Guess (GES) Gross Margin %: 42.45% (As of Oct. 2025) — 13% Above Median

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GES Guess Inc GES
55 GF Score
Price $16.81
GF Value $30.05
! 6 Warning Signs
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What is Guess Gross Margin %?

Guess GES 55 Gross Margin % is 42.45% as of Oct. 2025, which is 13% above its 10-year median of 37.54. GuruFocus rates GES with a GF Score™ of 55/100 and a GF Value™ of $30.05. The stock has 6 warning signs investors should review.

Gross Margin % is calculated as gross profit divided by its revenue. Guess's Gross Profit for the three months ended in Oct. 2025 was $336 Mil. Guess's Revenue for the three months ended in Oct. 2025 was $791 Mil. Therefore, Guess's Gross Margin % for the quarter that ended in Oct. 2025 was 42.45%.


The historical rank and industry rank for Guess's Gross Margin % or its related term are showing as below:

GES' s Gross Margin % Range Over the Past 10 Years
Min: 34.01   Med: 37.54   Max: 45.13
Current: 42.43


During the past 13 years, the highest Gross Margin % of Guess was 45.13%. The lowest was 34.01%. And the median was 37.54%.

GES's Gross Margin % is not ranked
in the Retail - Cyclical industry.
Industry Median: 36.29 vs GES: 42.43

Guess had a gross margin of 42.45% for the quarter that ended in Oct. 2025 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Guess was 3.30% per year.


Guess  (NYSE:GES) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Guess had a gross margin of 42.45% for the quarter that ended in Oct. 2025 => Durable competitive advantage


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Guess Gross Margin % Related Terms


Guess Gross Margin % Historical Data

* Premium members only.

The historical data trend for Guess's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Guess Gross Margin % Chart

Guess Annual Data
Trend Jan16 Jan17 Jan18 Jan19 Jan20 Jan21 Jan22 Jan23 Jan24 Jan25
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 37.15 45.13 42.75 44.03 43.43

Guess Quarterly Data
Jan21 Apr21 Jul21 Oct21 Jan22 Apr22 Jul22 Oct22 Jan23 Apr23 Jul23 Oct23 Jan24 Apr24 Jul24 Oct24 Jan25 Apr25 Jul25 Oct25
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 43.58 44.09 39.90 42.54 42.45

GES vs SFIX, SCVL, CRI: Gross Margin % Comparison

For the Apparel Retail subindustry, Guess's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Guess Gross Margin % vs Retail - Cyclical Industry

For the Retail - Cyclical industry and Consumer Cyclical sector, Guess's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Guess's Gross Margin % falls into.


GES
55GF Score
Guess Inc GES
Gross Margin % is just one metric. See GF Score™, valuation, warning signs, and more.
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Guess Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Guess's Gross Margin for the fiscal year that ended in Jan. 2025 is calculated as

Gross Margin % (A: Jan. 2025 )=Gross Profit (A: Jan. 2025 ) / Revenue (A: Jan. 2025 )
=1301 / 2995.273
=(Revenue - Cost of Goods Sold) / Revenue
=(2995.273 - 1694.283) / 2995.273
=43.43 %

Guess's Gross Margin for the quarter that ended in Oct. 2025 is calculated as


Gross Margin % (Q: Oct. 2025 )=Gross Profit (Q: Oct. 2025 ) / Revenue (Q: Oct. 2025 )
=336 / 791.427
=(Revenue - Cost of Goods Sold) / Revenue
=(791.427 - 455.445) / 791.427
=42.45 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Frequently Asked Questions Learn more about Gross Margin % →
What does a Gross Margin % of 42.45% mean?
Guess (GES) has a Gross Margin % of 42.45% as of Oct. 2025. Gross margin is the ratio of total gross profit to net sales. View historical data on Guess and its competitors. This is 13% above median its historical median of 37.54. Over the past decade, Guess' Gross Margin % has ranged from 34.01 to 45.13.
Is Guess' Gross Margin % too high?
Guess' current Gross Margin % of 42.45% is 13% above median its 10-year median of 37.54. Over the past 10 years, this metric has ranged from a low of 34.01 to a high of 45.13. The Retail - Cyclical industry median Gross Margin % is 36.29. Guess' value of 42.45% is 17% above this industry median. Overall, Guess has a GF Score™ of 55/100, reflecting its overall financial health beyond just this single metric.
How does Guess' Gross Margin % compare to SFIX and SCVL?
Guess' Gross Margin % of 42.45% can be compared against companies in the Retail - Cyclical industry. The industry median Gross Margin % is 36.29. Guess' value of 42.45% is 17% above this benchmark. Historically, Guess' own Gross Margin % has ranged from 34.01 to 45.13 over the past decade. While the company's 10-year median is 37.54 vs. the industry median of 36.29, Guess has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Retail - Cyclical company?
The median Gross Margin % among Retail - Cyclical companies is 36.29, based on 1,119 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. Guess's current Gross Margin % of 42.45% is 17% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on Guess and its competitors. For the Retail - Cyclical industry, the median Gross Margin % is 36.29 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. Guess's current Gross Margin % is 42.45%, which is 13% above median its own 10-year median of 37.54. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is Guess stock overvalued right now?
Guess (GES) has a current Gross Margin % of 42.45%. The stock's GF Value™ is $30.05, compared to a current price of $16.81 — trading 44.1% below its estimated fair value. The current Gross Margin % is 42.45%, which is 13% above median its 10-year median of 37.54 and 17% above the Retail - Cyclical industry median of 36.29. Guess' overall GF Score™ is 55/100 with 6 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For Guess (GES), the current Gross Margin % is 42.45% as of Oct. 2025. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.

Is Guess (GES) Overvalued in 2026?

Based on GuruFocus' analysis, Guess stock appears to be undervalued. The current stock price of $16.81 is trading 44.1% below its estimated GF Value™ of $30.05.

Key valuation signals for GES:

  • Gross Margin %: 42.45% (13% above median its 10-year median of 37.54)
  • GF Value™: $30.05 vs. price of $16.81 (44.1% below fair value)
  • GF Score™: 55/100 with 6 warning signs
  • Industry Position: 17% above the Retail - Cyclical median

No single metric tells the full story. See the GES stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.


Guess Business Description

Address Strada Regina 44, Bioggio, CHE, CH-6934
Guess Inc designs, markets, distributes and licenses lifestyle collections of contemporary apparel and accessories for men, women and children that reflect the American lifestyle and European fashion sensibilities. The lines include full collections of clothing, including jeans, pants, skirts, dresses, active wear, shorts, blouses, shirts, jackets, knitwear, outerwear and intimate apparel. Its apparel is marketed under numerous trademarks, including GUESS, GUESS?, GUESS U.S.A., GUESS JEANS, GUESS? and Triangle Design, MARCIANO, Question Mark and Triangle Design, a stylized G and a stylized M, GUESS Kids, Baby GUESS, YES, G by GUESS (GbG), GUESS by MARCIANO and Gc.
55GF Score

Get the complete analysis for GES

Gross Margin % is just one metric. See GF Value™, 30-year financials, guru trades, warning signs, and more.

$16.81
Price
$30.05
GF Value