ASOS (FRA:DYQ) EV-to-FCF: 10.42 (As of Jul. 09, 2026)


FRA:DYQ ASOS PLC FRA:DYQ
58 GF Score
Price €3.40
GF Value €2.92
Valuation Modestly Overvalued
! 7 Warning Signs
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What is ASOS EV-to-FCF?

ASOS FRA:DYQ +0.89% 58 EV-to-FCF is 10.42 as of Jul. 09, 2026. GuruFocus rates FRA:DYQ with a GF Score™ of 58/100 and a GF Value™ of €2.92 (Modestly Overvalued). The stock has 7 warning signs investors should review. Among 773 Retail - Cyclical companies, ASOS ranks better than 58.73% on this metric.

EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, ASOS's Enterprise Value is €1,025 Mil. ASOS's Free Cash Flow for the trailing twelve months (TTM) ended in Feb. 2026 was €98 Mil. Therefore, ASOS's EV-to-FCF for today is 10.42.

The historical rank and industry rank for ASOS's EV-to-FCF or its related term are showing as below:

FRA:DYQ' s EV-to-FCF Range Over the Past 10 Years
Min: -399.15   Med: -2.85   Max: 100.15
Current: 10.72

During the past 13 years, the highest EV-to-FCF of ASOS was 100.15. The lowest was -399.15. And the median was -2.85.

FRA:DYQ's EV-to-FCF is ranked better than
58.73% of 773 companies
in the Retail - Cyclical industry
Industry Median: 13.74 vs FRA:DYQ: 10.72

EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

As of today (2026-07-09), ASOS's stock price is €3.395. ASOS's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Feb. 2026 was €-2.226. Therefore, ASOS's PE Ratio (TTM) for today is At Loss.


ASOS  (FRA:DYQ) EV-to-FCF Explanation

EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

ASOS's PE Ratio (TTM) for today is calculated as:

PE Ratio (TTM)=Share Price (Today)/Earnings per Share (Diluted) (TTM)
=3.395/-2.226
=At Loss

ASOS's share price for today is €3.395.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. ASOS's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Feb. 2026 was €-2.226.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.


ASOS EV-to-FCF Related Terms


ASOS EV-to-FCF Historical Data

* Premium members only.

The historical data trend for ASOS's EV-to-FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

ASOS EV-to-FCF Chart

ASOS Annual Data
Trend Aug16 Aug17 Aug18 Aug19 Aug20 Aug21 Aug22 Aug23 Aug24 Aug25
EV-to-FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only 69.09 -4.05 -7.25 10.78 10.12

ASOS Semi-Annual Data
Aug16 Feb17 Aug17 Feb18 Aug18 Feb19 Aug19 Feb20 Aug20 Feb21 Aug21 Feb22 Aug22 Feb23 Aug23 Feb24 Aug24 Feb25 Aug25 Feb26
EV-to-FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.00 10.78 0.00 10.12 0.00

FRA:DYQ vs AMZN, BABA, PDD: EV-to-FCF Comparison

For the Internet Retail subindustry, ASOS's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


ASOS EV-to-FCF vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, ASOS's EV-to-FCF distribution charts can be found below:

* The bar in red indicates where ASOS's EV-to-FCF falls into.


FRA:DYQ
58GF Score
ASOS PLC FRA:DYQ
EV-to-FCF is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

ASOS EV-to-FCF Calculation

ASOS's EV-to-FCF for today is calculated as:

EV-to-FCF=Enterprise Value (Today)/Free Cash Flow (TTM)
=1025.031/98.391
=10.42

ASOS's current Enterprise Value is €1,025 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. ASOS's Free Cash Flow for the trailing twelve months (TTM) ended in Feb. 2026 was €98 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EV-to-FCF →
What does a EV-to-FCF of 10.42 mean?
ASOS (FRA:DYQ) has a EV-to-FCF of 10.42 as of Jul. 09, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on ASOS and its competitors. According to the industry distribution chart, ASOS ranks #319 out of 773 companies in the Retail - Cyclical industry, placing it in the top 41.3%.
Is ASOS's EV-to-FCF too high?
ASOS's current EV-to-FCF is 10.42. The Retail - Cyclical industry median EV-to-FCF is 13.74. ASOS's value of 10.42 is 24.2% below this industry median. Based on the distribution chart, ASOS ranks #319 out of 773 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, ASOS has a GF Score™ of 58/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does ASOS's EV-to-FCF compare to AMZN and BABA?
According to the Retail - Cyclical industry distribution chart, ASOS ranks #319 out of 773 companies for EV-to-FCF. This puts ASOS in the upper half of its industry. The industry median EV-to-FCF is 13.74. ASOS's value of 10.42 is 24.2% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for a Retail - Cyclical company?
The median EV-to-FCF among Retail - Cyclical companies is 13.74, based on 773 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. ASOS's current EV-to-FCF of 10.42 is 24.2% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on ASOS and its competitors. For the Retail - Cyclical industry, the median EV-to-FCF is 13.74 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. ASOS's current EV-to-FCF is 10.42. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is ASOS stock overvalued right now?
Based on GuruFocus' analysis, ASOS (FRA:DYQ) is currently considered Modestly Overvalued. The stock's GF Value™ is €2.92, compared to a current price of €3.40 — trading 16.3% above its estimated fair value. The current EV-to-FCF is 10.42 and 24.2% below the Retail - Cyclical industry median of 13.74. ASOS's overall GF Score™ is 58/100 with 7 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For ASOS (FRA:DYQ), the current EV-to-FCF is 10.42 as of Jul. 09, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is ASOS (FRA:DYQ) Overvalued in 2026?

Based on GuruFocus' analysis, ASOS stock appears to be overvalued. The current stock price of €3.40 is trading 16.3% above its estimated GF Value™ of €2.92. GuruFocus considers ASOS to be Modestly Overvalued.

Key valuation signals for FRA:DYQ:

  • EV-to-FCF: 10.42
  • GF Value™: €2.92 vs. price of €3.40 (16.3% above fair value)
  • GF Score™: 58/100 with 7 warning signs
  • Industry Position: 24.2% below the Retail - Cyclical median (#319 of 773)

No single metric tells the full story. See the FRA:DYQ stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


ASOS Business Description

Address Hampstead Road, Greater London House, London, GBR, NW1 7FB
Asos is a global e-commerce player focusing on fashion and cosmetics and targeting the youth segment (20-somethings) globally. Of its revenue, 45% comes from its UK home market, 30% from other European Union countries, 13% from the United States, 12% from the rest of the world. The company ships to 240 countries from its three warehouses located in the UK, continental Europe, and the United States. It offers over 85 000 products on its website from third-party brands and its own labels.
58GF Score

Get the complete analysis for FRA:DYQ

EV-to-FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€3.40
Price
€2.92
GF Value