Nu Skin Enterprises (STU:NUS) EV-to-FCF: 7.99 (As of Aug. 01, 2026) — 50% Below Median

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STU:NUS Nu Skin Enterprises Inc STU:NUS
62 GF Score
Price €4.47
GF Value €7.75
Valuation Possible Value Trap
! 4 Warning Signs
View Full Analysis

What is Nu Skin Enterprises EV-to-FCF?

Nu Skin Enterprises STU:NUS -0.62% 62 EV-to-FCF is 7.99 as of Aug. 01, 2026, which is 50% below its 10-year median of 16.01. GuruFocus rates STU:NUS with a GF Score™ of 62/100 and a GF Value™ of €7.75 (Possible Value Trap). The stock has 4 warning signs investors should review. Among 1,194 Consumer Packaged Goods companies, Nu Skin Enterprises ranks better than 75.88% on this metric.

EV-to-FCF is calculated as enterprise value divided by its free cash flow. As of today, Nu Skin Enterprises's Enterprise Value is €286 Mil. Nu Skin Enterprises's Free Cash Flow for the trailing twelve months (TTM) ended in Mar. 2026 was €36 Mil. Therefore, Nu Skin Enterprises's EV-to-FCF for today is 7.99.

The historical rank and industry rank for Nu Skin Enterprises's EV-to-FCF or its related term are showing as below:

STU:NUS' s EV-to-FCF Range Over the Past 10 Years
Min: 5.51   Med: 16.01   Max: 1010.77
Current: 7.92

During the past 13 years, the highest EV-to-FCF of Nu Skin Enterprises was 1010.77. The lowest was 5.51. And the median was 16.01.

STU:NUS's EV-to-FCF is ranked better than
75.88% of 1194 companies
in the Consumer Packaged Goods industry
Industry Median: 16.155 vs STU:NUS: 7.92

EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

As of today (2026-08-01), Nu Skin Enterprises's stock price is €4.472. Nu Skin Enterprises's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Mar. 2026 was €0.946. Therefore, Nu Skin Enterprises's PE Ratio (TTM) for today is 4.73.


Nu Skin Enterprises  (STU:NUS) EV-to-FCF Explanation

EV-to-FCF is a valuation multiple that allows analysts and investors to compare stocks, preferably in the same sector or industry. This important multiple is often used in conjunction with, or as an alternative to, the PE Ratio (TTM) to determine the fair market value of a company.

Nu Skin Enterprises's PE Ratio (TTM) for today is calculated as:

PE Ratio (TTM)=Share Price (Today)/Earnings per Share (Diluted) (TTM)
=4.472/0.946
=4.73

Nu Skin Enterprises's share price for today is €4.472.
Nu Skin Enterprises's Earnings per Share (Diluted) for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €0.946.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Enterprise Value is used because it is a more complete measure in reflecting how much an investor pays when buying a company. Free Cash Flow is an important financial metric because it represents the actual amount of cash at a company's disposal. Companies with a low EV-to-FCF ratio, combined with a strong balance sheet are generally considered as undervalued.


Nu Skin Enterprises EV-to-FCF Related Terms


Nu Skin Enterprises EV-to-FCF Historical Data

* Premium members only.

The historical data trend for Nu Skin Enterprises's EV-to-FCF can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Nu Skin Enterprises EV-to-FCF Chart

Nu Skin Enterprises Annual Data
Trend Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24 Dec25
EV-to-FCF
Get a 7-Day Free Trial Premium Member Only Premium Member Only 36.75 47.52 21.63 8.89 11.53

Nu Skin Enterprises Quarterly Data
Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25 Jun25 Sep25 Dec25 Mar26
EV-to-FCF Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 6.76 7.52 11.94 11.53 10.36

STU:NUS vs WALD, ACU, SKIN: EV-to-FCF Comparison

For the Household & Personal Products subindustry, Nu Skin Enterprises's EV-to-FCF, along with its competitors' market caps and EV-to-FCF data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Nu Skin Enterprises EV-to-FCF vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, Nu Skin Enterprises's EV-to-FCF distribution charts can be found below:

* The bar in red indicates where Nu Skin Enterprises's EV-to-FCF falls into.


STU:NUS
62GF Score
Nu Skin Enterprises Inc STU:NUS
EV-to-FCF is just one metric. See GF Score™, valuation, warning signs, and more.
View Full Analysis

Nu Skin Enterprises EV-to-FCF Calculation

Nu Skin Enterprises's EV-to-FCF for today is calculated as:

