twelve months (TTM) ended in Mar. 2026 was €2,402 Mil. Therefore, Playtika Holding's EV-to-Revenue ratio for today is 1.19.

EV-to-OCF is calculated as Enterprise Value divided by its Cash Flow from Operations. As of today, Playtika Holding's Enterprise Value is €2,870 Mil. Playtika Holding's Cash Flow from Operations for the trailing twelve months (TTM) ended in Mar. 2026 was €490 Mil. Therefore, Playtika Holding's EV-to-OCF ratio for today is 5.86.

EV-to-FCF is calculated as Enterprise Value divided by its Free Cash Flow. As of today, Playtika Holding's Enterprise Value is €2,870 Mil. Playtika Holding's Free Cash Flow for the trailing twelve months (TTM) ended in Mar. 2026 was €421 Mil. Therefore, Playtika Holding's EV-to-FCF ratio for today is 6.82.

*** Please note that the current Enterprise Value is calculated using the current market capitalization and the most recently available financial data. If key financial fields—Long-Term Debt & Capital Lease Obligation and Short-Term Debt & Capital Lease Obligation—are recorded as null in the latest reporting period, our data vendor will default to using data from the prior period with valid entries.


Playtika Holding  (STU:8II) Enterprise Value Explanation

When an investor buy a company, the investor needs to pay not only the common shares, he/she also needs to pay the shareholders of Preferred Stocks. He also assumes the debt of the company, and receives the cash on the company's balance sheet.

If a company has more cash than debt, the investor actually pays less than the Market Cap because he immediately owns the cash once the transaction goes through.

The market value of Preferred Stock needs to be added to the market value of common stocks in the calculation of Enterprise Value.

For the companies with the same Market Cap, the smaller the Enterprise Value is, the cheaper the company is.

Enterprise Value can be negative when the company's net cash is more than its Market Cap. In this case the investor is basically getting the company for free and get paid for that.

1. EV-to-EBIT is calculated as Enterprise Value divided by its EBIT.

Playtika Holding's EV-to-EBIT for today is

EV-to-EBIT=Enterprise Value (Today)/EBIT (TTM)
=2869.883/-124.243
=-23.10

Playtika Holding's current Enterprise Value is €2,870 Mil.
Playtika Holding's EBIT for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €-124 Mil.

2. EV-to-EBITDA is calculated as Enterprise Value divided by its EBITDA.

Playtika Holding's EV-to-EBITDA for today is:

EV-to-EBITDA=Enterprise Value (Today)/EBITDA(TTM)
=2869.883/65.232
=44.00

Playtika Holding's current Enterprise Value is €2,870 Mil.
Playtika Holding's EBITDA for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €65 Mil.

3. EV-to-Revenue is calculated as Enterprise Value divided by its Revenue.

Playtika Holding's EV-to-Revenue for today is:

EV-to-Revenue=Enterprise Value (Today)/Revenue (TTM)
=2869.883/2402.051
=1.19

Playtika Holding's current Enterprise Value is €2,870 Mil.
Playtika Holding's Revenue for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €2,402 Mil.

4. EV-to-OCF is calculated as Enterprise Value divided by its Cash Flow from Operations.

Playtika Holding's EV-to-OCF for today is:

EV-to-OCF=Enterprise Value (Today)/Cash Flow from Operations (TTM)
=2869.883/490.149
=5.86

Playtika Holding's current Enterprise Value is €2,870 Mil.
Playtika Holding's Cash Flow from Operations for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €490 Mil.

5. EV-to-FCF is calculated as Enterprise Value divided by its Free Cash Flow.

Playtika Holding's EV-to-FCF for today is:

EV-to-FCF=Enterprise Value (Today)/Free Cash Flow (TTM)
=2869.883/420.53
=6.82

Playtika Holding's current Enterprise Value is €2,870 Mil.
Playtika Holding's Free Cash Flow for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €421 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Playtika Holding Enterprise Value Related Terms


Playtika Holding Enterprise Value Historical Data

* Premium members only.

