WPP (CHIX:WPPL) Forward PE Ratio: 5.49 (As of Jul. 26, 2026)

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Director of Data and Quant Analytics at GuruFocus
Focused on building reliable datasets, financial models, and research tools for value-minded investors. Committed to turning complex data into practical guidance for value-investing and long-term wealth.
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Charlie Tian
Founder & CEO of GuruFocus
Dr. Charlie Tian is the founder and CEO of GuruFocus.com, a leading global investment research platform established in 2004. With a Ph.D. in physics, Dr. Tian transitioned from science to finance, applying a data-driven, disciplined approach to value investing.

CHIX:WPPL WPP PLC CHIX:WPPL
49 GF Score
Price £2.81
GF Value £6.11
Valuation Possible Value Trap
! 6 Warning Signs
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What is WPP Forward PE Ratio?

WPP CHIX:WPPL +4.44% 49 Forward PE Ratio is 5.49 as of Jul. 26, 2026. GuruFocus rates CHIX:WPPL with a GF Score™ of 49/100 and a GF Value™ of £6.11 (Possible Value Trap). The stock has 6 warning signs investors should review. Among 379 Media - Diversified companies, WPP ranks better than 90.24% on this metric.

WPP's Forward PE Ratio for today is 5.49.

WPP's PE Ratio without NRI for today is 4.47.

WPP's PE Ratio (TTM) for today is 0.00.


WPP  (CHIX:WPPl) Forward PE Ratio Explanation

The Forward PE Ratio of a company is often used to compare current earnings to estimated future earnings, as well as gaining a clearer picture of what earnings will look like without charges and other accounting adjustments. If earnings are expected to grow in the future, the Forward PE Ratio will be lower than the current PE Ratio. This measure is also used to compare one company to another with a forward-looking focus.

Trailing PE Ratio relies on what is already done. It uses the current share price and divides by the total EPS (Basic) over the past 12 months. PE Ratio can be affected by Non Operating Income such as the sale of part of businesses. This may increase for the current year or quarter dramatically. But it cannot be repeated over and over. Therefore PE Ratio without NRI is a more accurate indication of valuation than PE Ratio .


WPP Forward PE Ratio Related Terms


WPP Forward PE Ratio Historical Data

* Premium members only.

The historical data trend for WPP's Forward PE Ratio can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

WPP Forward PE Ratio Chart

WPP Annual Data
Trend 2019-12 2020-12 2021-12 2022-12 2023-12 2024-12 2025-12
Forward PE Ratio
11.36 11.33 12.15 7.87 7.47 9.39 5.42

WPP Semi-Annual Data
2019-12 2020-06 2020-12 2021-06 2021-12 2022-06 2022-12 2023-06 2023-12 2024-06 2024-12 2025-06 2025-12
Forward PE Ratio 11.36 12.20 11.33 14.79 12.15 8.62 7.87 8.21 7.47 8.01 9.39 6.45 5.42

CHIX:WPPL vs APP, OMC, TTD: Forward PE Ratio Comparison

For the Advertising Agencies subindustry, WPP's Forward PE Ratio, along with its competitors' market caps and Forward PE Ratio data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


WPP Forward PE Ratio vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, WPP's Forward PE Ratio distribution charts can be found below:

* The bar in red indicates where WPP's Forward PE Ratio falls into.


CHIX:WPPL
49GF Score
WPP PLC CHIX:WPPL
Forward PE Ratio is just one metric. See GF Score™, valuation, warning signs, and more.
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WPP Forward PE Ratio Calculation

It's a measure of the price-to-earnings ratio (PE Ratio) using forecasted earnings for the calculation. While the earnings used are just an estimate and are not as reliable as current earnings data, there is still benefit in estimated P/E analysis. The forecasted earnings used in the formula can either be for the next 12 months or for the next full-year fiscal period.

Frequently Asked Questions Learn more about Forward PE Ratio →
What does a Forward PE Ratio of 5.49 mean?
WPP (CHIX:WPPL) has a Forward PE Ratio of 5.49 as of Jul. 26, 2026. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on WPP and its competitors. According to the industry distribution chart, WPP ranks #37 out of 379 companies in the Media - Diversified industry, placing it in the top 9.8%.
Is WPP's Forward PE Ratio too high?
WPP's current Forward PE Ratio is 5.49. The Media - Diversified industry median Forward PE Ratio is 13.86. WPP's value of 5.49 is 60.4% below this industry median. Based on the distribution chart, WPP ranks #37 out of 379 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, WPP has a GF Score™ of 49/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does WPP's Forward PE Ratio compare to APP and OMC?
According to the Media - Diversified industry distribution chart, WPP ranks #37 out of 379 companies for Forward PE Ratio. This places WPP in the top 10% of its industry — outperforming the majority of peers. The industry median Forward PE Ratio is 13.86. WPP's value of 5.49 is 60.4% below this benchmark. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Forward PE Ratio for a Media - Diversified company?
The median Forward PE Ratio among Media - Diversified companies is 13.86, based on 379 companies in the industry. Companies in the top quartile (top 25%) have a Forward PE Ratio significantly above this median, while those in the bottom quartile fall well below. However, Forward PE Ratio should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. WPP's current Forward PE Ratio of 5.49 is 60.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Forward PE Ratio mean?
A high Forward PE Ratio can signal that a stock is expensive relative to its fundamentals. Forward P/E ratio is the share price dividend by the expected per-share earnings in the next 12 months. View historical data on WPP and its competitors. For the Media - Diversified industry, the median Forward PE Ratio is 13.86 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. WPP's current Forward PE Ratio is 5.49. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is WPP stock overvalued right now?
Based on GuruFocus' analysis, WPP (CHIX:WPPL) is currently considered Possible Value Trap. The stock's GF Value™ is £6.11, compared to a current price of £2.81 — trading 54% below its estimated fair value. The current Forward PE Ratio is 5.49 and 60.4% below the Media - Diversified industry median of 13.86. WPP's overall GF Score™ is 49/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Forward PE Ratio calculated?
Forward PE Ratio is calculated from a company's financial statements. For WPP (CHIX:WPPL), the current Forward PE Ratio is 5.49 as of Jul. 26, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is WPP (CHIX:WPPL) Overvalued in 2026?

Based on GuruFocus' analysis, WPP stock appears to be undervalued. The current stock price of £2.81 is trading 54% below its estimated GF Value™ of £6.11. GuruFocus considers WPP to be Possible Value Trap.

Key valuation signals for CHIX:WPPL:

  • Forward PE Ratio: 5.49
  • GF Value™: £6.11 vs. price of £2.81 (54% below fair value)
  • GF Score™: 49/100 with 6 warning signs
  • Industry Position: 60.4% below the Media - Diversified median (#37 of 379)

No single metric tells the full story. See the CHIX:WPPL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


WPP Business Description

Address 18 Upper Ground, Sea Containers, London, GBR, SE1 9GL
Headquartered in the United Kingdom, WPP is the world's largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe. WPP is the largest media buying entity in the world.
49GF Score

Get the complete analysis for CHIX:WPPL

Forward PE Ratio is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

£2.81
Price
£6.11
GF Value