1-800-Flowers.comFLWS +3.97%59 3-Year ROIIC % is 32.52 as of Jun. 2025, which is 174% above its 10-year median of 11.85. GuruFocus rates FLWS with a GF Score™ of 59/100 and a GF Value™ of $5.72 (Possible Value Trap). The stock has 5 warning signs investors should review. Among 1,057 Retail - Cyclical companies, 1-800-Flowers.com ranks better than 80.89% on this metric.
3-Year Return on Invested Incremental Capital (3-Year ROIIC %) measures the change in earnings as a percentage of change in investment over 3-year.
1-800-Flowers.com's 3-Year ROIIC % for the quarter that ended in Jun. 2025 was 32.52%. High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
The industry rank for 1-800-Flowers.com's 3-Year ROIIC % or its related term are showing as below:
FLWS's 3-Year ROIIC % is ranked better than 80.89% of 1057
companies
in the Retail - Cyclical industry
Industry Median: 4.64
vs FLWS: 32.52
Return on Incremental Invested Capital (ROIIC) is an extension of Return on Investment Capital (ROIC). ROIC % tells investors how efficiently that profitability is earned per dollar of company capital. ROIIC narrows the focus even further and shows how profitable each additional unit of capital investment could be. ROIIC % is a more powerful metric than ROIC because it measures how much money the company can generate going forward on future capital investments.
High ROIIC is generally an indication that your business is capital efficient or has a higher operating leverage.
Be Aware
It's important to keep in mind that when tracking ROIIC, the metric is better suited to forecasting the trend of future returns rather than measuring current return on investment.
1-800-Flowers.com 3-Year ROIIC % Related Terms
1-800-Flowers.com 3-Year ROIIC % Historical Data
* Premium members only.
The historical data trend for 1-800-Flowers.com's 3-Year ROIIC % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
FLWS vs EVGO, ONEW, HTLM: 3-Year ROIIC % Comparison
For the Specialty Retail subindustry, 1-800-Flowers.com's 3-Year ROIIC %, along with its competitors' market caps and 3-Year ROIIC % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
1-800-Flowers.com 3-Year ROIIC % vs Retail - Cyclical Industry
For the Retail - Cyclical industry and Consumer Cyclical sector, 1-800-Flowers.com's 3-Year ROIIC % distribution charts can be found below:
* The bar in red indicates where 1-800-Flowers.com's 3-Year ROIIC % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
** Annual data of NOPAT and Invested Capital was used to calculate 3-Year ROIIC %.
*** Please be aware that the ROIIC (Return on Invested Capital) calculations are based on company-level data using the primary share class. The calculated data provided is for demonstration purposes and may slightly differ from the results displayed in the title due to potential variations caused by currency exchange rate differences throughout the year.
1-800-Flowers.com (FLWS) has a 3-Year ROIIC % of 32.52 as of Jun. 2025. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on 1-800-Flowers.com and its competitors. This is 174% above median its historical median of 11.85. According to the industry distribution chart, 1-800-Flowers.com ranks #202 out of 1057 companies in the Retail - Cyclical industry, placing it in the top 19.1%.
Is 1-800-Flowers.com's 3-Year ROIIC % too high?
1-800-Flowers.com's current 3-Year ROIIC % of 32.52 is 174% above median its 10-year median of 11.85. The Retail - Cyclical industry median 3-Year ROIIC % is 4.64. 1-800-Flowers.com's value of 32.52 is 600.9% above this industry median. Based on the distribution chart, 1-800-Flowers.com ranks #202 out of 1057 companies in the Retail - Cyclical industry, which is in the top quartile — a strong position relative to peers. Overall, 1-800-Flowers.com has a GF Score™ of 59/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does 1-800-Flowers.com's 3-Year ROIIC % compare to EVGO and ONEW?
According to the Retail - Cyclical industry distribution chart, 1-800-Flowers.com ranks #202 out of 1057 companies for 3-Year ROIIC %. This places 1-800-Flowers.com in the top 19% of its industry — outperforming the majority of peers. The industry median 3-Year ROIIC % is 4.64. 1-800-Flowers.com's value of 32.52 is 600.9% above this benchmark. While the company's 10-year median is 11.85 vs. the industry median of 4.64, 1-800-Flowers.com has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good 3-Year ROIIC % for a Retail - Cyclical company?
The median 3-Year ROIIC % among Retail - Cyclical companies is 4.64, based on 1,057 companies in the industry. Companies in the top quartile (top 25%) have a 3-Year ROIIC % significantly above this median, while those in the bottom quartile fall well below. However, 3-Year ROIIC % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. 1-800-Flowers.com's current 3-Year ROIIC % of 32.52 is 600.9% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high 3-Year ROIIC % mean?
A high 3-Year ROIIC % can signal that a stock is expensive relative to its fundamentals. 3-Year ROIIC % measures the change in earnings as a percentage of change in investment over 3-year. View historical data on 1-800-Flowers.com and its competitors. For the Retail - Cyclical industry, the median 3-Year ROIIC % is 4.64 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. 1-800-Flowers.com's current 3-Year ROIIC % is 32.52, which is 174% above median its own 10-year median of 11.85. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is 1-800-Flowers.com stock overvalued right now?
Based on GuruFocus' analysis, 1-800-Flowers.com (FLWS) is currently considered Possible Value Trap. The stock's GF Value™ is $5.72, compared to a current price of $3.86 — trading 32.6% below its estimated fair value. The current 3-Year ROIIC % is 32.52, which is 174% above median its 10-year median of 11.85 and 600.9% above the Retail - Cyclical industry median of 4.64. 1-800-Flowers.com's overall GF Score™ is 59/100 with 5 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is 3-Year ROIIC % calculated?
3-Year ROIIC % is calculated from a company's financial statements. For 1-800-Flowers.com (FLWS), the current 3-Year ROIIC % is 32.52 as of Jun. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is 1-800-Flowers.com (FLWS) Overvalued in 2026?
Based on GuruFocus' analysis, 1-800-Flowers.com stock appears to be undervalued.
The current stock price of $3.86 is trading 32.6% below its estimated GF Value™ of $5.72.
GuruFocus considers 1-800-Flowers.com to be Possible Value Trap.
Key valuation signals for FLWS:
3-Year ROIIC %: 32.52 (174% above median its 10-year median of 11.85)
GF Value™: $5.72 vs. price of $3.86 (32.6% below fair value)
Industry Position: 600.9% above the Retail - Cyclical median (#202 of 1057)
No single metric tells the full story. See the FLWS stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
1-800-Flowers.com Inc is a provider of gifts designed to help customers express, connect, and celebrate. The company's e-commerce business platform features all brands, including 1-800-Flowers.com, 1-800-Baskets.com, Cheryl's Cookies, Harry and David, PersonalizationMall.com, Shari's Berries, FruitBouquets.com, Moose Munch, The Popcorn Factory, Wolferman's Bakery, Stock Yards, and Simply Chocolate. The company's business segments are; Consumer Floral and Gifts, BloomNet, and Gourmet Foods & Gift Baskets. The maximum revenue for the company is generated from its Gourmet Foods & Gift Baskets segment.
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