EV-to-FCF=Enterprise Value (Today)/Free Cash Flow (TTM)
=285.674/35.736
=7.99

Nu Skin Enterprises's current Enterprise Value is €286 Mil.
Nu Skin Enterprises's Free Cash Flow for the trailing twelve months (TTM) ended in Mar. 2026 adds up the quarterly data reported by the company within the most recent 12 months, which was €36 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Frequently Asked Questions Learn more about EV-to-FCF →
What does a EV-to-FCF of 7.99 mean?
Nu Skin Enterprises (STU:NUS) has a EV-to-FCF of 7.99 as of Aug. 01, 2026. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Nu Skin Enterprises and its competitors. This is 50% below median its historical median of 16.01. Over the past decade, Nu Skin Enterprises' EV-to-FCF has ranged from 5.51 to 1,010.77. According to the industry distribution chart, Nu Skin Enterprises ranks #288 out of 1194 companies in the Consumer Packaged Goods industry, placing it in the top 24.1%.
Is Nu Skin Enterprises' EV-to-FCF too high?
Nu Skin Enterprises' current EV-to-FCF of 7.99 is 50% below median its 10-year median of 16.01. Over the past 10 years, this metric has ranged from a low of 5.51 to a high of 1,010.77. The Consumer Packaged Goods industry median EV-to-FCF is 16.16. Nu Skin Enterprises' value of 7.99 is 50.5% below this industry median. Based on the distribution chart, Nu Skin Enterprises ranks #288 out of 1194 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, Nu Skin Enterprises has a GF Score™ of 62/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does Nu Skin Enterprises' EV-to-FCF compare to WALD and ACU?
According to the Consumer Packaged Goods industry distribution chart, Nu Skin Enterprises ranks #288 out of 1194 companies for EV-to-FCF. This places Nu Skin Enterprises in the top 24% of its industry — outperforming the majority of peers. The industry median EV-to-FCF is 16.16. Nu Skin Enterprises' value of 7.99 is 50.5% below this benchmark. Historically, Nu Skin Enterprises' own EV-to-FCF has ranged from 5.51 to 1,010.77 over the past decade. While the company's 10-year median is 16.01 vs. the industry median of 16.16, Nu Skin Enterprises has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good EV-to-FCF for a Consumer Packaged Goods company?
The median EV-to-FCF among Consumer Packaged Goods companies is 16.16, based on 1,194 companies in the industry. Companies in the top quartile (top 25%) have a EV-to-FCF significantly above this median, while those in the bottom quartile fall well below. However, EV-to-FCF should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Nu Skin Enterprises's current EV-to-FCF of 7.99 is 50.5% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high EV-to-FCF mean?
A high EV-to-FCF can signal that a stock is expensive relative to its fundamentals. EV to FCF ratio is the company's enterprise value divided by free cash flow. View historical data on Nu Skin Enterprises and its competitors. For the Consumer Packaged Goods industry, the median EV-to-FCF is 16.16 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Nu Skin Enterprises's current EV-to-FCF is 7.99, which is 50% below median its own 10-year median of 16.01. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Nu Skin Enterprises stock overvalued right now?
Based on GuruFocus' analysis, Nu Skin Enterprises (STU:NUS) is currently considered Possible Value Trap. The stock's GF Value™ is €7.75, compared to a current price of €4.47 — trading 42.3% below its estimated fair value. The current EV-to-FCF is 7.99, which is 50% below median its 10-year median of 16.01 and 50.5% below the Consumer Packaged Goods industry median of 16.16. Nu Skin Enterprises' overall GF Score™ is 62/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is EV-to-FCF calculated?
EV-to-FCF is calculated from a company's financial statements. For Nu Skin Enterprises (STU:NUS), the current EV-to-FCF is 7.99 as of Aug. 01, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Nu Skin Enterprises (STU:NUS) Overvalued in 2026?

Based on GuruFocus' analysis, Nu Skin Enterprises stock appears to be undervalued. The current stock price of €4.47 is trading 42.3% below its estimated GF Value™ of €7.75. GuruFocus considers Nu Skin Enterprises to be Possible Value Trap.

Key valuation signals for STU:NUS:

  • EV-to-FCF: 7.99 (50% below median its 10-year median of 16.01)
  • GF Value™: €7.75 vs. price of €4.47 (42.3% below fair value)
  • GF Score™: 62/100 with 4 warning signs
  • Industry Position: 50.5% below the Consumer Packaged Goods median (#288 of 1194)

No single metric tells the full story. See the STU:NUS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Nu Skin Enterprises Business Description

Other Exchanges NUS:USANUS:Germany
Address 75 West Center Street, Provo, UT, USA, 84601
Nu Skin Enterprises Inc develops and distributes a comprehensive line of beauty and wellness solutions in various countries. The company operates in two primary product categories: beauty and wellness products. Additionally, the company also operates through its subsidiary, Rhyz. It reports revenue from nine segments, consisting of its seven geographic Nu Skin segments: Americas, Southeast Asia/Pacific, Mainland China, Japan, Europe & Africa, South Korea, and Hong Kong/Taiwan and two Rhyz segments: manufacturing, which includes manufacturing and packaging subsidiaries it has acquired; and Rhyz Other, which includes other investments by its Rhyz strategic investment arm. The majority of the company's revenue is generated from the Wellness product category from the Americas segment.
62GF Score

Get the complete analysis for STU:NUS

EV-to-FCF is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

€4.47
Price
€7.75
GF Value