1-800-Flowers.comFLWS +1.69%59 Gross Margin % is 33.21% as of Mar. 2026, which is 21% below its 10-year median of 41.96. GuruFocus rates FLWS with a GF Score™ of 59/100 and a GF Value™ of $5.74 (Possible Value Trap). The stock has 5 warning signs investors should review. Among 1,117 Retail - Cyclical companies, 1-800-Flowers.com ranks better than 53.54% on this metric.
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
1-800-Flowers.com had a gross margin of 33.21% for the quarter that ended in Mar. 2026 => Competition eroding margins
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
1-800-Flowers.com Gross Margin % Related Terms
1-800-Flowers.com Gross Margin % Historical Data
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The historical data trend for 1-800-Flowers.com's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FLWS vs EVGO, BNED, CHPT: Gross Margin % Comparison
For the Specialty Retail subindustry, 1-800-Flowers.com's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
1-800-Flowers.com Gross Margin % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, 1-800-Flowers.com's Gross Margin % distribution charts can be found below:
* The bar in red indicates where 1-800-Flowers.com's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
1-800-Flowers.com (FLWS) has a Gross Margin % of 33.21% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on 1-800-Flowers.com and its competitors. This is 21% below median its historical median of 41.96. Over the past decade, 1-800-Flowers.com's Gross Margin % has ranged from 37.22 to 44.11. According to the industry distribution chart, 1-800-Flowers.com ranks #519 out of 1117 companies in the Retail - Cyclical industry, placing it in the top 46.5%.
Is 1-800-Flowers.com's Gross Margin % too high?
1-800-Flowers.com's current Gross Margin % of 33.21% is 21% below median its 10-year median of 41.96. Over the past 10 years, this metric has ranged from a low of 37.22 to a high of 44.11. The Retail - Cyclical industry median Gross Margin % is 36.25. 1-800-Flowers.com's value of 33.21% is 8.4% below this industry median. Based on the distribution chart, 1-800-Flowers.com ranks #519 out of 1117 companies in the Retail - Cyclical industry, which is above the industry midpoint. Overall, 1-800-Flowers.com has a GF Score™ of 59/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does 1-800-Flowers.com's Gross Margin % compare to EVGO and BNED?
According to the Retail - Cyclical industry distribution chart, 1-800-Flowers.com ranks #519 out of 1117 companies for Gross Margin %. This puts 1-800-Flowers.com in the upper half of its industry. The industry median Gross Margin % is 36.25. 1-800-Flowers.com's value of 33.21% is 8.4% below this benchmark. Historically, 1-800-Flowers.com's own Gross Margin % has ranged from 37.22 to 44.11 over the past decade. While the company's 10-year median is 41.96 vs. the industry median of 36.25, 1-800-Flowers.com has consistently been below the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Retail - Cyclical company?
The median Gross Margin % among Retail - Cyclical companies is 36.25, based on 1,117 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. 1-800-Flowers.com's current Gross Margin % of 33.21% is 8.4% below the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on 1-800-Flowers.com and its competitors. For the Retail - Cyclical industry, the median Gross Margin % is 36.25 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. 1-800-Flowers.com's current Gross Margin % is 33.21%, which is 21% below median its own 10-year median of 41.96. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is 1-800-Flowers.com stock overvalued right now?
Based on GuruFocus' analysis, 1-800-Flowers.com (FLWS) is currently considered Possible Value Trap. The stock's GF Value™ is $5.74, compared to a current price of $3.61 — trading 37.1% below its estimated fair value. The current Gross Margin % is 33.21%, which is 21% below median its 10-year median of 41.96 and 8.4% below the Retail - Cyclical industry median of 36.25. 1-800-Flowers.com's overall GF Score™ is 59/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For 1-800-Flowers.com (FLWS), the current Gross Margin % is 33.21% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is 1-800-Flowers.com (FLWS) Overvalued in 2026?
Based on GuruFocus' analysis, 1-800-Flowers.com stock appears to be undervalued.
The current stock price of $3.61 is trading 37.1% below its estimated GF Value™ of $5.74.
GuruFocus considers 1-800-Flowers.com to be Possible Value Trap.
Key valuation signals for FLWS:
Gross Margin %: 33.21% (21% below median its 10-year median of 41.96)
GF Value™: $5.74 vs. price of $3.61 (37.1% below fair value)
Industry Position: 8.4% below the Retail - Cyclical median (#519 of 1117)
No single metric tells the full story. See the FLWS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
1-800-Flowers.com Inc is a provider of gifts designed to help customers express, connect, and celebrate. The company's e-commerce business platform features all brands, including 1-800-Flowers.com, 1-800-Baskets.com, Cheryl's Cookies, Harry and David, PersonalizationMall.com, Shari's Berries, FruitBouquets.com, Moose Munch, The Popcorn Factory, Wolferman's Bakery, Stock Yards, and Simply Chocolate. The company's business segments are; Consumer Floral and Gifts, BloomNet, and Gourmet Foods & Gift Baskets. The maximum revenue for the company is generated from its Gourmet Foods & Gift Baskets segment.
59GF Score
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