The historical rank and industry rank for Bruush Oral Care's Gross Margin % or its related term are showing as below:
BRSWF'
s Gross Margin % Range Over the Past 10 Years
Min: 67.7 Med: 68.12 Max: 72.17
Current: 72.17
During the past 3 years, the highestGross Margin % of Bruush Oral Care was 72.17%. The lowest was 67.70%. And the median was 68.12%.
BRSWF's Gross Margin % is not ranked
in the Consumer Packaged Goods industry.
Industry Median: 26.37
vs BRSWF: 72.17
Bruush Oral Care had a gross margin of 68.90% for the quarter that ended in Apr. 2023 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Bruush Oral Care was 0.00% per year.
Bruush Oral Care (OTCPK:BRSWF) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Bruush Oral Care had a gross margin of 68.90% for the quarter that ended in Apr. 2023 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Bruush Oral Care Gross Margin % Related Terms
Bruush Oral Care Gross Margin % Historical Data
* Premium members only.
The historical data trend for Bruush Oral Care's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Bruush Oral Care Gross Margin % Chart
Bruush Oral Care Annual Data
Trend
Jan20
Jan21
Oct22
Gross Margin %
68.12
67.70
68.77
Bruush Oral Care Semi-Annual Data
Jan20
Jan21
Apr22
Oct22
Apr23
Gross Margin %
0.00
0.00
66.19
70.66
68.90
BRSWF vs SKVI, BMXC, PG: Gross Margin % Comparison
For the Household & Personal Products subindustry, Bruush Oral Care's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Bruush Oral Care Gross Margin % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Bruush Oral Care's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Bruush Oral Care's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Bruush Oral Care (BRSWF) has a Gross Margin % of 68.90% as of Apr. 2023. Gross margin is the ratio of total gross profit to net sales. View historical data on Bruush Oral Care and its competitors. This is near median its historical median of 68.12. Over the past decade, Bruush Oral Care's Gross Margin % has ranged from 67.70 to 72.17.
Is Bruush Oral Care's Gross Margin % too high?
Bruush Oral Care's current Gross Margin % of 68.90% is near median its 10-year median of 68.12. Over the past 10 years, this metric has ranged from a low of 67.70 to a high of 72.17. The Consumer Packaged Goods industry median Gross Margin % is 26.37. Bruush Oral Care's value of 68.90% is 161.3% above this industry median. Overall, Bruush Oral Care has a GF Score™ of 15/100, reflecting its overall financial health beyond just this single metric.
How does Bruush Oral Care's Gross Margin % compare to SKVI and BMXC?
Bruush Oral Care's Gross Margin % of 68.90% can be compared against companies in the Consumer Packaged Goods industry. The industry median Gross Margin % is 26.37. Bruush Oral Care's value of 68.90% is 161.3% above this benchmark. Historically, Bruush Oral Care's own Gross Margin % has ranged from 67.70 to 72.17 over the past decade. While the company's 10-year median is 68.12 vs. the industry median of 26.37, Bruush Oral Care has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Consumer Packaged Goods company?
The median Gross Margin % among Consumer Packaged Goods companies is 26.37, based on 1,901 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Bruush Oral Care's current Gross Margin % of 68.90% is 161.3% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Bruush Oral Care and its competitors. For the Consumer Packaged Goods industry, the median Gross Margin % is 26.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Bruush Oral Care's current Gross Margin % is 68.90%, which is near median its own 10-year median of 68.12. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Bruush Oral Care stock overvalued right now?
Bruush Oral Care (BRSWF) has a current Gross Margin % of 68.90%. The current Gross Margin % is 68.90%, which is near median its 10-year median of 68.12 and 161.3% above the Consumer Packaged Goods industry median of 26.37. Bruush Oral Care's overall GF Score™ is 15/100 with 3 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Bruush Oral Care (BRSWF), the current Gross Margin % is 68.90% as of Apr. 2023. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Bruush Oral Care Inc is an e-commerce business with a product portfolio that consists of a sonic-powered electric toothbrush kit and brush head refills. Through its website, consumers can purchase a Bruush starter kit, which includes the Bruush electric toothbrush; three brush heads; a magnetic charging stand and USB power adapter; and a travel case.
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