GoPro (GPRO) GF Value : $3.04 (As of Apr. 03, 2025)

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What is GoPro GF Value?

As of today (2025-04-03), GoPro's share price is $0.548. GoPro's GF Value is $3.04. Therefore, GoPro's Price-to-GF-Value for today is 0.18. Based on the relationship between the current stock price and the GF Value, GuruFocus believes GoPro is Possible Value Trap, Think Twice.

The GF Value represents the intrinsic value of a stock, determined using GuruFocus' proprietary methodology. The GF Value Line on our stock Summary page provides an estimate of the stock’s fair-trading value.

To calculate this value, GuruFocus follows these steps:

We analyze historical correlations between the stock price and key business performance metrics, such as revenue, earnings, cash flow, and book value.
We identify the metrics that have the strongest historical correlation with the stock price and determine the historical multiples at which the stock has traded relative to these metrics.
Using these historical multiples as a reference, we estimate the stock's fair value while accounting for future business growth. Adjustments may be made based on the company’s past returns and growth trends.

GuruFocus believes that the GF Value Line represents the fair value at which a stock should trade. Stock prices typically fluctuate around this line. If a stock’s price is significantly above the GF Value Line, it is considered overvalued, and its future returns are likely to be lower. Conversely, if the stock price is significantly below the GF Value Line, its future returns are likely to be higher.

Please note that "Possible Value Trap, Think Twice" applies to companies that appear significantly undervalued but are either experiencing a long-term business decline or facing financial distress.

GoPro (NAS:GPRO) GF Value Explanation

Based on the relationship between the current stock price and the GF Value, GuruFocus provides the following 6 ratings:

Posssible Evaluations	All-in-One Screener Examples (2)
Possible Value Trap, Think Twice (1)	Predictable Companies that possibly be Value Traps
Significantly Overvalued	Predictable Companies which are Significantly Overvalued
Modestly Overvalued	Predictable Companies which are Modestly Overvalued
Fairly Valued	Predictable High Quality Companies which are Fairly Valued
Modestly Undervalued (3)	Predictable High Quality Companies which are Modestly Undervalued
Significantly Undervalued (3)	Predictable High Quality Companies which are Significantly Undervalued

(1) "Possible Value Trap, Think Twice" applies to companies that appear significantly undervalued but are either experiencing a long-term business decline or facing financial distress.

(2) These are some simple examples. You can access our GF Valuation filter under All-in-One Screener’s Fundamental tab, and Price-to-GF-Value filter under Valuation Ratio tab and set your own criteria.

(3) A sufficient margin of safety exists only when the stock is undervalued.

GoPro's Price-to-GF-Value for today is calculated as

Price-to-GF-Value	=	Share Price	/	GF Value
	=	0.548	/	3.04
	=	0.18

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

GoPro GF Value Related Terms

Thank you for viewing the detailed overview of GoPro's GF Value provided by GuruFocus.com. Please click on the following links to see related term pages.

GoPro Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Hardware » GoPro Inc (NAS:GPRO) » Definitions » GF Value

Comparable Companies

Traded in Other Exchanges

GPRON:Mexico 1GPRO:Italy 0R1C:UK 5G5:Germany GPRO34:Brazil GPRO:Austria

Address

3025 Clearview Way, San Mateo, CA, USA, 94402

Website

https://www.gopro.com

GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts, drones and appliances. The company outsources a part of manufacturing to third parties in China. The company sells products across the world through its direct sales channel, which generates over half of total revenue, and indirectly through its distribution channel. The company has presence, including in the Americas, Europe, Middle East, Africa, and Asia-Pacific, with the Americas contributing over half of total revenue.

Executives

Dean Jahnke	officer: Vice President, Global Sales	3000 CLEARVIEW WAY, SAN MATEO CA 94402
Alexander J Lurie	director	235 SECOND STREET, SAN FRANCISCO CA 94105
Eve T. Saltman	officer: VP, Corp/Bus Dev, GC, Sec	3000 CLEARVIEW WAY, SAN MATEO CA 94402
Brian Mcgee	officer: Vice President of Finance	3000 CLEARVIEW WAY, SAN MATEO CA 94402
Charles Lafrades	officer: Chief Accounting Officer	C/O GOPRO, INC., 455 ECCLES AVENUE, SOUTH SAN FRANCISCO CA 94080
Lauren Zalaznick	director	425 LEXINGTON AVENUE, (ATTN: ANDREA ANDREZO), NEW YORK NY 10017
Kevin Hinge	officer: SVP, Chief Supply Chain Off.	3030 BINNACLE DR. #306, NAPLES FL 34103
Tyrone Ahmad-taylor	director	3000 CLEARVIEW WAY, SAN MATEO CA 94402
Frederic Welts	director	GOLDEN STATE WARRIORS, 1011 BROADWAY, OAKLAND CA 94607
S Aimee Lapic	officer: SVP, Chief Digital Officer	2101 WEBSTER ST #1650, OAKLAND CA 94612
Nicholas Woodman	director, 10 percent owner, officer: CEO, Chairman of the Board	3025 CLEARVIEW WAY, SAN MATEO CA 94402
Susan M Lyne	director	11 WEST 42ND STREET, NEW YORK NY 10036
Shaz Kahng	director	24 EAST AVENUE #139, NEW CANAAN CT 06840
Peter C Gotcher	director
Kenneth A Goldman	director	C/O YAHOO! INC., 701 FIRST AVENUE, SUNNYVALE CA 94089