MCHX (Marchex) Moat Score: 3/10 (As of Jul. 05, 2026)


MCHX Marchex Inc MCHX
55 GF Score
Price $1.74
GF Value $1.57
Valuation Modestly Overvalued
! 3 Warning Signs
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What is Marchex Moat Score?

Marchex MCHX +3.88% 55 Moat Score is 3 as of Jul. 05, 2026. GuruFocus rates MCHX with a GF Score™ of 55/100 and a GF Value™ of $1.57 (Modestly Overvalued). The stock has 3 warning signs investors should review. Among 1,041 Media - Diversified companies, Marchex ranks better than 89.15% on this metric.

Marchex has the Moat Score of 3, which implies that the company might have No Moat - Very weak/transient advantages.

Marchex has No Moat: Marchex Inc operates in the digital marketing sector with transient advantages. It lacks significant network effects, customer switching costs, or proprietary technology, resulting in a weak competitive position.

Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more.

The company's Moat Score is based on these criteria:

1. Market leadership and sustainable market share
2. Network effects and significant customer switching costs
3. Valuable intellectual property and patents
4. Strong brand strength and deep customer loyalty
5. Durable cost advantages (e.g., economies of scale, proprietary technology)
6. Significant regulatory barriers and exclusive licenses
7. Superior distribution network
8. Strong and sustainable pricing power
9. Consistent and impactful innovation and R&D capabilities

Based on the research, GuruFocus believes Marchex might have No Moat - Very weak/transient advantages.

Marchex  (NAS:MCHX) Moat Score Explanation

The Moat Score ranges from 0 to 10, with 10 as the highest. GuruFocus divided Moat Score into following 8 categories:

Moat Score Moat Level
10Wide Moat - Exceptionally dominant and durable wide moat
8 - 9Wide Moat - Clear and robust wide moat
7Wide Moat - Entry-level wide moat, clearly possessing durable advantages
6Narrow Moat - Strong narrow moat, clearly distinguishable but not wide
5Narrow Moat - Solid narrow moat
4Narrow Moat - Discernible but modest moat
1 - 3No Moat - Very weak/transient advantages
0No Moat - No discernible moat

Marchex Moat Score Related Terms

MCHX vs TJGC, SWAG, FLNT: Moat Score Comparison

For the Advertising Agencies subindustry, Marchex's Moat Score, along with its competitors' market caps and Moat Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Marchex Moat Score vs Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Marchex's Moat Score distribution charts can be found below:

* The bar in red indicates where Marchex's Moat Score falls into.


MCHX
55GF Score
Marchex Inc MCHX
Moat Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about Moat Score →
What does a Moat Score of 3 mean?
Marchex (MCHX) has a Moat Score of 3 as of Jul. 05, 2026. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. According to the industry distribution chart, Marchex ranks #113 out of 1041 companies in the Media - Diversified industry, placing it in the top 10.9%.
Is Marchex's Moat Score too high?
Marchex's current Moat Score is 3. Based on the distribution chart, Marchex ranks #113 out of 1041 companies in the Media - Diversified industry, which is in the top quartile — a strong position relative to peers. Overall, Marchex has a GF Score™ of 55/100 and is considered Modestly Overvalued, reflecting its overall financial health beyond just this single metric.
How does Marchex's Moat Score compare to TJGC and SWAG?
According to the Media - Diversified industry distribution chart, Marchex ranks #113 out of 1041 companies for Moat Score. This places Marchex in the top 11% of its industry — outperforming the majority of peers. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Moat Score for a Media - Diversified company?
A good Moat Score depends on the Media - Diversified industry context. However, Moat Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Moat Score mean?
A high Moat Score can signal that a stock is expensive relative to its fundamentals. Moat Score is a ranking system developed by GuruFocus to assess a company's ability to sustain a competitive advantage, rated on a scale from 0 to 10. It takes into account key factors such as market leadership, cost advantages, network effects, customer switching costs, and more. Marchex's current Moat Score is 3. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Marchex stock overvalued right now?
Based on GuruFocus' analysis, Marchex (MCHX) is currently considered Modestly Overvalued. The stock's GF Value™ is $1.57, compared to a current price of $1.74 — trading 10.8% above its estimated fair value. The current Moat Score is 3. Marchex's overall GF Score™ is 55/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Moat Score calculated?
Moat Score is calculated from a company's financial statements. For Marchex (MCHX), the current Moat Score is 3 as of Jul. 05, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Marchex (MCHX) Overvalued in 2026?

Based on GuruFocus' analysis, Marchex stock appears to be overvalued. The current stock price of $1.74 is trading 10.8% above its estimated GF Value™ of $1.57. GuruFocus considers Marchex to be Modestly Overvalued.

Key valuation signals for MCHX:

  • Moat Score: 3
  • GF Value™: $1.57 vs. price of $1.74 (10.8% above fair value)
  • GF Score™: 55/100 with 3 warning signs

No single metric tells the full story. See the MCHX stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.

Marchex Business Description

Address 1200 5th Avenue, Suite 1300, Seattle, WA, USA, 98101
Marchex Inc provides AI-based conversational intelligence and analytics solutions that generate insights from customer communications data. The company's products support sales, marketing, and executive teams in analyzing customer interactions across communication channels and informing business decisions. It serves companies operating in business-to-business-to-consumer (B2B2C) markets across multiple industries like automotive, home services, healthcare, real estate, and advertising. The company operates in a single segment: conversational analytics and related solutions. The company generates the majority of revenue from its conversational intelligence product offerings. Geographically, it generates the maximum revenue from the United States.
55GF Score

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Moat Score is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$1.74
Price
$1.57
GF Value