The historical data trend for Playtika Holding's Enterprise Value can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Playtika Holding Enterprise Value Chart

Playtika Holding Annual Data
Trend Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
Enterprise Value
Get a 7-Day Free Trial Premium Member Only 7,338.77 4,482.08 4,219.37 4,248.13 2,713.52

Playtika Holding Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
Enterprise Value Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 3,659.65 3,166.23 2,860.06 2,713.52 2,418.93

STU:8II vs DDI, GRVY, SOHU: Enterprise Value Comparison

For the Electronic Gaming & Multimedia subindustry, Playtika Holding's Enterprise Value, along with its competitors' market caps and Enterprise Value data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Playtika Holding Enterprise Value vs Interactive Media Industry

For the Interactive Media industry and Communication Services sector, Playtika Holding's Enterprise Value distribution charts can be found below:

* The bar in red indicates where Playtika Holding's Enterprise Value falls into.


STU:8II
66GF Score
Playtika Holding Corp STU:8II
Enterprise Value is just one metric. See GF Score™, valuation, warning signs, and more.
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Playtika Holding Enterprise Value Calculation

Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash, cash equivalents, and marketable securities.

Playtika Holding's Enterprise Value for the fiscal year that ended in Dec. 2025 is calculated as

Playtika Holding's Enterprise Value for the quarter that ended in Mar. 2026 is calculated as

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about Enterprise Value →
What does a Enterprise Value of €2,870 Mil mean?
Playtika Holding (STU:8II) has a Enterprise Value of €2,870 Mil as of Jul. 19, 2026. Enterprise value equals the sum of market cap, debt and preferred shares less cash and equivalents. View historical data on Playtika Holding and its competitors.
Is Playtika Holding's Enterprise Value too high?
Playtika Holding's current Enterprise Value is €2,870 Mil. Overall, Playtika Holding has a GF Score™ of 66/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Playtika Holding's Enterprise Value compare to DDI and GRVY?
Playtika Holding's Enterprise Value of €2,870 Mil can be compared against companies in the Interactive Media industry. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Enterprise Value for an Interactive Media company?
A good Enterprise Value depends on the Interactive Media industry context. However, Enterprise Value should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Enterprise Value mean?
A high Enterprise Value can signal that a stock is expensive relative to its fundamentals. Enterprise value equals the sum of market cap, debt and preferred shares less cash and equivalents. View historical data on Playtika Holding and its competitors. Playtika Holding's current Enterprise Value is €2,870 Mil. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Playtika Holding stock overvalued right now?
Based on GuruFocus' analysis, Playtika Holding (STU:8II) is currently considered Possible Value Trap. The stock's GF Value™ is €6.59, compared to a current price of €3.48 — trading 47.2% below its estimated fair value. The current Enterprise Value is €2,870 Mil. Playtika Holding's overall GF Score™ is 66/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Enterprise Value calculated?
Enterprise Value is calculated from a company's financial statements. For Playtika Holding (STU:8II), the current Enterprise Value is €2,870 Mil as of Jul. 19, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Playtika Holding (STU:8II) Overvalued in 2026?

Based on GuruFocus' analysis, Playtika Holding stock appears to be undervalued. The current stock price of €3.48 is trading 47.2% below its estimated GF Value™ of €6.59. GuruFocus considers Playtika Holding to be Possible Value Trap.

Key valuation signals for STU:8II:

  • Enterprise Value: €2,870 Mil
  • GF Value™: €6.59 vs. price of €3.48 (47.2% below fair value)
  • GF Score™: 66/100 with 5 warning signs

No single metric tells the full story. See the STU:8II stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Playtika Holding Business Description

Other Exchanges PLTK:USA
Address C/o Playtika Ltd, HaChoshlim Street 8, Herzliya Pituarch, ISR, 46767
Playtika Holding Corp is engaged in developing mobile games. Some of its games include Board Kings, House of Fun, Poker Heat, Slotomania, and Bingo Blitz. The company has built live game operations services and a proprietary technology platform to support its portfolio of games. It derives revenue from the sale of virtual items associated with online games. Geographically, the group has a business presence in the USA, EMEA, APAC, and Other regions of which key revenue is derived from the USA. The company offers both Mobile and Web-based platforms.
66GF Score

Get the complete analysis for STU:8II

Enterprise Value is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€3.48
Price
€6.59
GF Value