Reckitt Benckiser GroupCHIX:RKTL +2.17%74 Gross Margin % is 60.55% as of Dec. 2025, which is 0% above its 10-year median of 60.42. GuruFocus rates CHIX:RKTL with a GF Score™ of 74/100 and a GF Value™ of £54.05 (Fairly Valued). The stock has 1 warning sign investors should review. Among 1,901 Consumer Packaged Goods companies, Reckitt Benckiser Group ranks better than 90.79% on this metric.
CHIX:RKTl's Gross Margin % is ranked better than 90.79% of 1901
companies
in the Consumer Packaged Goods industry
Industry Median: 26.37
vs CHIX:RKTl: 60.78
Reckitt Benckiser Group had a gross margin of 60.55% for the quarter that ended in Dec. 2025 => Durable competitive advantage
The 5-Year average Growth Rate of Gross Margin for Reckitt Benckiser Group was 0.60% per year.
Reckitt Benckiser Group (CHIX:RKTl) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
Reckitt Benckiser Group had a gross margin of 60.55% for the quarter that ended in Dec. 2025 => Durable competitive advantage
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
Reckitt Benckiser Group Gross Margin % Related Terms
Reckitt Benckiser Group Gross Margin % Historical Data
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
CHIX:RKTL vs PG, CL, KVUE: Gross Margin % Comparison
For the Household & Personal Products subindustry, Reckitt Benckiser Group's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Reckitt Benckiser Group Gross Margin % vs Consumer Packaged Goods Industry
For the Consumer Packaged Goods industry and Consumer Defensive sector, Reckitt Benckiser Group's Gross Margin % distribution charts can be found below:
* The bar in red indicates where Reckitt Benckiser Group's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
Reckitt Benckiser Group (CHIX:RKTL) has a Gross Margin % of 60.55% as of Dec. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Reckitt Benckiser Group and its competitors. This is near median its historical median of 60.42. Over the past decade, Reckitt Benckiser Group's Gross Margin % has ranged from 57.85 to 61.19. According to the industry distribution chart, Reckitt Benckiser Group ranks #175 out of 1901 companies in the Consumer Packaged Goods industry, placing it in the top 9.2%.
Is Reckitt Benckiser Group's Gross Margin % too high?
Reckitt Benckiser Group's current Gross Margin % of 60.55% is near median its 10-year median of 60.42. Over the past 10 years, this metric has ranged from a low of 57.85 to a high of 61.19. The Consumer Packaged Goods industry median Gross Margin % is 26.37. Reckitt Benckiser Group's value of 60.55% is 129.6% above this industry median. Based on the distribution chart, Reckitt Benckiser Group ranks #175 out of 1901 companies in the Consumer Packaged Goods industry, which is in the top quartile — a strong position relative to peers. Overall, Reckitt Benckiser Group has a GF Score™ of 74/100 and is considered Fairly Valued, reflecting its overall financial health beyond just this single metric.
How does Reckitt Benckiser Group's Gross Margin % compare to PG and CL?
According to the Consumer Packaged Goods industry distribution chart, Reckitt Benckiser Group ranks #175 out of 1901 companies for Gross Margin %. This places Reckitt Benckiser Group in the top 9% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 26.37. Reckitt Benckiser Group's value of 60.55% is 129.6% above this benchmark. Historically, Reckitt Benckiser Group's own Gross Margin % has ranged from 57.85 to 61.19 over the past decade. While the company's 10-year median is 60.42 vs. the industry median of 26.37, Reckitt Benckiser Group has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Consumer Packaged Goods company?
The median Gross Margin % among Consumer Packaged Goods companies is 26.37, based on 1,901 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Reckitt Benckiser Group's current Gross Margin % of 60.55% is 129.6% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Reckitt Benckiser Group and its competitors. For the Consumer Packaged Goods industry, the median Gross Margin % is 26.37 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Reckitt Benckiser Group's current Gross Margin % is 60.55%, which is near median its own 10-year median of 60.42. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Reckitt Benckiser Group stock overvalued right now?
Based on GuruFocus' analysis, Reckitt Benckiser Group (CHIX:RKTL) is currently considered Fairly Valued. The stock's GF Value™ is £54.05, compared to a current price of £49.36 — trading 8.7% below its estimated fair value. The current Gross Margin % is 60.55%, which is near median its 10-year median of 60.42 and 129.6% above the Consumer Packaged Goods industry median of 26.37. Reckitt Benckiser Group's overall GF Score™ is 74/100 with 1 warning sign to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Reckitt Benckiser Group (CHIX:RKTL), the current Gross Margin % is 60.55% as of Dec. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is Reckitt Benckiser Group (CHIX:RKTL) Overvalued in 2026?
Based on GuruFocus' analysis, Reckitt Benckiser Group stock appears to be undervalued.
The current stock price of £49.36 is trading 8.7% below its estimated GF Value™ of £54.05.
GuruFocus considers Reckitt Benckiser Group to be Fairly Valued.
Key valuation signals for CHIX:RKTL:
Gross Margin %: 60.55% (near median its 10-year median of 60.42)
GF Value™: £54.05 vs. price of £49.36 (8.7% below fair value)
Industry Position: 129.6% above the Consumer Packaged Goods median (#175 of 1901)
No single metric tells the full story. See the CHIX:RKTL stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
Reckitt Benckiser was formed in 1999 through the merger of the British firm Reckitt & Colman and Dutch-based Benckiser. Recently rebranded under the corporate name Reckitt, it sells a portfolio that includes a variety of household and consumer health brands, such as Lysol, Finish, Durex, and Mucinex, many of which hold a number-one or number-two position in their categories globally. Reckitt has repositioned its portfolio and has entered the infant formula market through the acquisition of Mead Johnson in 2017, expanded its consumer health presence by acquiring Schiff Nutrition, K-Y, and Biofreeze, and has exited the food industry. The firm operates in 60 countries and sells products in more than 200, generating over 40% of core sales from emerging markets.
74GF Score
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