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Southern Cross Media Group (ASX:SXL) Gross Margin % : 79.45% (As of Dec. 2024)


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What is Southern Cross Media Group Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Southern Cross Media Group's Gross Profit for the six months ended in Dec. 2024 was A$166.5 Mil. Southern Cross Media Group's Revenue for the six months ended in Dec. 2024 was A$209.6 Mil. Therefore, Southern Cross Media Group's Gross Margin % for the quarter that ended in Dec. 2024 was 79.45%.

Warning Sign:

Southern Cross Media Group Ltd gross margin has been in long-term decline. The average rate of decline per year is -1.3%.


The historical rank and industry rank for Southern Cross Media Group's Gross Margin % or its related term are showing as below:

ASX:SXL' s Gross Margin % Range Over the Past 10 Years
Min: 70.02   Med: 79.3   Max: 82.37
Current: 76.87


During the past 13 years, the highest Gross Margin % of Southern Cross Media Group was 82.37%. The lowest was 70.02%. And the median was 79.30%.

ASX:SXL's Gross Margin % is ranked better than
85.7% of 972 companies
in the Media - Diversified industry
Industry Median: 39.29 vs ASX:SXL: 76.87

Southern Cross Media Group had a gross margin of 79.45% for the quarter that ended in Dec. 2024 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Southern Cross Media Group was -1.30% per year.


Southern Cross Media Group Gross Margin % Historical Data

The historical data trend for Southern Cross Media Group's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Southern Cross Media Group Gross Margin % Chart

Southern Cross Media Group Annual Data
Trend Jun15 Jun16 Jun17 Jun18 Jun19 Jun20 Jun21 Jun22 Jun23 Jun24
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 78.06 70.02 75.49 74.97 75.01

Southern Cross Media Group Semi-Annual Data
Jun15 Dec15 Jun16 Dec16 Jun17 Dec17 Jun18 Dec18 Jun19 Dec19 Jun20 Dec20 Jun21 Dec21 Jun22 Dec22 Jun23 Dec23 Jun24 Dec24
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 75.45 74.46 75.32 74.68 79.45

Competitive Comparison of Southern Cross Media Group's Gross Margin %

For the Entertainment subindustry, Southern Cross Media Group's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Southern Cross Media Group's Gross Margin % Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Southern Cross Media Group's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Southern Cross Media Group's Gross Margin % falls into.


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Southern Cross Media Group Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Southern Cross Media Group's Gross Margin for the fiscal year that ended in Jun. 2024 is calculated as

Gross Margin % (A: Jun. 2024 )=Gross Profit (A: Jun. 2024 ) / Revenue (A: Jun. 2024 )
=374.4 / 499.115
=(Revenue - Cost of Goods Sold) / Revenue
=(499.115 - 124.75) / 499.115
=75.01 %

Southern Cross Media Group's Gross Margin for the quarter that ended in Dec. 2024 is calculated as


Gross Margin % (Q: Dec. 2024 )=Gross Profit (Q: Dec. 2024 ) / Revenue (Q: Dec. 2024 )
=166.5 / 209.555
=(Revenue - Cost of Goods Sold) / Revenue
=(209.555 - 43.058) / 209.555
=79.45 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


Southern Cross Media Group  (ASX:SXL) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Southern Cross Media Group had a gross margin of 79.45% for the quarter that ended in Dec. 2024 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Southern Cross Media Group Gross Margin % Related Terms

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Southern Cross Media Group Business Description

Traded in Other Exchanges
N/A
Address
101 Moray Street, Level 2, South Melbourne, Melbourne, VIC, AUS, 3205
Southern Cross Media broadcasts radio content across Australia and generates revenue and earnings from sales of airtime to advertisers. In metropolitan areas, it operates two radio networks (Hit and Triple M). In regional areas, the company runs a portfolio of radio stations. It is also investing in digital audio, which has fast-growing audiences.

Southern Cross Media Group Headlines

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