HNISTU:HO9 +5.45%63 Gross Margin % is 37.10% as of Mar. 2026, which is 0% above its 10-year median of 37.05. GuruFocus rates STU:HO9 with a GF Score™ of 63/100 and a GF Value™ of €50.47 (Possible Value Trap). The stock has 8 warning signs investors should review. Among 415 Furnishings, Fixtures & Appliances companies, HNI ranks better than 76.63% on this metric.
Gross Margin % is calculated as gross profit divided by its revenue. HNI's Gross Profit for the
three
months ended in Mar. 2026 was €432 Mil. HNI's Revenue for the
three
months ended in Mar. 2026 was €1,166 Mil. Therefore, HNI's Gross Margin % for the quarter that ended in Mar. 2026 was 37.10%.
The historical rank and industry rank for HNI's Gross Margin % or its related term are showing as below:
STU:HO9'
s Gross Margin % Range Over the Past 10 Years
Min: 34.67 Med: 37.05 Max: 41.43
Current: 40.08
During the past 13 years, the highestGross Margin % of HNI was 41.43%. The lowest was 34.67%. And the median was 37.05%.
STU:HO9's Gross Margin % is ranked better than 76.63% of 415
companies
in the Furnishings, Fixtures & Appliances industry
Industry Median: 29.11
vs STU:HO9: 40.08
HNI had a gross margin of 37.10% for the quarter that ended in Mar. 2026 => Competition eroding margins
The 5-Year average Growth Rate of Gross Margin for HNI was 3.40% per year.
HNI (STU:HO9) Gross Margin % Explanation
Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.
Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %
1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key
HNI had a gross margin of 37.10% for the quarter that ended in Mar. 2026 => Competition eroding margins
Be Aware
If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.
HNI Gross Margin % Related Terms
HNI Gross Margin % Historical Data
* Premium members only.
The historical data trend for HNI's Gross Margin % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
STU:HO9 vs WHR, TILE, LZB: Gross Margin % Comparison
For the Furnishings, Fixtures & Appliances subindustry, HNI's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
HNI Gross Margin % vs Furnishings, Fixtures & Appliances Industry
For the Furnishings, Fixtures & Appliances industry and Consumer Cyclical sector, HNI's Gross Margin % distribution charts can be found below:
* The bar in red indicates where HNI's Gross Margin % falls into.
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.
HNI (STU:HO9) has a Gross Margin % of 37.10% as of Mar. 2026. Gross margin is the ratio of total gross profit to net sales. View historical data on HNI and its competitors. This is near median its historical median of 37.05. Over the past decade, HNI's Gross Margin % has ranged from 34.67 to 41.43. According to the industry distribution chart, HNI ranks #97 out of 415 companies in the Furnishings, Fixtures & Appliances industry, placing it in the top 23.4%.
Is HNI's Gross Margin % too high?
HNI's current Gross Margin % of 37.10% is near median its 10-year median of 37.05. Over the past 10 years, this metric has ranged from a low of 34.67 to a high of 41.43. The Furnishings, Fixtures & Appliances industry median Gross Margin % is 29.11. HNI's value of 37.10% is 27.4% above this industry median. Based on the distribution chart, HNI ranks #97 out of 415 companies in the Furnishings, Fixtures & Appliances industry, which is in the top quartile — a strong position relative to peers. Overall, HNI has a GF Score™ of 63/100 and is considered Possible Value Trap, reflecting its overall financial health beyond just this single metric.
How does HNI's Gross Margin % compare to WHR and TILE?
According to the Furnishings, Fixtures & Appliances industry distribution chart, HNI ranks #97 out of 415 companies for Gross Margin %. This places HNI in the top 23% of its industry — outperforming the majority of peers. The industry median Gross Margin % is 29.11. HNI's value of 37.10% is 27.4% above this benchmark. Historically, HNI's own Gross Margin % has ranged from 34.67 to 41.43 over the past decade. While the company's 10-year median is 37.05 vs. the industry median of 29.11, HNI has consistently been above the industry average. See the competitive comparison table and distribution chart on this page for a detailed peer-by-peer breakdown.
What is a good Gross Margin % for a Furnishings, Fixtures & Appliances company?
The median Gross Margin % among Furnishings, Fixtures & Appliances companies is 29.11, based on 415 companies in the industry. Companies in the top quartile (top 25%) have a Gross Margin % significantly above this median, while those in the bottom quartile fall well below. However, Gross Margin % should not be evaluated in isolation — investors should consider it alongside profitability, growth, and financial strength metrics. HNI's current Gross Margin % of 37.10% is 27.4% above the industry median. Use the industry distribution chart on this page to see where any company falls relative to its peers.
What does a high Gross Margin % mean?
A high Gross Margin % can signal that a stock is expensive relative to its fundamentals. Gross margin is the ratio of total gross profit to net sales. View historical data on HNI and its competitors. For the Furnishings, Fixtures & Appliances industry, the median Gross Margin % is 29.11 — values significantly above this may indicate overvaluation, while values below may suggest a bargain or underlying issues. HNI's current Gross Margin % is 37.10%, which is near median its own 10-year median of 37.05. However, context matters — high-growth companies often justify higher valuations. Always evaluate alongside other metrics like GF Score™ and GF Value™.
Is HNI stock overvalued right now?
Based on GuruFocus' analysis, HNI (STU:HO9) is currently considered Possible Value Trap. The stock's GF Value™ is €50.47, compared to a current price of €34.80 — trading 31% below its estimated fair value. The current Gross Margin % is 37.10%, which is near median its 10-year median of 37.05 and 27.4% above the Furnishings, Fixtures & Appliances industry median of 29.11. HNI's overall GF Score™ is 63/100 with 8 warning signs to review. Investors should evaluate multiple metrics — including profitability, growth, and financial strength — before making a decision.
How is Gross Margin % calculated?
Gross Margin % is calculated from a company's financial statements. For HNI (STU:HO9), the current Gross Margin % is 37.10% as of Mar. 2026. GuruFocus calculates this using data sourced from SEC filings and annual reports. See the calculation section and 30-year financial data on this page for the full breakdown.
Is HNI (STU:HO9) Overvalued in 2026?
Based on GuruFocus' analysis, HNI stock appears to be undervalued.
The current stock price of €34.80 is trading 31% below its estimated GF Value™ of €50.47.
GuruFocus considers HNI to be Possible Value Trap.
Key valuation signals for STU:HO9:
Gross Margin %: 37.10% (near median its 10-year median of 37.05)
GF Value™: €50.47 vs. price of €34.80 (31% below fair value)
Industry Position: 27.4% above the Furnishings, Fixtures & Appliances median (#97 of 415)
No single metric tells the full story. See the STU:HO9 stock analysis page for a complete view including 30-year financials, guru trades, and insider activity.
HNI Corp is a provider of commercial furnishings and hearth products. Its two reportable segments are workplace furnishings and residential building products. The workplace furnishings segment includes furniture systems, seating, storage, tables, architectural products, ancillary products, and hospitality products. The residential building products segment includes various gas, wood, electric, and pellet-fueled fireplaces, inserts, stoves, facings, outdoor fire pits and fire tables, and accessories. The company's products are sold through independent dealers, distributors, eCommerce retailers, wholesalers, and retail outlets. A majority of the firm's revenue is generated from the Workplace furnishings segment. Geographically, it operates in the United States.
63GF Score
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