The Simply Good Foods Co (STU:76L) GF Score: 63/100 (As of Jul. 18, 2026) — Near Median

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Director of Data and Quant Analytics at GuruFocus
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STU:76L The Simply Good Foods Co STU:76L
63 GF Score
Price €9.66
GF Value €33.81
Valuation Possible Value Trap
! 3 Warning Signs
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What is The Simply Good Foods Co GF Score?

The Simply Good Foods Co STU:76L -8.60% 63 GF Score is 63 as of Jul. 18, 2026, which is 7% below its 10-year median of 68.00. GuruFocus rates STU:76L with a GF Score™ of 63/100 and a GF Value™ of €33.81 (Possible Value Trap). The stock has 3 warning signs investors should review.

The Simply Good Foods Co has the GF Score of 63, which implies that the company might have Poor future performance potential.

The GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation, which has been found to be closely correlated to the long-term performances of stocks by backtesting from 2006 to 2021. The stocks with a higher GF Score generally generate higher returns than those with lower GF Scores. Therefore, when picking stocks, investors should invest in companies with high GF Scores. The GF Score ranges from 0 to 100, with 100 as the highest rank.

GF Score takes following five key aspects into consideration:

1. Financial Strength : 6/10
2. Profitability Rank : 7/10
3. Growth Rank : 5/10
4. GF Value Rank : 2/10
5. Momentum Rank : 1/10

Each one of these components is ranked and the ranks also have positive correlation with the long term performances of stocks. The GF score is calculated using the five key aspects of analysis. Through backtesting, we know that each of these key aspects has a different impact on the stock price performance. Thus, they are weighted differently when calculating the total score. The Profitability Rank and the Growth Rank are weighted fully, while other parameters have less weight.

Based on research and backtesting result, GuruFocus believes The Simply Good Foods Co might have Poor future performance potential.

Please click GF Score to see more details on the GF Score's 5 Key Aspects of Analysis.


The Simply Good Foods Co  (STU:76L) GF Score Explanation

Based on the historical long-term performances among five valuation aspects, the GF Score is found to be closely correlated to the long-term performances of stocks. It ranges from 0 to 100, with 100 as the highest. GuruFocus divided GF Score into following 5 categories:

GF Score Performance Potential and All-in-One Screener Examples (1)
91 - 100Highest outperformance potential
81 - 90Good outperformance potential
71 - 80Likely to have average performance
51 - 70Poor future performance potential
0 - 50Worst future performance potential, or not enough data

(1) These are some simple examples. You can access our GF Score filter under All-in-One Screener’s Fundamental tab.


The Simply Good Foods Co GF Score Related Terms


STU:76L vs SENEA, HLF, JBSS: GF Score Comparison

For the Packaged Foods subindustry, The Simply Good Foods Co's GF Score, along with its competitors' market caps and GF Score data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


The Simply Good Foods Co GF Score vs Consumer Packaged Goods Industry

For the Consumer Packaged Goods industry and Consumer Defensive sector, The Simply Good Foods Co's GF Score distribution charts can be found below:

* The bar in red indicates where The Simply Good Foods Co's GF Score falls into.


STU:76L
63GF Score
The Simply Good Foods Co STU:76L
GF Score is just one metric. See GF Score™, valuation, warning signs, and more.
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Frequently Asked Questions Learn more about GF Score →
What does a GF Score of 63 mean?
The Simply Good Foods Co (STU:76L) has a GF Score of 63 as of Jul. 18, 2026. GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation. View historical data on The Simply Good Foods Co and its competitors. This is near median its historical median of 68.00. Over the past decade, The Simply Good Foods Co's GF Score has ranged from 20.00 to 91.00.
Is The Simply Good Foods Co's GF Score too high?
The Simply Good Foods Co's current GF Score of 63 is near median its 10-year median of 68.00. Over the past 10 years, this metric has ranged from a low of 20.00 to a high of 91.00. Overall, The Simply Good Foods Co has a GF Score™ of 63/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does The Simply Good Foods Co's GF Score compare to SENEA and HLF?
The Simply Good Foods Co's GF Score of 63 can be compared against companies in the Consumer Packaged Goods industry. Historically, The Simply Good Foods Co's own GF Score has ranged from 20.00 to 91.00 over the past decade. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good GF Score for a Consumer Packaged Goods company?
A good GF Score depends on the Consumer Packaged Goods industry context. However, GF Score should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high GF Score mean?
A high GF Score can signal that a stock is expensive relative to its fundamentals. GF Score is a stock performance ranking system developed by GuruFocus using five aspects of valuation. View historical data on The Simply Good Foods Co and its competitors. The Simply Good Foods Co's current GF Score is 63, which is near median its own 10-year median of 68.00. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is The Simply Good Foods Co stock overvalued right now?
Based on GuruFocus' analysis, The Simply Good Foods Co (STU:76L) is currently considered Possible Value Trap. The stock's GF Value™ is €33.81, compared to a current price of €9.66 — trading 71.4% below its estimated fair value. The current GF Score is 63, which is near median its 10-year median of 68.00. The Simply Good Foods Co's overall GF Score™ is 63/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is GF Score calculated?
GF Score is calculated from a company's financial statements. For The Simply Good Foods Co (STU:76L), the current GF Score is 63 as of Jul. 18, 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is The Simply Good Foods Co (STU:76L) Overvalued in 2026?

Based on GuruFocus' analysis, The Simply Good Foods Co stock appears to be undervalued. The current stock price of €9.66 is trading 71.4% below its estimated GF Value™ of €33.81. GuruFocus considers The Simply Good Foods Co to be Possible Value Trap.

Key valuation signals for STU:76L:

  • GF Score: 63 (near median its 10-year median of 68.00)
  • GF Value™: €33.81 vs. price of €9.66 (71.4% below fair value)
  • GF Score™: 63/100 with 3 warning signs

No single metric tells the full story. See the STU:76L stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


The Simply Good Foods Co Business Description

Other Exchanges SMPL:USAS2MP34:Brazil
Address 1225, 17th Street, Suite 1000, Denver, CO, USA, 80202
The Simply Good Foods Co Company is a consumer packaged food and beverage company that develops, markets, and sells protein bars, ready-to-drink protein shakes, sweet and salty snacks, and confectionery products under the Quest, Atkins, and OWYN brands. The products target consumers seeking protein-rich foods with limited sugars and carbohydrates, with OWYN offering plant-based and allergen-tested options. The company distributes mainly in North America through grocery, club, mass merchandise, e-commerce, and specialty channels. It operates two segments: Quest and Atkins, and OWYN. The company operates in North America and internationally, with the majority of revenue coming from North America.
63GF Score

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€9.66
Price
€33.81
GF Value