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NOW (ServiceNow) Goodwill-to-Asset : 0.06 (As of Mar. 2025)


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What is ServiceNow Goodwill-to-Asset?

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets. ServiceNow's Goodwill for the quarter that ended in Mar. 2025 was $1,305 Mil. ServiceNow's Total Assets for the quarter that ended in Mar. 2025 was $20,972 Mil. Therefore, ServiceNow's Goodwill to Asset Ratio for the quarter that ended in Mar. 2025 was 0.06.


ServiceNow Goodwill-to-Asset Historical Data

The historical data trend for ServiceNow's Goodwill-to-Asset can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

ServiceNow Goodwill-to-Asset Chart

ServiceNow Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23 Dec24
Goodwill-to-Asset
Get a 7-Day Free Trial Premium Member Only Premium Member Only 0.03 0.07 0.06 0.07 0.06

ServiceNow Quarterly Data
Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24 Jun24 Sep24 Dec24 Mar25
Goodwill-to-Asset Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.07 0.07 0.07 0.06 0.06

Competitive Comparison of ServiceNow's Goodwill-to-Asset

For the Software - Application subindustry, ServiceNow's Goodwill-to-Asset, along with its competitors' market caps and Goodwill-to-Asset data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


ServiceNow's Goodwill-to-Asset Distribution in the Software Industry

For the Software industry and Technology sector, ServiceNow's Goodwill-to-Asset distribution charts can be found below:

* The bar in red indicates where ServiceNow's Goodwill-to-Asset falls into.


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ServiceNow Goodwill-to-Asset Calculation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

ServiceNow's Goodwill to Asset Ratio for the fiscal year that ended in Dec. 2024 is calculated as

Goodwill to Asset (A: Dec. 2024 )=Goodwill/Total Assets
=1273/20383
=0.06

ServiceNow's Goodwill to Asset Ratio for the quarter that ended in Mar. 2025 is calculated as

Goodwill to Asset (Q: Mar. 2025 )=Goodwill/Total Assets
=1305/20972
=0.06

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


ServiceNow  (NYSE:NOW) Goodwill-to-Asset Explanation

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


ServiceNow Goodwill-to-Asset Related Terms

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ServiceNow Business Description

Address
2225 Lawson Lane, Santa Clara, CA, USA, 95054
ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management, expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service.
Executives
Anita M Sands director 350 ELLIS STREET, MOUNTAIN VIEW CA 94043
Frederic B Luddy director, 10 percent owner, officer: CHIEF PRODUCT OFFICER
Jacqueline P Canney officer: Chief People Officer 702 SW 8TH STREET, BENTONVILLE AR 72716
Gina Mastantuono officer: Chief Financial Officer 237 PARK AVENUE, 14TH FLOOR, NEW YORK NY 10017
Russell S Elmer officer: General Counsel
Paul Edward Chamberlain director C/O VEEVA SYSTEMS INC., 4280 HACIENDA DRIVE, PLEASANTON CA 94588
Jonathan Chadwick director 3401 HILLVIEW AVENUE, PALO ALTO CA 94304
Deborah Black director 2225 LAWSON LANE, SANTA CLARA CA 95054
Nicholas Tzitzon officer: Chief Strat & Corp Affairs Ofc 2225 LAWSON LANE, SANTA CLARA CA 95054
Paul John Smith officer: Chief Commercial Officer 2225 LAWSON LANE, SANTA CLARA CA 95054
Kevin Thomas Mcbride officer: Principal Accounting Officer 2200 MISSION COLLEGE BLVD, SANTA CLARA CA 95054
William R Mcdermott director, officer: President & CEO 2225 LAWSON LANE, SANTA CLARA CA 95054
Larry Quinlan director 2225 LAWSON LANE, SANTA CLARA CA 95054
Jeffrey A Miller director 6801 KOLL CENTER PARKWAY, PLEASANTON CA 94566-7047
Teresa Briggs director 2225 LAWSON LANE, SANTA CLARA CA 95054