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Marchex has the GF Score of 54, which implies that the company
might have
Poor future performance potential.
The GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation, which has been found to be closely correlated to the long-term performances of stocks by backtesting from 2006 to 2021. The stocks with a higher GF Score generally generate higher returns than those with lower GF Scores. Therefore, when picking stocks, investors should invest in companies with high GF Scores. The GF Score ranges from 0 to 100, with 100 as the highest rank.
GF Score takes following five key aspects into consideration:
Each one of these components is ranked and the ranks also have positive correlation with the long term performances of stocks. The GF score is calculated using the five key aspects of analysis. Through backtesting, we know that each of these key aspects has a different impact on the stock price performance. Thus, they are weighted differently when calculating the total score. The Profitability Rank and the Growth Rank are weighted fully, while other parameters have less weight.
Based on research and backtesting result, GuruFocus believes Marchex
might have
Poor future performance potential.
Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.
Marchex (NAS:MCHX) GF Score Explanation
Based on the historical long-term performances among five valuation aspects, the GF Score is found to be closely correlated to the long-term performances of stocks. It ranges from 0 to 100, with 100 as the highest. GuruFocus divided GF Score into following 5 categories:
GF Score
Performance Potential and All-in-One Screener Examples (1)
(1) These are some simple examples. You can access our GF Score filter under All-in-One Screener’s Fundamental tab.
Marchex GF Score Related Terms
MCHX vs TJGC, SWAG, FLNT: GF Score Comparison
For the Advertising Agencies subindustry, Marchex's GF Score, along with its competitors' market caps and GF Score data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Marchex GF Score vs Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Marchex's GF Score distribution charts can be found below:
* The bar in red indicates where Marchex's GF Score falls into.
Marchex (MCHX) has a GF Score of 54 as of Jul. 25, 2026. GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation. View historical data on Marchex and its competitors. This is 18% below median its historical median of 66.00. Over the past decade, Marchex's GF Score has ranged from 43.00 to 75.00.
Is Marchex's GF Score too high?
Marchex's current GF Score of 54 is 18% below median its 10-year median of 66.00. Over the past 10 years, this metric has ranged from a low of 43.00 to a high of 75.00. Overall, Marchex has a GF Score™ of 54/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Marchex's GF Score compare to TJGC and SWAG?
Marchex's GF Score of 54 can be compared against companies in the Media - Diversified industry. Historically, Marchex's own GF Score has ranged from 43.00 to 75.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Score for a Media - Diversified company?
A good GF Score depends on the Media - Diversified industry context. However, GF Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Score mean?
A high GF Score can signal that a stock is expensive relative to its fundamentals. GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation. View historical data on Marchex and its competitors. Marchex's current GF Score is 54, which is 18% below median its own 10-year median of 66.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Marchex stock overvalued right now?
Based on GuruFocus' analysis, Marchex (MCHX) is currently considered Modestly Overvalued. The stock's GF Value™ is $1.57, compared to a current price of $1.82 — trading 15.9% above its estimated fair value. The current GF Score is 54, which is 18% below median its 10-year median of 66.00. Marchex's overall GF Score™ is 54/100 with 4 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Score calculated?
GF Score is calculated from a company's financial statements. For Marchex (MCHX), the current GF Score is 54 as of Jul. 25, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Marchex (MCHX) Overvalued in 2026?
Based on GuruFocus' analysis, Marchex stock appears to be overvalued.
The current stock price of $1.82 is trading 15.9% above its estimated GF Value™ of $1.57.
GuruFocus considers Marchex to be Modestly Overvalued.
Key valuation signals for MCHX:
GF Score: 54 (18% below median its 10-year median of 66.00)
GF Value™: $1.57 vs. price of $1.82 (15.9% above fair value)
No single metric tells the full story. See the MCHX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Marchex Inc provides AI-based conversational intelligence and analytics solutions that generate insights from customer communications data. The company's products support sales, marketing, and executive teams in analyzing customer interactions across communication channels and informing business decisions. It serves companies operating in business-to-business-to-consumer (B2B2C) markets across multiple industries like automotive, home services, healthcare, real estate, and advertising. The company operates in a single segment: conversational analytics and related solutions. The company generates the majority of revenue from its conversational intelligence product offerings. Geographically, it generates the maximum revenue from the United States.
54GF Score
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