Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.
Pacific OnlineHKSE:00543 48 EV-to-FCF is -6.37 as of Aug. 08, 2026. GuruFocus rates HKSE:00543 with a GF Score™ of 48/100 and a GF Value™ of HK$0.37 (Modestly Undervalued). The stock has 6 warning signs investors should review. Among 337 Interactive Media companies, Pacific Online ranks worse than 296735.61% on this metric.
EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, Pacific Online's Enterprise Value is HK$77.5 Mil.
Pacific Online's Free Cash Flow for the trailing twelve months (TTM) ended in Dec. 2025 was HK$-12.2 Mil. Therefore, Pacific Online's EV-to-FCF for today is -6.37.
The historical rank and industry rank for Pacific Online's EV-to-FCF or its related term are showing as below:
HKSE:00543'
s EV-to-FCF Range Over the Past 10 Years
Min: -14.2 Med: 6.26 Max: 25.66
Current: -6.37
During the past 13 years, the highest EV-to-FCF of Pacific Online was 25.66. The lowest was -14.20. And the median was 6.26.
HKSE:00543's EV-to-FCF is ranked worse than 100% of 337
companies
in the Interactive Media industry
Industry Median: 10.2
vs HKSE:00543: -6.37
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.
Pacific Online's PE Ratio (TTM) for today is calculated as:
Pacific Online's share price for today is HK$0.275.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Pacific Online's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Dec. 2025 was HK$0.005.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.
Pacific Online EV-to-FCF Related Terms
Pacific Online EV-to-FCF Historical Data
* Premium members only.
The historical data trend for Pacific Online's EV-to-FCF can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
HKSE:00543 vs GOOGL, META, SPOT: EV-to-FCF Comparison
For the Internet Content & Information subindustry, Pacific Online's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Pacific Online EV-to-FCF vs Interactive Media Industry
For the Interactive Media industry and Communication Services sector, Pacific Online's EV-to-FCF distribution charts can be found below:
* The bar in red indicates where Pacific Online's EV-to-FCF falls into.
Pacific Online's current Enterprise Value is HK$77.5 Mil.
For company reported semi-annually, GuruFocus uses latest annual data as the TTM data. Pacific Online's Free Cash Flow for the trailing twelve months (TTM) ended in Dec. 2025 was HK$-12.2 Mil.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Pacific Online (HKSE:00543) has a EV-to-FCF of -6.37 as of Aug. 08, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Pacific Online and its competitors. According to the industry distribution chart, Pacific Online ranks #999999 out of 337 companies in the Interactive Media industry.
Is Pacific Online's EV-to-FCF too high?
Pacific Online's current EV-to-FCF is -6.37. Based on the distribution chart, Pacific Online ranks #999999 out of 337 companies in the Interactive Media industry, which is in the bottom quartile relative to peers. Overall, Pacific Online has a GF Score™ of 48/100 and is considered Modestly Undervalued, reflecting its overall financial health beyond just this single metric.
How does Pacific Online's EV-to-FCF compare to GOOGL and META?
According to the Interactive Media industry distribution chart, Pacific Online ranks #999999 out of 337 companies for EV-to-FCF. This places Pacific Online in the lower half of its industry. The industry median EV-to-FCF is 10.20. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for an Interactive Media company?
The median EV-to-FCF among Interactive Media companies is 10.20, based on 337 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Pacific Online and its competitors. For the Interactive Media industry, the median EV-to-FCF is 10.20 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Pacific Online's current EV-to-FCF is -6.37. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Pacific Online stock overvalued right now?
Based on GuruFocus' analysis, Pacific Online (HKSE:00543) is currently considered Modestly Undervalued. The stock's GF Value™ is HK$0.37, compared to a current price of HK$0.28 — trading 25.7% below its estimated fair value. The current EV-to-FCF is -6.37. Pacific Online's overall GF Score™ is 48/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For Pacific Online (HKSE:00543), the current EV-to-FCF is -6.37 as of Aug. 08, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Pacific Online (HKSE:00543) Overvalued in 2026?
Based on GuruFocus' analysis, Pacific Online stock appears to be undervalued.
The current stock price of HK$0.28 is trading 25.7% below its estimated GF Value™ of HK$0.37.
GuruFocus considers Pacific Online to be Modestly Undervalued.
Key valuation signals for HKSE:00543:
EV-to-FCF: -6.37
GF Value™: HK$0.37 vs. price of HK$0.28 (25.7% below fair value)
No single metric tells the full story. See the HKSE:00543 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Pacific Online Ltd is engaged in the provision of internet advertising services in the People's Republic of China. The Group operates vertically integrated portals, including PConline, which focuses on IT product-related content, PCauto, which focuses on automobile content, and PChouse. Its reportable segments include PCauto, which generates the majority of its revenue, and PConline.
48GF Score
Get the complete analysis for HKSE:00543
EV-to-FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.
Quick Browse
Personalize
Premium Gurus 
Create New Portfolio
HKSE:00543 has been successfully added to your 
